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Automotive-SEO

Automotive SEO Strategies Impacted By Google Penguin Update

You have been reading (hopefully) that on or around April 24th, Google rolled out another update to its search algorithm code named “Penguin“. This update was to enforce it’s existing terms of service guidelines regarding link quality. This update is important to car dealers who have been working hard to increase their search visibility for [...]

PCG Announces New Organic Search Marketing Strategy

“Latest Automotive SEO strategy package leverages search optimization, social relevance, and video marketing to capitalize on Google’s ever-changing ranking system.” Eatontown, NJ – PCG Digital Marketing, a three-time DrivingSales.com award winning Automotive SEO and Search Engine Marketing (SEM) company, has announced it newest strategy for dealers who want to dominate their online marketplace with a package [...]

Dealers United SEO Vendor Search

In February 2012, PCG was presented with the “Top Rated SEO Provider” award from DrivingSales.com just prior to the NADA Convention.  We are honored to be recognized by the dealer community with such a  prestigious award. This is the third year in a row that PCG has won the Dealer Satisfaction Award for SEO.  Voting  is tallied [...]

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Automotive SEO

ADM Profile Information

Enter Name of Your Dealership, Business or Employer:
PCG Digital Marketing
Auto Industry Business Segment or Affiliation (check all that apply):
Consultant, Dealership Solution Provider
REQUIRED: Primary URL for YOUR Business Website or Blog (ie; www.CourtesyChev.com)
http://www.dealer-seo.com
OPTIONAL: Email Listing for ADM Members interested in doing business:
brian@pcgmailer.com
REQUIRED: Your Business Phone Number for Members:
732-450-8200
OPTIONAL: Your Mobile Phone Number for ADM members:
732-672-2356
If affiliated with a Dealer or OEM, please check franchise you are associated with:
-Acura..., -BMW..., -Chevrolet..., -Chrysler..., -Ford..., -Honda..., -Infiniti..., -MINI..., -Mitsubishi..., -Saturn..., -Toyota..., -Used Cars..., Not Applicable
This is a Professional Community, please describe YOUR Value Proposition... Why does anyone do business with you?
For additional information on our SEO services and Internet marketing success stores, please visit some of our marketing microsites:
http://www.pcgdigitalmarketing.com
http://www.internetsalesmanager.org
http://www.dealer-seo.com
http://www.automotiveseo.co
What interesting insights can you contribute to the ADM Community? Are you PASSIONATE about anything? Tell us who you REALLY are!
I have been in the direct marketing and technology field for over 20 years and in 2005 started a new company focused on Internet Marketing and Search Engine Optimization. I have a wide range of client and have found great success in the automotive industry. Our automotive SEO and digital marketing strategies have been effective for our car dealer clientele.
Enter URL of DEALER Website you recommend (ie; www.ParagonCars.com)
http://www.rairdon.com
Enter URL of OEM site you recommend (ie; www.FordVehicles.com)
http://www.bmwusa.com
Enter URL of any Social Media site you recommend (ie; www.PenskeCommunity.com)
http://www.internetsalesmanager.org
Enter URL of a Dealer INVENTORY ADVERTISING site you recommend (example; www.Cars.com)
http://www.cardealersale.com
Enter URL of your TWITTER profile, or one you recommend following (twitter.com/ADMcommunity)
http://www.twitter.com/automotiveseo
Enter URL of your Facebook Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://facebook.com/pcgdigitalmarketing
Enter URL of your YouTube Channel, or one you recommend (youtube.com/AutoDigitalMarketing)
http://www.youtube.com/user/brianpasch
Check DEALER WEBSITE/MICROSITE PROVIDERS that you have direct experience with:
Reynolds Web Solutions, The Cobalt Group, Dealer.com, Dealerskins, TK Carsites, eCarList, DealerImpact, DealerFire
Check all INTERNET LEAD PROVIDERS You have direct experience with:
Dealix
Select DEALER MANAGEMENT SYSTEM (DMS) You currently, or most frequently use:
Not Applicable
Select all Vehicle Inventory Management Solutions You Have Used:
OTHER..., Other

Digital Dealer Conference - Vegas

The show was a great success as I had a chance to meet a number of great people and answer some questions about Internet Marketing. I want to thank everyone who attended and those who send me such wonderful feedback.

Brian Pasch's Photos on ADM

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Brian Pasch's ADM Blog

Google Places Review Feature Disabled on iPad Web Searches

Posted on May 23, 2012 at 7:43pm 7 Comments

Are you using an iPad to collect reviews from your customers on Google Places?  If you are, I'm sure you are using the Google Places App for the iPad.  

If you are not, you will discover that something has recently changed on Google Places when you visit the Google Places page on an iPad using a web browser.  

