"Sean, I got excited about this business of digital marketing and built my career around it because of you. Go back through your seminar attendance records and you'll find me sitting in a 2 1/2 day workshop with you in San Diego 6 years…"
Automotive Digital Marketing Professional Community
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Paul Schnell
- Male
- Wilsonville, OR
- United States
- Wilsonville Toyota-Scion/FindACarPDX
- ADM Blog Posts
- ADM Discussions
- ADM Events
- Groups (2)
- Automotive Marketing Community Photos
- Photo Albums
- Automotive Digital Marketing Videos
Paul Schnell's Groups
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Paul Schnell's ADM Profile page
Latest ADM Activity - Click "More" at bottom!
Paul Schnell commented on Joe Webb's blog post Is This the Beginning of the End for TrueCar?"Great article again Joe, and thanks for bringing this to our collective attention. I've been with TrueCar for 18 months or so and was quite surprised to see this. I received NO NOTIFICATION from TrueCar about this at all and…"
Paul Schnell commented on James A. Ziegler's blog post Double-Cross or NOT a Double-Cross??"Re: Newsflash...
Heard the same thing direct from my Cars.com rep. Said, "Just got an email letting us all know that we have suspended this email program..." 12:45 pm Pacific."
Paul Schnell commented on Josh Vajda's blog post How to Deal with the “Just Give Me the Price” Objection"I'm with the majority here. All the data shows that customers are doing research online for one purpose, whether consciously or not: To eliminate options. On average, they visit just one dealership anymore. Does anyone think…"
Paul Schnell commented on Brent Albrecht's blog post Facebook's Nearby will do more for Dealers than Groupon's"Excellent tip on something we were missing the boat on. Until now that is. Thanks Brent!"
Ralph Paglia left a comment for Paul Schnell"Paul, thank you for the heads up and link to the "Digital Natives" article. I am going to request permission to share with the ADM Community."
Paul Schnell left a comment for Ralph Paglia"Hey Ralph, cool article on CNN about "Digital Natives" I shared via Linked In but wanted to make sure you saw it. Gets the marketing mind working this morning doesn't it? "What does it mean to be a digital native?""
Paul Schnell commented on Ralph Paglia's video
Google+ in Gmail: Connect with Dealership Customers the Way You Want
"So walk me through this Ralph. Would everybody (say, BDC and managers) be signed in to our our gmail/Google+ account at the same time? Would they monitor it? Or would they just use it for outbound communication with a customer? I…"
Paul Schnell commented on Brian Pasch's blog post Google Enters New Car Lead Generation Business"Great review and analysis of this horizon technology. I can always trust that you'll be right out front of new issues that are important to digital-forward dealers.
What Google is or isn't supposed to be is not the issue to…"
Paul Schnell commented on Rob Fontano's blog post The Digital Dealer pt. 2 – The Transparency Fallacy; It’s Not About Price!"Great comments on a really great article. Thanks Ralph. I think you'll find there are some stores well ahead of the curve on what we understand to be "transparency". One Toyota and (shameless, I know) Wilsonville Toyota for…"
ADM Profile Information
- REQUIRED: Enter Name of Your Dealership, Business or Employer:
- Wilsonville Toyota-Scion/FindACarPDX
- Auto Industry Business Segment or Affiliation (check all that apply):
- Car Dealer, Dealership Manager, Dealership Marketing Professional - Tier 3
- Primary URL for YOUR Business Website (ie; www.CourtesyChev.com)
- http://www.wilsonvilletoyota.com
- Email address for business purposes
- pschnell@wilsonvilletoyota.com
- REQUIRED: Your Business Phone Number
- 503-582-9040
- Your Mobile Phone Number
- 971-678-0196
- OEM franchises/brands you are associated with
- 8-Chrysler, 9-Dodge, 15-Honda, 17-Infiniti, 20-Jeep, 21-Kia, 38-Scion, 43-Toyota
- URL of DEALER Website you recommend (ie; www.ParagonCars.com)
- http://www.wilsonvilletoyota.com
- URL of OEM site you recommend (ie; www.FordVehicles.com)
- http://www.toyota.com
- Check WEBSITE PROVIDERS you use
- Reynolds Web Solutions, Dealer.com, VinSolutions.com
- INTERNET LEAD PROVIDERS You use
- Dealix
- DEALER MANAGEMENT SYSTEM (DMS) You use
- ADP
- Vehicle Inventory Management Solutions You Use
- HomeNet, vinSolutions, FirstLook, OTHER
Comment Wall (1 comment)
- At 2:22pm on December 4, 2012, Ralph Paglia said…
Paul, thank you for the heads up and link to the "Digital Natives" article. I am going to request permission to share with the ADM Community.
Welcome to
Automotive Digital Marketing Professional Community
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Finding $500,000 of Additional Gross Profit in Your Used Car Department
December 12, 2013 from 8am to 5pm – Indianapolis, IN
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FREE WEBINAR: How to Become a ROCKSTAR Salesperson
December 12, 2013 from 12pm to 1pm – http://www.dealeron.com/webinar/events/how-to-become-a-rockstar-salesperson/
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Free Webinar: Reputation Marketing: Don’t Let a Good Review Go to Waste
December 12, 2013 from 1pm to 2:30pm – https://www4.gotomeeting.com/register/8769
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FREE WEBINAR: Killer SEO Strategies for 2014 - How to WIN on Google
December 19, 2013 from 12pm to 1pm – http://www.dealeron.com/webinar/events/killer-seo-strategies-for-2014/
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National Hiring Event
December 20, 2013 all day – Cincinnati, OH
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FREE Webinar: Unleashing the Power of YouTube and Video to Sell More Cars
January 16, 2014 from 12pm to 1pm – http://www.dealeron.com/webinar/events/unleashing-the-power-of-youtube-and-video-to-sell-more-cars/
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Internet Sales Manager Resources and Blogroll
ADM Professional Community Blogroll:
1. Social Media Optimization
3. Persuasive Concepts Social Marketing
11. Weed Out Losers and Hire Winners
12. Take Control of Dealership Reputation
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