"I feel like listing your Home Page as #1 is unnecessary because that's really a given so I'll leave that one off my list. My top 5
1) Specials pages- All of them. I'm talking Parts, Service, New, and Used. Nothing makes me cringe more…"
"Definitely don't see email marketing going away in the near future. Gen X and Y are more likely to communicate via social media but you would be likely to miss a large part of your customers using only that. Personally I am on social networks…"
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
I manage 3 dealership websites and all their social media sites as well. I also help design layouts for a new website we are about to launch and 2 more dealerships are about to be added to what I already manage. I communiate with all our managers and 3rd party consultants keeping our sites up to date as well as making sure that our specials we are running are visible and creating traffic to our dealerships. I work closely with our Internet director creating ads and coming up with new ways to make our dealerships and our new brand The Fabre Group.
What will YOU contribute to the ADM Community?
I'm passionate about coming up with fresh ideas on how to become more visible and drive traffic to us in other ways besides traditional marketing. More and more people are doing their own research online about our products, so being the first link they see when searching on any search engine, wheather it be google, bing, yahoo etc., is very important. We are trying to be extreamly accessable for our customers and make finding us, finding information on cars we sell and services we provide as easy as possible. I love working with graphics for new ads we run and creating proposals to partner with different business in the Baton Rouge area to become a household name.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
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