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Paul Potratz
  • Male
  • Schenectady, NY
  • United States
  • POTRATZ
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Latest ADM Activity - Click "More" at bottom!

Paul Potratz posted blog posts
16 hours ago
Paul Potratz posted a blog post

Developing Content To Generate Sales

Many dealers aren't taking advantage of using content as a way to generate sales. On this week’s episode of Hard Facts, Samantha is covering how you can start implementing action items that will not only increase the resourcefulness of your site but will increase your SEO as well. See More
yesterday
Paul Potratz posted a blog post

You Have Five Seconds To Wow Me

You can't just run your TV commercials for video pre-roll. If you haven't secured the viewers' attention in the first five seconds, they will press the "SKIP NOW" button. Stop letting those leads slip away. This week on Think Tank Tuesday, learn how to create an effective pre-roll, and download our Video Pre-Roll Script template.See More
Wednesday
Alexander Lau commented on Paul Potratz's blog post Is Your Email Marketing Strategy Putting You Above The Rest?
"Ralph, forget about it, he and his minions (he isn't posting this) will never reply. Even when he is blatantly wrong, he and his minions do not reply. ha ha ;-) You're right Ralph, what about them???"
Monday
Ralph Paglia commented on Paul Potratz's blog post Is Your Email Marketing Strategy Putting You Above The Rest?
"Paul, what about spam filters? Advantages to using a white-listed email service provider?"
Aug 22
Paul Potratz's 3 blog posts were featured
Aug 22
Paul Potratz posted blog posts
Aug 22
Paul Potratz posted a blog post

Autoresponders: How To Do Them Right

Here's How to Turn Your Autoresponders into a Powerful Sales Tool!Too many dealerships are guilty of having poor e-mail autoresponders. You’re missing an amazing sales opportunity if your autoresponder is lacking. Watch now to generate more sales, build more trust, and skyrocket engagement with these simple steps.See More
Aug 18
Paul Potratz posted a blog post

How well are you rated on Facebook?

How Do I Manage Facebook's New Private Customer Messaging?Have you heard the news? Facebook will soon allow customers and companies to take their conversations to a private chat. On this week's Hard Facts, Samantha covers this latest feature roll-out and what it means for you.See More
Aug 14
Paul Potratz posted a blog post

Who does your daily social media posting?

Outsourcing Your Daily Social Media Posting is Crippling Your Potential!You sell yourself short when you don't personally engage with your fans and followers. Learn how to build relationships to sell more cars and become a staple of the community. On this week’s Think Tank Tuesday:Learn why hiring a company to handle social media hurts you.Understand how Facebook,…See More
Aug 11
Paul Potratz posted a blog post

How to Achieve an Empty Inbox on a Daily Basis

                    For many of us email management isn’t always a top priority, but perhaps that is something we need to change. By doing so, you can cut the clutter; reduce your stress and delegate tasks to your employees and coworkers.            One of our team leaders utilizes a method he calls the 3D method and says if…See More
Aug 9
Paul Potratz posted blog posts
Aug 8
Alexander Lau commented on Paul Potratz's blog post Facebook’s Floating Video
"That's HYPER ANNOYING. No thanks."
Aug 6
Paul Potratz posted a blog post

Facebook’s Floating Video

Much like the rest of the social media world, Facebook is continually changing. One aspect they have been working on and improving is their approach to videos.Thankfully, the days of scrolling through your news feed and having a video instantly play are long…See More
Aug 6
Paul Potratz's blog post was featured

You're losing great leads every day

How You Can Sell a Car to Your Customers' NeighborsYou're losing sales every month, and by making this one simple change you can put a stop to missing high-converting leads. On this week's Think Tank Tuesday, I cover how you can turn all of your sales into multiple sales by just following this simple strategy. And to ensure your success, …See More
Aug 5
Paul Potratz posted a blog post

