Automotive Digital Marketing Professional Community (ADM)

Serving Car Dealers, Internet Sales Managers, Marketing and Advertising Leaders

Brian Pasch's ADM Friends

Music

Loading…

Automotive-SEO

Automotive Microsites

I thought that I would start a conversation on automotive microsites and why they should be a part of an automotive marketing strategy.  Microsites are not to be confused with landing pages or doorway websites. Landing pages are an optimized web page that dealers use in a pay-per-click campaign like Google Adwords.  The landing page can [...]

2010 NADA Convention Orlando

Join me in Orlando for the 2010 NADA Conference which is being held from February 13-15, 2010 in the Orange County Convention Center.  This year’s NADA Conference theme is “Orlando, Go To Know” and I like what it implies.  There are some major shifts in the Automotive Industry and none could be more representatitive of change than the way car [...]

Automotive Marketing Boot Camp

We are putting together the details for the first Automotive Marketing Boot Camp which will be held in Orlando on the day prior to the official start of the 2010 NADA Convention.  The boot camp will be a full day of intensive skills training;  Automotive SEO, Social Media and tactical Internet Marketing skills. Unlike other conferences, the [...]
 

Automotive SEO

Gifts Received

Gift

Brian Pasch has not received any gifts yet

Give Brian Pasch a Gift

Latest ADM Activity

EDITOR'S NOTE: The response shown below to the above blog post was made in the ADM Presentation File Exchange Forum Discussion... Since posting this comment, Brian has made revisions to his PDF document. The original post preceding these revisions...
22 hours ago
Looking at some of the topics to be covered, I almost wish I could attend rather than teach. :)
yesterday
Wait till you see what happens in the boot camp...I'm doing the strategy class.
yesterday
Microsites can be a great thing......guess I'm smart enough, although I should have started www.toyotacertifiedboston.com on a hosted platform it now has www.usedtoyotaboston.com pointed there as well. Thanks as always Brian.....next time your usi...
yesterday
Paul Rushing is attending Brian Pasch's event
Automotive Marketing Boot Camp at Orlando Florida Day Before NADA Convention
February 12, 2010 at 7am to February 13, 2010 at 10am
This is the first Automotive Marketing Boot Camp which will be held in Orlando on the day prior to the official start of the 2010 NADA Convention. The boot camp will be a full day of intensive skills training; Automotive SEO, Social Media and tact...
yesterday
Ralph I updated the PDF to reflect the microsite history section and please us this copy to update the old copy on ADM. Thanks
yesterday
Ralph Thank you for the update since I've never heard anyone talk about FreshMicrosites,com nor have I run into them at any of the events, so the only perspective I have is what I see on the marketplace in the past few years. I always knew you to...
yesterday
Make sure you host your WordPress blog and not the free hosting they offer. The hosted site can be placed on GoDaddy for example in minutes.
yesterday

Profile Information

Enter the Name of Your Dealership, Business or Employer:
Pasch Consulting Group
Enter the City/Town, State/Province of Your Home or Business:
Rumson, NJ 07760
Automotive Industry Business Segment or Affiliation:
Consultant, Dealership Solution Provider
If a Dealer, OEM, Agency or Dealership Associate, please select the brands that you are affiliated with:
Not Applicable
OPTIONAL: Email for ADM Members to contact you (to avoid spambots, this will NOT be a live link):
brian@paschconsulting.com
Your Business Phone Number:
732-450-8200
Your Mobile Phone Number:
732-672-2356
Enter primary URL for YOUR Business, Professional or Blog Website (example = http://www.ADPdealerservices.com) to Display as a Live Link:
http://www.dealer-seo.com
Use space below for Describing Your Products or Services, and/or use this text box for HTML content, Widgets and Flash content.
For additional information on our SEO services and Internet marketing success stores, please visit some of our marketing microsites: http://www.seonj.com, http://www.seomicrosiets.com and http://www.paschconsulting.com
Tell the ADM Community about your background, where you are from, or who you are:
I have been in the direct marketing and technology field for over 20 years and in 2005 started a new company focused on Internet Marketing and Search Engine Optimization. I have a wide range of client and have found great success in the automotive industry. Our automotive SEO and digital marketing strategies have been effective for our car dealer clientele.
Enter URL of Your #1 Favorite Dealer Website (example = http://www.SandersonFord.com) to display a live link:
http://www.quantrellautogroup.com
Enter URL of Your #2 Favorite Dealer Website (example = http://www.CourtesyChev.com) to display a live link:
http://www.hondacarsarizona.com
Enter URL of Your Favorite OEM site (example = http://www.FLMDigital.com) to Display a Live Link:
http://www.bmwusa.com
Enter URL of Your Favorite Classified or Inventory Listing site (example = http://www.Cars.com) to Display a Live Link:
http://www.cardealercars.com
Enter URL of Your Favorite 3rd Party Lead Provider (example = http://www.AutoUSA.com) to Display a Live Link:
http://www.dealergps.com
Enter URL of Your Favorite Automotive Information Website (example = http://www.KBB.com) to display a live link:
http://www.dealergps.com
Enter URL of Your Favorite Video Hosting Site (example = http://www.youtube.com/RalphPaglia) to display a live link:
http://www.youtube.com/user/brianpasch
Select the Dealership Website providers you currently use, or have used in the past:
Reynolds Web Solutions, The Cobalt Group, Dealer.com, Dealerskins, TK Carsites, DealerImpact
Select the Internet Lead Providers You Currently Use, or have Used in the Past:
Dealix
Select the Dealer Management System (DMS) You Currently Use:
Not Applicable
Select the Inventory Management or Optimization Solution You Use:
Other

Digital Dealer Conference - Vegas

The show was a great success as I had a chance to meet a number of great people and answer some questions about Internet Marketing. I want to thank everyone who attended and those who send me such wonderful feedback.

