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Influencer
Paul Potratz
  • Male
  • Schenectady, NY
  • United States
  • POTRATZ
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And...we're live!

Posted on December 2, 2016 at 2:21pm 0 Comments

What does change mean to you?

Posted on November 23, 2016 at 12:30pm 0 Comments

Start Texting Your Customers!

Posted on November 4, 2016 at 2:04pm 0 Comments

Latest ADM Activity - Click "More" at bottom!


Influencer
Paul Potratz posted a blog post

And...we're live!

Are you creating advertising opportunities in your Facebook Live videos? Now, you can have the ability to broadcast commercials or other advertisements in your Facebook Live video.In this week's Hard Facts episode, Samantha reveals a way that you can increase the value of your live broadcast. Watch now!We’d love to hear what you have to say. Comment below and follow us on Facebook. Website: http://www.ppadv.com Facebook:…See More
yesterday

Influencer
Paul Potratz posted a blog post

What does change mean to you?

I was live on Facebook...did you catch it? Learn why change is such a necessary evil.We’d love to hear what you have to say. Comment below and follow us on Facebook. Website: http://www.ppadv.com Facebook: http://www.facebook.com/PotratzAdvert... Twitter: …See More
Nov 23

Influencer
Paul Potratz posted a blog post

How to Increase YouTube Video Views

Have you ever wanted to increase the number of views on your YouTube videos?Of course you have!Who wouldn’t?But when there are over 100 hours of video uploaded to YouTube every minute, it can be hard to get yours at the top of the list.There are a ton of factors that increase the number of views on your YouTube video rank. On this week’s Hard Facts, Samantha gives you 11 things you should adjust in order to optimize your SEO.Let’s hear what you have to say!Comment below and follow us on…See More
Nov 18

Influencer
Paul Potratz's blog post was featured

Looking to Buy or Sell Your Business?

If you’re looking to buy or sell a business, this episode is for you! Whether you’re selling a product or a service, your website is one of the most critical things that affects the success of your company. On this week’s Think Tank Tuesday, Paul gives you very important facts that you should take into consideration when buying or selling a business. Your website is only one of them! Watch this episode for more information.We’d love to hear what you have to say. Comment below and follow us on…See More
Nov 12

Influencer
Paul Potratz posted a blog post

Looking to Buy or Sell Your Business?

If you’re looking to buy or sell a business, this episode is for you! Whether you’re selling a product or a service, your website is one of the most critical things that affects the success of your company. On this week’s Think Tank Tuesday, Paul gives you very important facts that you should take into consideration when buying or selling a business. Your website is only one of them! Watch this episode for more information.We’d love to hear what you have to say. Comment below and follow us on…See More
Nov 8

Influencer
Paul Potratz posted a blog post

Start Texting Your Customers!

Have you heard of message extensions? With Google's new technology, you can send and receive texts from customers right through search ads. The phone’s SMS application launches automatically, and you are able to communicate one-on-one with the customer at hand. From answering questions to helping them schedule appointments, you’re building a relationship with your customers through these new ad formats.Pretty cool, huh? We’d love to hear what you have to say. Comment below and follow us on…See More
Nov 4

Influencer
Paul Potratz posted a blog post

Feeling Under the Weather?

Do you have one of these 5 marketing viruses?It’s so easy to get caught up in new technology and focus on what your competition is doing. From shiny object syndrome to your addition to cutting-edge technology, you (or someone you know) probably has one of these. Bring it back to the basics in this week’s Think Tank Tuesday.We’d love to hear what you have to say. Comment below and follow us on Facebook.Website: http://www.ppadv.comFacebook:…See More
Nov 1

Influencer
Paul Potratz posted a blog post

We're SO Excited...

We just launched our new site! Because we’ve been so busy with making sure our site is just as robust and innovative as we are, we don’t have a new episode of Hard Facts this week. This gives you a great opportunity to visit our new website and catch up on all the episodes you’ve missed! Check it out here:www.ppadv.com/resources/hard-facts…See More
Oct 28

Influencer
Paul Potratz posted a blog post

How to Optimize for Voice Search

It's not enough to think about optimizing for desktop and mobile anymore. With voice search, Siri, Google Now, and Cortana are just the beginning.By the time we reach 2020, over 50% of daily searches will be through voice searches. So how can you optimize your business and brand to get ahead of the curve? Watch this week's Hard Facts with Samantha for more info.We’d love to hear what you have to say. Comment below and follow us on Facebook.Website:…See More
Oct 21

Influencer
Paul Potratz's blog post was featured

It's About Damn Time!

Finally. Google has recently wrapped up two new updates. Cross-device remarketing is definitely something that has been needed for businesses. It will now allow you to advertise your products across multiple devices.You might be thinking, “couldn’t we do that on other platforms before?”, and the answer is yes. But now there’s one extra step that is letting businesses tie more consumer information together across devices. Watch this week’s Hard Facts with Samantha to find out what this means to…See More
Oct 8

Influencer
Paul Potratz posted a blog post

It's About Damn Time!

Finally. Google has recently wrapped up two new updates. Cross-device remarketing is definitely something that has been needed for businesses. It will now allow you to advertise your products across multiple devices.You might be thinking, “couldn’t we do that on other platforms before?”, and the answer is yes. But now there’s one extra step that is letting businesses tie more consumer information together across devices. Watch this week’s Hard Facts with Samantha to find out what this means to…See More
Oct 7

Influencer
Paul Potratz posted a blog post

Are You Going Extinct?

