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Paul Potratz
  • Male
  • Schenectady, NY
  • United States
  • POTRATZ
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Paul Potratz's ADM Friends

  • Patrick Norris
  • Kimberly Roselle
  • Dan Allen
  • Aaron Hassen
  • Jim Kristoff
  • Phil Meier
  • Ian Nethercott
  • Stephanie Young
  • Adam Thrasher
  • Dan Weik (pronounced wick)
  • Christine Rochelle
  • Jeff Dobish
  • Jay Radke
  • Aaron Edwards
  • Curtis Brown

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Paul Potratz's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Paul Potratz posted a blog post

Make Sales Without a Sales Team

Does your business depend on making sales? Watch this video if you struggle with:Finding the right sales teamGenerating more leads from your website…or you just want to make money!See More
Tuesday
Paul Potratz's blog post was featured

Set Up Your Next Event

Planning an event soon? If so, creating a Facebook event can help you get the awareness and RSVP's you're looking for.Whether your event is for work or play, Facebook will be a key factor to make sure your guests show up.There are a few different ways to leverage Facebook for your upcoming event. Find out how by watching this week's Hard Facts! We’d love to hear what you have to say. Comment below and follow us on Facebook.Website:…See More
Monday
Paul Potratz's blog post was featured

Stop letting people steal your ideas

Ideas are only the iceberg for what's really important in your marketing campaign. On this week's #ThinkTankTuesday, Dan talks about a time that he had a great idea and it didn't end up like he had planned. Watch the video to learn how to protect your brand new ideas! We’d love to hear what you have to say. Comment below and follow us on Facebook.Website: http://www.ppadv.comFacebook:…See More
May 19
Paul Potratz posted a blog post

Set Up Your Next Event

Planning an event soon? If so, creating a Facebook event can help you get the awareness and RSVP's you're looking for.Whether your event is for work or play, Facebook will be a key factor to make sure your guests show up.There are a few different ways to leverage Facebook for your upcoming event. Find out how by watching this week's Hard Facts! We’d love to hear what you have to say. Comment below and follow us on Facebook.Website:…See More
May 19
Paul Potratz posted a blog post

Stop letting people steal your ideas

Ideas are only the iceberg for what's really important in your marketing campaign. On this week's #ThinkTankTuesday, Dan talks about a time that he had a great idea and it didn't end up like he had planned. Watch the video to learn how to protect your brand new ideas! We’d love to hear what you have to say. Comment below and follow us on Facebook.Website: http://www.ppadv.comFacebook:…See More
May 16
Paul Potratz's 2 blog posts were featured
May 14
Paul Potratz posted a blog post

[NEW VIDEO] Marketing Tools You're Forgetting

What do you do for a living? Whether it’s marketing or building a business, your business needs clients to survive.If you’re wondering how to find new clients, this Think Tank Tuesday episode is for you.Click to see number 1 of my top 5 marketing tools that you’re probably not using. The best part is? This tool is nearly free. Watch now. We’d love to hear what you have to say. Comment below and follow us on Facebook.Website: http://www.ppadv.comFacebook:…See More
May 9
Paul Potratz posted a blog post

Start Protecting Your Content

Someone reposted your Facebook video? Now you can take some of their ad dollars.Facebook Rights Manager has been live for quite a while, but many are unfamiliar with it and how it's constantly trying to evolve to support online content and the rights they have. This week on Hard Facts, learn how to take control of your content.We’d love to hear what you have to say. Comment below and follow us on Facebook.Website: http://www.ppadv.comFacebook:…See More
May 5
Paul Potratz posted a blog post

Exciting news to share!

Proud to announce that Think Tank Tuesday is now on iTunes and iHeartRadio. Subscribe to Think Tank Tuesday and download your favorite episode!iTunes: https://goo.gl/mh9aLMiHeartRadio:https://goo.gl/45dlROWe’d love to hear what you have to say. Comment below and follow us on Facebook.Website: http://www.ppadv.comFacebook:…See More
May 2
Paul Potratz posted a blog post

Start making other people do live videos!

Ready to make your Facebook Live game even stronger? As a business, it’s important to have brand ambassadors or other individuals to help promote your products and content. With this latest Facebook update, you can do just that.Facebook has given business pages the ability to add individuals as contributors without giving full admin access to the page. This will allow them to go live on behalf of your business page right through the Facebook app.Watch this week’s Hard Facts to find out how to…See More
Apr 28
Josh Whitlatch commented on Paul Potratz's blog post 3 Easy Ways to Meet New Customers
"Great video, Paul.. I think you would be really impressed with our Smart PiXL platform we just rolled out. www.m1-data.com ; Identify Consumer IP's that visit your dealership's website. No bots. Pay for only matched records. "
Apr 24
Paul Potratz posted a blog post

Start Tracking Your Results

Do you measure up? We spend so much money on television, radio, coupons, and other broadcasting for our marketing campaigns that we don't have a ton of attribution for.So how do we track these results? On this week's Hard Facts, Samantha is giving you a tip to better measure how your campaigns are performing. By using UTM codes and Google Analytics, you'll be able to decipher where your traffic is coming from and how your campaign is performing.We’d love to hear what you have to say. Comment…See More
Apr 21
Paul Potratz posted a blog post