Brian Pasch's ADM Photos

Loading…

Brian Pasch's ADM Blog

Brian Pasch

Automotive Microsites Using WordPress

I thought that I would start a conversation on automotive microsites and why they should be a part of an automotive marketing strategy. Microsites are not to be confused with landing pages or doorway websites.

Landing pages are an optimized web page that dealers use in a pay-per-click campaign like Google Adwords. The landing page can be on your website or on a third party website. If a dealer was running a tent sale and created an optimized page about the event and directed cl… Continue

Posted on November 13, 2009 at 9:00am — 5 Comments

Brian Pasch

Google Caffeine Release Imminent

Google Caffeine SEO


Those of you who have been testing the Google Caffeine technology using the sandbox feature to compare the new search technology with the current system, you can'… Continue

Posted on November 10, 2009 at 6:29am — 1 Comment

Brian Pasch

SEO and Social Media Boot Camp Prior to NADA

One of the outcomes that was clear from the 7th Digital Dealer Conference is that the demand for more knowledge on Automotive SEO and Social Marketing strategies is very high. A seminar room, limited to one hour, is just scratching the surface. There is so much confusion in the marketplace that needs to be resolved with openness and skills training; we don't need more sales pitches.

Skills training for Automotive SEO and Social Media is none existent. There has to be a way to get past the repea… Continue

Posted on November 5, 2009 at 12:30pm — 15 Comments

Brian Pasch

8th Digital Dealer Conference in Orlando

While the Nashville Digital Dealer Conference is fresh on everyone's minds, I thought it would be a good time to create a list of things that could be improved for the next conference.

I'll start the list and if you attended, please add your ideas. Hopefully this will help the direction of the spring conference which is scheduled to be held in Orlando. The dates for the conference have not been… Continue

Posted on November 4, 2009 at 4:38pm — 15 Comments

Brian Pasch

2009 ASMA Awards Presented November 1st



The 2009 ASMA awards will be presented to nine automotive website vendors on Sunday November 1st at 4:30 pm at the Pasch Consulting Group booth at the 7th Digital Dealer Conference in Nashville. The ASMA study reviewed 34 automotive website platform vendors and will recognize nine companies with an award… Continue

Posted on October 29, 2009 at 10:00am — 4 Comments

Comment Wall (22 comments)

You need to be a member of Automotive Digital Marketing Professional Community (ADM) to add comments!

Join the ADM Professional Network

At 8:17pm on September 30, 2009, Stan Sher said…
Crossing my fingers buddy crossing them...you know what I mean
At 9:56am on September 24, 2009, Ryan Eagan said…
Thank you. Look forward to the experience.
At 3:44pm on September 16, 2009, Stan Sher said…
Thanks I appreciate it.
At 11:31am on September 13, 2009, Brian Pasch said…
Saturday
At 8:24am on September 13, 2009, Stan Sher said…
Hey...thanks for the positive words. I hope this is that month. Only time will tell. Which day is the ZZ Top concert? Friday or Saturday? Saturday I have plans already. Thanks.
At 2:23pm on June 29, 2009, Jennifer Schrader said…
Thanks for taking my call Brian!

Have a wonderful and save upcoming holiday weekend!

Keep in touch!
At 8:10am on May 5, 2009, Pete Clark said…
btw, was in your sessions at ddc in vegas. awesome stuff! thx.
At 8:08am on May 5, 2009, Pete Clark said…
Hi. I was wondering what the difference is between: "link:www.cherryhillvw.com" vs "links:www.cherryhillvw.com" in yahoo. Getting drastically different results. 131 inlinks for the "link" versus 7 for "links". Are both helpful? Should we be focusing on one or the other? Thanks, Pete.
At 2:11pm on April 30, 2009, Gilbert A. Chavez said…
Brian, we crossed at DD. You followed my presentation. I heard you rocked the house. Good job. Like to do some cross talk when you get a chance.
At 10:00am on April 29, 2009, Ralph Paglia said…
Brian,

Please call me ASAP about a couple of matters...
 
 

ADM is a network of Car Dealers, Automotive Marketing and Advertising Professionals sharing their best Internet sales strategies and tactics

Automotive Digital Marketing Professional Community Syndication and Rating Tools

hoodia counter
Showroom Visitors Since April 2008

Click to Get Your ADM Toolbar

share Bookmark and Share

Add to Technorati Favorites

Automobiles Blogs - Blog Rankings

Blog Catalog Blog Directory

Blog Directory

Blog Ratings

ADM Visitors Since April 2008
hoodia counter

Ralph Paglias Automotive Digital Marketing Pr - Blogged Blog Directory

Ralph Paglias Automotive Digital Marketing Professional Profile at Blogged
Automotive Digital Marketing Professional Community

Promote Your Page Too

Share on 2ya

For Internet Sales Managers, Car Dealers, BDC Directors and Marketing Professionals...

Use widget below for SEO! Add your dealership website or blog URL to the Automotive category of site links at Widgetbox!

 

© 2009   Created by Ralph Paglia

ADM Badges  |  Report an Issue  |  Privacy  |  Terms of Service

Sign in to chat!