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Latest ADM Activity

An event by Brian Pasch was featured
March 9, 2010 from 1pm to 4pm
If you want to establish a strong digital marketing game plan for your dealership in 2010, register for an informative three hour webinar lead by Brian Pasch, CEO and founder of PCG Digital Marketing on March 9, 2010 at 1:00 pm EST. The webinar is…
on Saturday
Brian Pasch added an event
March 9, 2010 from 1pm to 4pm
If you want to establish a strong digital marketing game plan for your dealership in 2010, register for an informative three hour webinar lead by Brian Pasch, CEO and founder of PCG Digital Marketing on March 9, 2010 at 1:00 pm EST. The webinar is…
March 3
What was even funnier is that we just signed Johnson Ford and I had to purchase www.ilovejohnson.com. The office couldn't stop laughing about that one. I'm trying to figure out the wording on the IRM email: If you love Johnson......
March 3
March 3
Bryan Thank you for the props. Now when you need to build a Reputation Management Portal (RPM) will it be www.ilovemenlove.com ? If you ever need help, just call!
March 2
Working in the Orange County market
February 25
Brian Pasch added a video
February 24
Carl Hall and Brian Pasch are now friends
February 24

ADM Profile Information

Enter Name of Your Dealership, Business or Employer:
Pasch Consulting Group
Location
Rumson, NJ 07760
Auto Industry Business Segment or Affiliation:
Consultant, Dealership Solution Provider
If a Dealer, OEM, Agency or Dealership Associate, please select the brands that you are affiliated with:
Not Applicable
OPTIONAL: Email for ADM Members to contact you (to avoid spambots, this will NOT be a live link):
brian@paschconsulting.com
REQUIRED: Your Business Phone Number:
732-450-8200
Your Mobile Phone Number:
732-672-2356
REQUIRED: Primary URL for YOUR Business, Professional or Blog Website (example = www.ADPdigitaladvertising.com)
http://www.dealer-seo.com
Describe YOUR Value Proposition... Why should people do business with you? (this text box OK for HTML)
For additional information on our SEO services and Internet marketing success stores, please visit some of our marketing microsites: http://www.seonj.com, http://www.seomicrosiets.com and http://www.paschconsulting.com
Describe your background, when you first got into the car business, what you are PASSIONATE about... Tell us who you REALLY are:
I have been in the direct marketing and technology field for over 20 years and in 2005 started a new company focused on Internet Marketing and Search Engine Optimization. I have a wide range of client and have found great success in the automotive industry. Our automotive SEO and digital marketing strategies have been effective for our car dealer clientele.
Enter the URL of a DEALER Website you recommend (example = www.SandersonFord.com):
http://www.quantrellautogroup.com
Enter URL of OEM or affiliated site you recommend (example = www.FLMDigital.com):
http://www.bmwusa.com
Enter URL of Your Favorite Automotive Social Media example (example = www.AnciraCommunity.com):
http://www.hondacarsarizona.com
Enter URL of a CLASSIFIED AD or INVENTORY LISTING site you recommend (example = www.Cars.com):
http://www.cardealercars.com
Enter URL of Your favorite TWITTER profile (example = www.twitter.com/ralphpaglia):
http://www.dealergps.com
Enter URL of YOU or YOUR COMPANY'S Facebook Profile or Fan page (example = www.facebook.com/RPaglia):
http://www.dealergps.com
Enter URL of YOU or YOUR COMPANY'S YouTube Channel (example = www.youtube.com/AutoDigitalMarketing):
http://www.youtube.com/user/brianpasch
Check the Dealership WEBSITE PROVIDERS you currently use, or have experience using in the past:
Reynolds Web Solutions, The Cobalt Group, Dealer.com, Dealerskins, TK Carsites, DealerImpact
Select the Automotive Internet Lead Providers You Currently Use, or have Used in the Past:
Dealix
Select the Dealer Management System(s) (DMS) You Currently Use:
Not Applicable
Select the Inventory Management or Used Car Inventory Marketing Solution You Use (if applicable):
Other

Digital Dealer Conference - Vegas

The show was a great success as I had a chance to meet a number of great people and answer some questions about Internet Marketing. I want to thank everyone who attended and those who send me such wonderful feedback.