3 Easy Ways to Meet New Customers

It’s time to start getting comfortable with being uncomfortable. So many times we avoid networking opportunities and meeting new people because it can lead to uncomfortable situations.But, on this week’s Think Tank Tuesday, I give you 3 easy ways you can meet your new and potential customers. We’d love to hear what you have to say. Comment below and follow us on Facebook.Website: http://www.ppadv.comFacebook:…See More
Apr 18
Paul Potratz posted an event

Strategy Call - Highly Effective Used Car Marketing Tips at Webcast

April 24, 2017 from 3:30pm to 4:30pm
This month’s “Strategy Call with Paul” focuses on tips and strategies to explode your used car sales. You'll learn how to increase gross profits and leads at your dealership.   Don’t miss the opportunity to join this webcast where you can ask Paul Potratz your questions and gain access to exclusive tools, only offered during this live consulting webcast. See More
Apr 12
Paul Potratz posted a blog post

Are women smarter than men?

Are women smarter than men? On this week’s Think Tank Tuesday, I discuss leadership and communication styles with Ali and Nicole, Marketing Communications Managers at Potratz. See how different communication styles can affect your team, leadership, and work environment. We’d love to hear what you have to say. Comment below and follow us on Facebook.Website: http://www.ppadv.comFacebook:…See More
Apr 11
Paul Potratz's blog post was featured

How YouTube TV Can Skyrocket Your Dealership

Chalk this up as a win! YouTube TV has finally been released. It's something you may have heard about for a while, and now you can see it in action in California, New York, and Philly. But why is it so important for your dealership? Your YouTube ads will play on TV!Interesting, right?Watch this episode of Hard Facts for more info.We’d love to hear what you have to say. Comment below and follow us on Facebook.Website: http://www.ppadv.comFacebook:…See More
Apr 9

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
POTRATZ
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Marketing Professional - Tier 3, OEM Marketing Professional - Tier 1, Dealer Advertising Association - Tier 2, Advertising Agency, Marketing Services Provider, Consultant, Technology Professional, Fixed Operations Professional, Dealership Solution Provider
REQUIRED: Your Business Phone Number
518-478-2039
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://exclusivelyautomotive.com
YOUR Email address for business contacts
paul@ppadv.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
518-788-4724
Select All franchises/brands you are associated with
-Acura..., -Audi..., -BMW..., -Buick..., -Cadillac..., -Chevrolet..., -Chrysler..., -Dodge..., -Ford..., -GMC..., -Honda..., -Hummer..., -Hyundai..., -Infiniti..., -Jaguar..., -Jeep..., -Kia..., -Land Rover..., -Lexus..., -Lincoln..., -Lotus..., -Mazda..., -Mercedes-Benz..., -Mercury..., -MINI..., -Mitsubishi..., -Nissan..., -Pontiac..., -Porsche..., -Saab..., -Saturn..., -Scion..., -Smart..., -Subaru..., -Suzuki..., -Toyota..., -Used Cars..., -Used Trucks..., -Volkswagen..., -Volvo...
ADM is a Professional Network, describe: "Why should anyone do business with you?"
I grew up in the Automotive Retail business as my Dad was a Chevrolet Dealer and have spent my entire adult career in the automotive sector from fixed operations, sales and management to marketing, Public Relations, New Media Technology and Social and Behavioral Marketing.
My firm POTRATZ has some of the best talent in the country to ensure our dealers reach new levels of profits through one integrated approach to advertising and marketing. We combine traditional and new media advertising to accomplish the goals at a much lower cost per sale in the front end and backend. Our dealers are our best story tellers of how we are different than any other firm in the country.
See what they have to say and then let's talk
http://exclusivelyautomotive.com/testimonials/
"What will YOU contribute to the ADM Community?"
I have been in the automotive business my entire life and what drives me is the challenge to be do more, learn more, be an problem solver for our dealers, and provide solutions for our dealers to surpass all goals. I am not as concerned with how our dealers perform compared to other local dealers but how our dealers over perform on a national level.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.brownsford.com
Social Media, Network or Blog site you recommend (ie; www.AutomotiveSocial.com)
http://exclusivelyautomotive.com/blog
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie; www.Cars.com)
http://www.craigslist.org
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/potratz
YOUR Facebook Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/potratzadvertising
YOUR YouTube Channel, or one you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/potratzpartners
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Reynolds Web Solutions, BZ Results, Dealer.com, DealerOn, Other
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, AutoUSA, iMotors, Liquid Motors, Autotropolis, Reply, Automotive.com, Jumpstart, ACE, Auto Lead Exchange, AutoNetUSA, CarLoans.com, CarPriceUSA.com, Cars.com NewLeadsPlus, CarsDirect.com, DealerLink, DriverLoans, High Yield Leads, Ideal Auto Marketing, MotorAlley, OTHERS
DEALER MANAGEMENT SYSTEMS (DMS) You use
ADP, Reynolds ERA, Reynolds Power (UCS), OTHER
Used Car Inventory Management Solutions You Use
vAuto..., vinSolutions...

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Comment Wall (2 comments)

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At 8:43am on December 7, 2010, Donna Barradale said…
Hi Paul, thanks for the note!
At 6:41am on October 27, 2010,
Influencer
Ray Lovett
said…
Welcome aboard Paul! I am glad to have you as a friend! I am at your service at Daniels Long Chevrolet in Colorado Springs. Check us out on Facebook http://www.facebook.com/pages/DANIELS-LONG-CHEVROLET/131059406935142?v=wall
 
 
 

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