"That's an interesting perspective, Tom. I completely disagree. I think the ad(s) are spectacular and reflect a forward thinking, new-media mentality that is more in-tune with how today's car buyer is consuming information.…"
Video is the future – and it’s finally catching on in the automotive world as a sales person’s most powerful sales tool. After all, what car shopper wouldn’t love a personalized video? However, many Internet Departments find it difficult to make effective, eye-catching videos without hiring an outside vendor. The major complaints are that it costs too much money and takes too much time. But what if it didn’t?Elise Kephart, “The YouTube Diva”, has rightfully earned national acclaim for using…See More
Many car dealers and automotive marketing professionals have discovered the powerful effectiveness of using Slideshare.net to enhance their content marketing. Slideshare provides the single most effective platform i have ever seen for leveraging model year brochures in PDF file format for the dealer's…See More
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