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Paul Schnell Male Wilsonville, OR United States Wilsonville Toyota-Scion/FindACarPDX: Recommend

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Paul Schnell's ADM Discussions

Why are we ignoring accessories on our mobile websites?

Started Mar 26, 2014 0 Replies 0 Likes

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Latest ADM Activity - Click "More" at bottom!

InfluencerPaul Schnell liked Aubrey Hankins's blog post Why Cars.com Acquiring DealerRater Is A Good Thing For Everyone

Aug 1

InfluencerPaul Schnell liked Aubrey Hankins's blog post Why ROI Is A Lie

Jul 15

InfluencerJeff Glackin liked Paul Schnell's profile

Influencer

Feb 11

InfluencerPaul Schnell liked Jeff Glackin's blog post 3 common Facebook misconceptions.

Feb 2

InfluencerPaul Schnell liked Ralph Paglia's blog post America's New Class of "Opinion Elites" Drive Increased Impact of Online Reviews on Car Dealer Reputation

Jan 21

InfluencerPaul Schnell liked sara callahan's blog post Metrics 101: Is Your Content or Social Media Marketing Working?

Dec 18, 2015

InfluencerPaul Schnell replied to Eva Blankinship's discussion Dealer's Advice to Digital Vendors

"I think you're on the right train of thought. But I can't wait for a vendor to royally screw up. Really progressive vendors can become "average" with time, complacency, and lack of reinvestment. And you wouldn't…"

Dec 15, 2015

InfluencerPaul Schnell liked sara callahan's blog post LinkedIn Wants Relevancy: Punishes Abusers

Dec 29, 2014

InfluencerPaul Schnell commented on Ralph Paglia's video

Is It Possible to Have Good SEO Simply by Having Great Content

"Thanks Manny, and Ralph for sharing again. I think a lot of dealers feel like they're doing this already. What I think some of them (us?) are missing is the thought process that goes into it. As Rand describes, there really…"

Oct 27, 2014

InfluencerPaul Schnell is attending Ralph Paglia's event

The Dealership Metrics that Win Championships at Link Provided Upon Registration

September 18, 2014 from 10am to 11am

The Dealership Metrics that Win ChampionshipsAt the end of the day, what matters is how many cars you sell. So when it comes down to measuring your advertising performance, the only numbers you should care about are the ones that have been proven to lead to a…See More

Aug 29, 2014

1 Comment 2 Likes

InfluencerPaul Schnell commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!

"Whoa there Bill Smith. You're really tossing around some generalizations that simply don't hold water. The action that pays my wages is CAR SALES. Listening to dozens of "hard working reps trying to do their job"…"

Jul 16, 2014

InfluencerPaul Schnell commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!

"Excellent insight Sara and congrats again to Bobbie. I'm right there with Bobbie on pet peeve #1. My favorite vendors are the ones that have at least a monthly review with me. Especially the ones who come to my office or at least…"

Jul 16, 2014

InfluencerPaul Schnell commented on sara callahan's blog post Facebook Confirms Reduced Page Exposure Is Because Your Content Sucks

"Right. I think it goes back to the origin of Facebook: To connect with friends. "Like" does not equal "friend". Wasn't "Like" added so that we could connect with "Like" minded…"

Apr 10, 2014

InfluencerPaul Schnell liked sara callahan's blog post Facebook Confirms Reduced Page Exposure Is Because Your Content Sucks

Apr 10, 2014

InfluencerPaul Schnell liked Manny Luna's blog post Ogilvy did a study that showed FB organic reach will hit near zero.

Mar 28, 2014

InfluencerPaul Schnell posted a discussion

Why are we ignoring accessories on our mobile websites?

The other day I wanted to post a really cool addition to our accessories catalog on Facebook. I realized that there was no way to direct link to that accessory online; no separate URL to that item. The only way to get to a given accessory with our particular vendor is to go through their configurator on the front end.Then I started thinking about mobile and found that our vendor’s solution doesn’t work well from a phone either. Frankly, it’s useless on our mobile site.This is a situation I…See More

Mar 26, 2014

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ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:: Wilsonville Toyota-Scion/FindACarPDX

REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):: Car Dealer, Dealership Manager, Dealership Marketing Professional - Tier 3

REQUIRED: Your Business Phone Number: 503-582-9040

REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com): http://www.wilsonvilletoyota.com

YOUR Email address for business contacts: pschnell@wilsonvilletoyota.com

Your Mobile Phone Number, Direct Business Line or Alternate Number: 971-678-0196

Select All franchises/brands you are associated with: 8-Chrysler, 9-Dodge, 15-Honda, 17-Infiniti, 20-Jeep, 21-Kia, 38-Scion, 43-Toyota

CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com): http://www.wilsonvilletoyota.com

Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use: Reynolds Web Solutions, Dealer.com, VinSolutions.com

INTERNET LEAD Suppliers You Have Experience Using: Dealix

DEALER MANAGEMENT SYSTEMS (DMS) You use: ADP

Used Car Inventory Management Solutions You Use: HomeNet, vinSolutions, FirstLook, OTHER

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At 1:22pm on December 4, 2012, Ralph Paglia said…: Paul, thank you for the heads up and link to the "Digital Natives" article. I am going to request permission to share with the ADM Community.

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