What is an Internet Sales 20 Group?A typical “20 group” is structured for Dealer Principals and General Managers to meet and discuss some ideas and techniques for success. Most “20 Groups” are brand specific to a manufacturer or franchise. Dealers from the same OEMs would get together and compare numbers, discuss…See More
"I am once again, shocked and disappointed at the extreme effort to knock down an industry that contribute so very much to the communities we serve! The government agencies have taken a toll and now TrueCar! Why is the automotive industry targeted…"
"Doing business with TrueCar is a weak short cut that undermines our industry! In other words, any dealer who is engaged with those folks is a traitor! There is no way to do the right thing in the wrong way! You dealers are with us or against us in…"
A special focus on the use of highly targeted marketing communications resulting from research, tracking systems, ad delivery mechanisms, tracking codes and data mining.Several examples of targeting methodologies that drive the delivery of these communications to our selected and defined audience include:Contextual Relevancy Triggered Placement of Display Ads on WebsitesKeyword Search Activity by ConsumersGeographic Location of Online ConsumersBehavioral Targeting Based on Previous Sites…See More
"Committed,Well Trained Salespeople With No Bad Habits" Over 11,000 recruiting campaigns,over 100,000 people trained in 14 years. Come share your experiences with recruiting salespeople,good or not so good. All are welcomeSee More
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