The "Write a Review" button is NO LONGER visible on the iPad.…

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AutoCon 2012 Provides A Powerful Alternative To Fall Automotive Conferences

Posted on May 21, 2012 at 5:30pm 9 Comments

At the 2012 Automotive Boot Camp, Ralph Paglia announced that Automotive Media Partners (AMP) will be hosting AutoCon 2012 in Las Vegas this fall.  This gives dealers…

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Automotive Workshops Coming to New Jersey on June 12th

Posted on May 11, 2012 at 6:00pm 0 Comments

First Class Educators has announced a NJ date in the 2012
 Pit Stop Marketing tour. The Pit Stop automotive marketing conferences offer hands on workshops, demonstrations and thought provoking dialogue by marketing experts, trainers and vendors to help dealers operate more…

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The Time Has Come: An Automotive Data Warehouse To Provide Executive Insights

Posted on May 10, 2012 at 9:00am 1 Comment

To all Dealer Principals or General Managers reading this post, "Are you tired of having a dozen+ stand alone reports to review each month?  Are you challenged to know how to leverage vendor reports to make business decisions?"

How many reports are generated each month by dealership vendor partners? My…

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Napa Valley Executive Retreat For Dealership Executives

Posted on May 7, 2012 at 6:30pm 1 Comment

I am pleased to invite Dealer Principals, General Managers, and Dealership Executive Managers to the Napa Valley Executive Retreat on September 15th and 16th, in the beautiful Napa Valley.  

First Class Educators is hosting this special event for dealership executives this fall and I will be one of the featured speakers.  I love wine and the Napa Valley so this is a perfect match for me!…

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Comment Wall (23 comments)

You need to be a member of Automotive Digital Marketing Professional Community to add comments!

Join Automotive Digital Marketing Professional Community

At 9:12am on December 13, 2011, Willis Shields said…
All this WHINING about True Car!  It is a voluntary leads provider.  If you choos not to participate, then DON'T.  I signed up for ADM hoping for positivity but am discovering this site is worse than the dealership huddle!
At 6:22pm on July 6, 2011, Lizelle Landino said…
Rock star!
At 10:02am on April 26, 2011, Gwen Spadie said…

Hi Brian,

great to connect with you. Your contributions to this community alone is outstanding and I just wanted to say thank you.

I hope everything is well with you,

Sincerely

 

Gwen Spadie

Social Media Manager

Peltier Auto Group

At 5:54pm on August 30, 2010, Ken Nix said…
Feature Again? Well, You deserve it. I just want to say, any dealers looking to get to #1 in your area should definitely use Brian. I own and SEO some very large and competitive sites, and I've analyzed several of Brian's campaigns with a fine tooth comb. Brian's definitely the real deal and can take you from last to first. Not many real SEO guys out there that can do what he can do. 90 % of the so called "SEO gurus" are college kids who took Internet Marketing in college and couldn't rank on the first page for "kumquat". I've found Brian to always be one of the first on the scene with the next great thing and I religiously read whatever he writes. Not just good information, but great information. I congratulate you Brian on a job well done. Keep up the great work.
Ken Nix
Owner & SEO Consultant
CLik Local / VolkswagenOwnersClub.com / MyFastGTI.com / JettaJunkie.com

PS. Congratulations on all the dealers who signed up for the PCG Automotive SEO Study. You've taken the first step to conquering your competition.
At 2:19pm on August 7, 2010, Ralph Paglia said…
Brian Pasch is one of the Top 10 All Time Content Contributors to the Automotive Digital Marketing Professional Community...

Thank you, Brian, for all that you do to support an increased knowledge base and skill levels among the auto industry's digital marketing practitioners.

Visit Brian Pasch's ADM Professional profile at:
http://www.automotivedigitalmarketing.com/profile/NJSEOExpert
At 6:22am on April 26, 2010, Philip Zelinger said…
Sure,

ADM members will surface common problems in the four TIPS categories in their comments on the post which Uncle Ralph will narrow down to five. Consultants on ADM will register on the post before the live webinar where each will be given a set time to address the problems and suggest best practices to resolve them to the accumulated live audience who will register with Ralph through an online webinar service before the event. After the webinar, participants will be asked to vote on each problem for the consultant(s) and their best practice with their comments on the post for all to read.

The winner will be the consultant with the most accumulated votes -- and of course anyone who followed the post and participated since we will all be able to listen and learn from eachother!
At 4:13pm on April 25, 2010, Philip Zelinger said…
Hey Brian,

No pressure, but the new ADM Consultant Challenge promises to surface and share some cutting edge best practices and I/we would love to listen and learn from you along with the other contributors. After all, what are friends for!
At 11:31am on September 13, 2009, Brian Pasch said…
Saturday
At 2:23pm on June 29, 2009, Jennifer Schrader said…
Thanks for taking my call Brian!

Have a wonderful and save upcoming holiday weekend!

Keep in touch!
At 8:10am on May 5, 2009, Pete Clark said…
btw, was in your sessions at ddc in vegas. awesome stuff! thx.
 
 
 

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Automotive Marketing Professional Community

AutoConnections 2012

Conference and Exposition

September 11-14, 2012

Las Vegas, Nevada

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