"Whoa there Bill Smith. You're really tossing around some generalizations that simply don't hold water. The action that pays my wages is CAR SALES. Listening to dozens of "hard working reps trying to do their job"…"
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Paul Schnell
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- Wilsonville, OR
- United States
- Wilsonville Toyota-Scion/FindACarPDX
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Why are we ignoring accessories on our mobile websites?
Started Mar 26 0 Replies 0 Likes
The other day I wanted to post a really cool addition to our accessories catalog on Facebook. I realized that there was no way to direct link to that accessory online; no separate URL to that item. …Continue
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Paul Schnell commented on sara callahan's blog post Vendors: Don’t Be So Darn Annoying!"Excellent insight Sara and congrats again to Bobbie. I'm right there with Bobbie on pet peeve #1. My favorite vendors are the ones that have at least a monthly review with me. Especially the ones who come to my office or at least…"
Paul Schnell commented on sara callahan's blog post Facebook Confirms Reduced Page Exposure Is Because Your Content Sucks"Right. I think it goes back to the origin of Facebook: To connect with friends. "Like" does not equal "friend". Wasn't "Like" added so that we could connect with "Like" minded…"
Paul Schnell liked sara callahan's blog post Facebook Confirms Reduced Page Exposure Is Because Your Content SucksPaul Schnell liked Manny Luna's blog post Ogilvy did a study that showed FB organic reach will hit near zero.Paul Schnell posted a discussionWhy are we ignoring accessories on our mobile websites?
The other day I wanted to post a really cool addition to our accessories catalog on Facebook. I realized that there was no way to direct link to that accessory online; no separate URL to that item. The only way to get to a given accessory with our particular vendor is to go through their configurator on the front end.Then I started thinking about mobile and found that our vendor’s solution doesn’t work well from a phone either. Frankly, it’s useless on our mobile site.This is a situation I…See More
Paul Schnell commented on Joe Webb's blog post Is This the Beginning of the End for TrueCar?"Sean, I got excited about this business of digital marketing and built my career around it because of you. Go back through your seminar attendance records and you'll find me sitting in a 2 1/2 day workshop with you in San Diego 6 years…"
Paul Schnell commented on Joe Webb's blog post Is This the Beginning of the End for TrueCar?"Great article again Joe, and thanks for bringing this to our collective attention. I've been with TrueCar for 18 months or so and was quite surprised to see this. I received NO NOTIFICATION from TrueCar about this at all and…"
Paul Schnell commented on James A. Ziegler's blog post Double-Cross or NOT a Double-Cross??"Re: Newsflash...
Heard the same thing direct from my Cars.com rep. Said, "Just got an email letting us all know that we have suspended this email program..." 12:45 pm Pacific."
Paul Schnell commented on Josh Vajda's blog post How to Deal with the “Just Give Me the Price” Objection"I'm with the majority here. All the data shows that customers are doing research online for one purpose, whether consciously or not: To eliminate options. On average, they visit just one dealership anymore. Does anyone think…"
Paul Schnell commented on Brent Albrecht's blog post Facebook's Nearby will do more for Dealers than Groupon's"Excellent tip on something we were missing the boat on. Until now that is. Thanks Brent!"
ADM Profile Information
- REQUIRED: Name of Your Dealership, Business or Organization:
- Wilsonville Toyota-Scion/FindACarPDX
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- Car Dealer, Dealership Manager, Dealership Marketing Professional - Tier 3
- REQUIRED: Your Business Phone Number
- 503-582-9040
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- http://www.wilsonvilletoyota.com
- YOUR Email address for business contacts
- pschnell@wilsonvilletoyota.com
- Your Mobile Phone Number, Direct Business Line or Alternate Number
- 971-678-0196
- Select All franchises/brands you are associated with
- 8-Chrysler, 9-Dodge, 15-Honda, 17-Infiniti, 20-Jeep, 21-Kia, 38-Scion, 43-Toyota
- CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
- http://www.wilsonvilletoyota.com
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- Reynolds Web Solutions, Dealer.com, VinSolutions.com
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- ADP
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- HomeNet, vinSolutions, FirstLook, OTHER
Comment Wall (1 comment)
- At 1:22pm on December 4, 2012,
Ralph Paglia said… Paul, thank you for the heads up and link to the "Digital Natives" article. I am going to request permission to share with the ADM Community.
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