Ralph Paglia from ADP invited me to join group. Will be attending Digital Dealer and would like to meet you in person and discuss our sales and marketing internet program. Below is an over view of our program for automotive dealerships.
Our program is internet based and called Sensible Driver which is an integrated sales and marketing program designed to increase dealer ups to your website and brick & mortar. We use the Internet to retain existing customers while attracting new prospects for your dealership. It delivers results at a fraction of the cost of traditional direct mail and newspaper.
The flagship of the Sensible Driver program is an e-magazine sent to your customers and prospects. It is a "soft sell" packed with high-quality editorial content that targets all four profit centers for your dealership: new cars, used
cars, service and parts. After all, the best people to buy your products and services are those customers who have purchased from you in the past.
Sensible Driver goes way beyond the capabilities of traditional direct mail and newspaper. It ties in seasonal specials to drive traffic and prompts recipients to take action through exclusive offers. Our custom dealer satellite website integrates tightly with your existing website to maximize its value and improve SEO for the dealership. All aspects of the program include extensive reporting so you can track the effectiveness of your campaigns. It can also be used for SEM.
I am thrilled to see that you have joined our community... Welcome and THANK YOU! I am looking forward to any guidance, files, photos and videos you are willing to share with us. Also, you have full access to your very own blog web site within this community, so feel free to get into the swing of things and use this community as a means of sharing with associates, clients and friends!
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