You're losing great leads every day

How You Can Sell a Car to Your Customers' NeighborsYou're losing sales every month, and by making this one simple change you can put a stop to missing high-converting leads. On this week's Think Tank Tuesday, I cover how you can turn all of your sales into multiple sales by just following this simple strategy. And to ensure your success, …See More
Aug 4

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
POTRATZ
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Marketing Professional - Tier 3, OEM Marketing Professional - Tier 1, Dealer Advertising Association - Tier 2, Advertising Agency, Marketing Services Provider, Consultant, Technology Professional, Fixed Operations Professional, Dealership Solution Provider
REQUIRED: Your Business Phone Number
518-478-2039
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://exclusivelyautomotive.com
YOUR Email address for business contacts
paul@ppadv.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
518-788-4724
Select All franchises/brands you are associated with
-Acura..., -Audi..., -BMW..., -Buick..., -Cadillac..., -Chevrolet..., -Chrysler..., -Dodge..., -Ford..., -GMC..., -Honda..., -Hummer..., -Hyundai..., -Infiniti..., -Jaguar..., -Jeep..., -Kia..., -Land Rover..., -Lexus..., -Lincoln..., -Lotus..., -Mazda..., -Mercedes-Benz..., -Mercury..., -MINI..., -Mitsubishi..., -Nissan..., -Pontiac..., -Porsche..., -Saab..., -Saturn..., -Scion..., -Smart..., -Subaru..., -Suzuki..., -Toyota..., -Used Cars..., -Used Trucks..., -Volkswagen..., -Volvo...
ADM is a Professional Network, describe: "Why should anyone do business with you?"
I grew up in the Automotive Retail business as my Dad was a Chevrolet Dealer and have spent my entire adult career in the automotive sector from fixed operations, sales and management to marketing, Public Relations, New Media Technology and Social and Behavioral Marketing.
My firm POTRATZ has some of the best talent in the country to ensure our dealers reach new levels of profits through one integrated approach to advertising and marketing. We combine traditional and new media advertising to accomplish the goals at a much lower cost per sale in the front end and backend. Our dealers are our best story tellers of how we are different than any other firm in the country.
See what they have to say and then let's talk
http://exclusivelyautomotive.com/testimonials/
"What will YOU contribute to the ADM Community?"
I have been in the automotive business my entire life and what drives me is the challenge to be do more, learn more, be an problem solver for our dealers, and provide solutions for our dealers to surpass all goals. I am not as concerned with how our dealers perform compared to other local dealers but how our dealers over perform on a national level.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.brownsford.com
Social Media, Network or Blog site you recommend (ie; www.AutomotiveSocial.com)
http://exclusivelyautomotive.com/blog
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie; www.Cars.com)
http://www.craigslist.org
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/potratz
YOUR Facebook Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/potratzadvertising
YOUR YouTube Channel, or one you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/potratzpartners
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Reynolds Web Solutions, BZ Results, Dealer.com, DealerOn, Other
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, AutoUSA, iMotors, Liquid Motors, Autotropolis, Reply, Automotive.com, Jumpstart, ACE, Auto Lead Exchange, AutoNetUSA, CarLoans.com, CarPriceUSA.com, Cars.com NewLeadsPlus, CarsDirect.com, DealerLink, DriverLoans, High Yield Leads, Ideal Auto Marketing, MotorAlley, OTHERS
DEALER MANAGEMENT SYSTEMS (DMS) You use
ADP, Reynolds ERA, Reynolds Power (UCS), OTHER
Used Car Inventory Management Solutions You Use
vAuto..., vinSolutions...

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Comment Wall (2 comments)

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At 8:43am on December 7, 2010, Donna Barradale said…
Hi Paul, thanks for the note!
At 6:41am on October 27, 2010, Ray Lovett said…
Welcome aboard Paul! I am glad to have you as a friend! I am at your service at Daniels Long Chevrolet in Colorado Springs. Check us out on Facebook http://www.facebook.com/pages/DANIELS-LONG-CHEVROLET/131059406935142?v=wall
 
 
 

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