This industry will go extinct in 10 years. Can you guess which industry I'm talking about?Students right now are so excited to graduate and get involved in this field, but they’re having trouble getting a job. Why? The jobs in this industry are few and far between. It’s such an exciting and fast-paced environment for millennials to join into. It’s something that we’re actually excited about. It’s given us the opportunity to grow and flourish in our industry and it will continue to do so. The…See More
Oct 4

Influencer
Paul Potratz's 2 blog posts were featured
Sep 27

Influencer
Paul Potratz posted blog posts
Sep 27

Influencer
Paul Potratz posted a blog post

What's the Deal With RankBrain?

Since 2015, Google has been using something called RankBrain, and it was used to process and deliver more relevant and organic search results. How? It was even a mystery to Google!Rankbrain not only understands language semantics, but also complex search queries, which gives it the ability to think similarly to humans.What does this mean for you? Find out by watching this week's Hard Facts.We’d love to hear what you have to say. Comment below and follow us on Facebook.Facebook:…See More
Sep 23

Influencer
Paul Potratz's blog post was featured

How to Improve Your Blog

Watch out! Your blog site can be hurting your business. This week on Think Tank Tuesday, Paul tells a story about why he started his blog and what changes he made to improve it over time. Watch more to learn which strategies will help your blog become more successful.We’d love to hear what you have to say. Comment below and follow us on Facebook.Website: http://www.ppadv.comFacebook:…See More
Sep 22

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
POTRATZ
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Marketing Professional - Tier 3, OEM Marketing Professional - Tier 1, Dealer Advertising Association - Tier 2, Advertising Agency, Marketing Services Provider, Consultant, Technology Professional, Fixed Operations Professional, Dealership Solution Provider
REQUIRED: Your Business Phone Number
518-478-2039
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://exclusivelyautomotive.com
YOUR Email address for business contacts
paul@ppadv.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
518-788-4724
Select All franchises/brands you are associated with
-Acura..., -Audi..., -BMW..., -Buick..., -Cadillac..., -Chevrolet..., -Chrysler..., -Dodge..., -Ford..., -GMC..., -Honda..., -Hummer..., -Hyundai..., -Infiniti..., -Jaguar..., -Jeep..., -Kia..., -Land Rover..., -Lexus..., -Lincoln..., -Lotus..., -Mazda..., -Mercedes-Benz..., -Mercury..., -MINI..., -Mitsubishi..., -Nissan..., -Pontiac..., -Porsche..., -Saab..., -Saturn..., -Scion..., -Smart..., -Subaru..., -Suzuki..., -Toyota..., -Used Cars..., -Used Trucks..., -Volkswagen..., -Volvo...
ADM is a Professional Network, describe: "Why should anyone do business with you?"
I grew up in the Automotive Retail business as my Dad was a Chevrolet Dealer and have spent my entire adult career in the automotive sector from fixed operations, sales and management to marketing, Public Relations, New Media Technology and Social and Behavioral Marketing.
My firm POTRATZ has some of the best talent in the country to ensure our dealers reach new levels of profits through one integrated approach to advertising and marketing. We combine traditional and new media advertising to accomplish the goals at a much lower cost per sale in the front end and backend. Our dealers are our best story tellers of how we are different than any other firm in the country.
See what they have to say and then let's talk
http://exclusivelyautomotive.com/testimonials/
"What will YOU contribute to the ADM Community?"
I have been in the automotive business my entire life and what drives me is the challenge to be do more, learn more, be an problem solver for our dealers, and provide solutions for our dealers to surpass all goals. I am not as concerned with how our dealers perform compared to other local dealers but how our dealers over perform on a national level.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.brownsford.com
Social Media, Network or Blog site you recommend (ie; www.AutomotiveSocial.com)
http://exclusivelyautomotive.com/blog
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie; www.Cars.com)
http://www.craigslist.org
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/potratz
YOUR Facebook Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/potratzadvertising
YOUR YouTube Channel, or one you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/potratzpartners
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Reynolds Web Solutions, BZ Results, Dealer.com, DealerOn, Other
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, AutoUSA, iMotors, Liquid Motors, Autotropolis, Reply, Automotive.com, Jumpstart, ACE, Auto Lead Exchange, AutoNetUSA, CarLoans.com, CarPriceUSA.com, Cars.com NewLeadsPlus, CarsDirect.com, DealerLink, DriverLoans, High Yield Leads, Ideal Auto Marketing, MotorAlley, OTHERS
DEALER MANAGEMENT SYSTEMS (DMS) You use
ADP, Reynolds ERA, Reynolds Power (UCS), OTHER
Used Car Inventory Management Solutions You Use
vAuto..., vinSolutions...

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Comment Wall (2 comments)

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At 8:43am on December 7, 2010, Donna Barradale said…
Hi Paul, thanks for the note!
At 6:41am on October 27, 2010,
Influencer
Ray Lovett
said…
Welcome aboard Paul! I am glad to have you as a friend! I am at your service at Daniels Long Chevrolet in Colorado Springs. Check us out on Facebook http://www.facebook.com/pages/DANIELS-LONG-CHEVROLET/131059406935142?v=wall
 
 
 

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