Brian Pasch's ADM Photos

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Brian Pasch's ADM Blog

Brian Pasch

Toyota Accelerator Pedal Fix Approved by Feds

Toyota Recall Fix


The Toyota gas pedal fix has been approved by the NHTSA according to fast breaking news on the wires. This could mean that Toyota dealers could get parts by Thursday or Friday.

We will be covering this story in full details today as soon as Toyota issues an official re… Continue

Posted on January 30, 2010 at 2:30pm —

Brian Pasch

BMW Targets Fixed Ops Revenue with Service Microsites

BMW Service Microsite


BMW has a written policy for dealers outlining their rules and regulations for SEO, PPC and microsites. In fact, their policies regarding website design and digital marketing engagement are some of the most restrictive in the busine

Continue

Posted on January 30, 2010 at 10:00am — 2 Comments

Brian Pasch

Prestige Volvo Reputation Management Portal

We have another version of the Internet Reputation Management Portal (RMP) concept for Prestige Volvo. This version places a YouTube testimonial channel at the bottom of the home page of the RMP. They key here is to create a specific YouTube channel for customer testimonials only.

So, once if you print up a postcard with your store's RMP website, like www.iloveprestigevolvo.com, you can hand them out to satisfied customers in the s… Continue

Posted on January 25, 2010 at 3:30pm —

Brian Pasch

Toyota Recall - How Will You Handle The Rush?

Toyota Recall Stress


With all the coverage of the Toyota recall and the 4 million + cars that are included in the recall, it is surprising to see that no one is writing about the potential mayhem that will be created at local Toyota and Lexus dealerships service depar… Continue

Posted on January 24, 2010 at 7:30pm —

Brian Pasch

Internet Reputation Portals for Car Dealers

I've been spending time thinking of new ways to assist car dealers brand themselves on the Internet and to promote their excellence in sales and service online. If 85% of all new car purchases start online, then dealers need to get their message in the path of consumers shopping online. Nothing could be better than strong peer reviews!

Many articles on the Internet have discussed Automotive Internet Reputation Management and the importance of che… Continue

Posted on January 19, 2010 at 2:30pm — 5 Comments

Comment Wall (21 comments)

You need to be a member of Automotive Digital Marketing Professional Community (ADM) to add comments!

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At 8:17pm on September 30, 2009, Stan Sher said…
Crossing my fingers buddy crossing them...you know what I mean
At 3:44pm on September 16, 2009, Stan Sher said…
Thanks I appreciate it.
At 11:31am on September 13, 2009, Brian Pasch said…
Saturday
At 8:24am on September 13, 2009, Stan Sher said…
Hey...thanks for the positive words. I hope this is that month. Only time will tell. Which day is the ZZ Top concert? Friday or Saturday? Saturday I have plans already. Thanks.
At 2:23pm on June 29, 2009, Jennifer Schrader said…
Thanks for taking my call Brian!

Have a wonderful and save upcoming holiday weekend!

Keep in touch!
At 8:10am on May 5, 2009, Pete Clark said…
btw, was in your sessions at ddc in vegas. awesome stuff! thx.
At 8:08am on May 5, 2009, Pete Clark said…
Hi. I was wondering what the difference is between: "link:www.cherryhillvw.com" vs "links:www.cherryhillvw.com" in yahoo. Getting drastically different results. 131 inlinks for the "link" versus 7 for "links". Are both helpful? Should we be focusing on one or the other? Thanks, Pete.
At 2:11pm on April 30, 2009, Gilbert A. Chavez said…
Brian, we crossed at DD. You followed my presentation. I heard you rocked the house. Good job. Like to do some cross talk when you get a chance.
At 10:00am on April 29, 2009, Ralph Paglia said…
Brian,

Please call me ASAP about a couple of matters...
At 8:40pm on April 23, 2009, Stan Sher said…
It was an awesome presentation. The colorful language made me laugh hard. You are a true professional. My father mentioned to me someone who is trying to get a name out and knows nothing about SEO. I told him to call Brian Pasch, the best man in the business!
 
 

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