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Martin Logsdon
  • Male
  • Houston, TX
  • United States
  • MARTIN MARKETIING co
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Martin Logsdon's ADM Friends

  • Peter A. Bond
  • Michael Tanna
  • Sara Bell
  • Jessica (National Transport LLC)
  • Clarence U Romero
  • Pat Floegel
  • Jack Behar
  • Brian Hetzman
  • Ralph Ebersole
  • Nick
  • Ken Nix
  • Scott Empringham
  • Shannon Page
  • Todd Mathews
  • Ralph Paglia

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Martin Logsdon's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Martin Logsdon commented on Brian Pasch's blog post Are Your Marketing Priorities Aligned With What Google Analytics Says Is Important?
"As I am sure you have noticed, the SPECIALS PAGE is not there or out of date...existing customers look for service specials there...lazy"
Oct 8, 2012
Shannon Page and Martin Logsdon are now friends
Jun 21, 2012
Martin Logsdon commented on Ralph Paglia's video
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Ralph Paglia Presents Evolution of Automotive Digital Marketing at DD12 (Part 2)

"This is great for those of us who were unable to attend."
Apr 14, 2012
Martin Logsdon liked Ralph Paglia's blog post Automotive Consumers Place Highest Trust in Earned Media
Apr 14, 2012
Martin Logsdon liked Joyce Falk-Geesaman's discussion { DDS }, DEALER DIRECT SERVICES........LOOKING FOR PROFESSIONAL REPS IN THE AUTO INDUSTRY!! DO NOT MISS OUT ON THIS TREMENDOUS OPPORTUNITY!!
Apr 13, 2012
Martin Logsdon commented on Keith Shetterly's blog post Why Our Process Fails for the Modern Vehicle Shopper
"Sometimes the simplest illustration reveals our deepest frustration...Great Creation."
Apr 7, 2012
Martin Logsdon commented on Tom Gorham's blog post From the Trenches - Ralph Paglia's "Fundamental" Presentation at DD12
"Wish I was there..."
Apr 7, 2012
Martin Logsdon commented on Kurt Kubicki's blog post That Money Machine
"Greta One Kurt"
Mar 26, 2012
Martin Logsdon commented on Joe Webb's blog post Just One Internet Department Structure
"Having entered the 3rd decade of the internet, we would hope that our organization set would be apparent. We must always grow, I guess."
Mar 18, 2012
Martin Logsdon liked Joe Webb's blog post Just One Internet Department Structure
Mar 18, 2012
Martin Logsdon commented on Melissa Roberts's blog post The 5 WORST Questions to Ask a Phone Up
"Any GM can listen phone ups and simply go nuts, it is bad. A great B D C is the remedy."
Nov 24, 2011
Martin Logsdon joined Automotive Social Marketing's group
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Public Relations Best Practices

For the exchange of strategies, techniques, tips and tactics used to leverage free information and news distribution channels as a means of creating dealership top of mind awareness and brand recognition.
Sep 13, 2011
Martin Logsdon joined Will Fleiss's group
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Search Engine Optimization (SEO) Best Practices

The purpose of this group is to discuss and answer questions about search engine optimization in order to teach car dealers and automotive sales professionals seo tips that can help improve organic search rankings and drive highly qualified traffic.
Sep 13, 2011
Martin Logsdon liked Ralph Paglia's group Targeted Marketing
Sep 13, 2011
Martin Logsdon is attending Ralph Paglia's event
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Digital Dealer Webinar: Integrated Social Media Marketing for Car Dealers at Dealer Communications Webinar

June 2, 2011 from 11:30am to 12:30pm
May 22, 2011
Martin Logsdon might attend Shannon Page's event
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GRANT CARDONE ADM WEBINAR; ADM 12 Week Training Program - Thursdays at 9 AM PDT at Online

May 27, 2010 from 9am to 10am
We're going to spearhead a 12 week series of webinars that focus on one topic per week.Effectively, we've identified 12 topics that we feel are worthy of drill-down and we'd like to ask the trainer/consultant "body" to select a a topic that speaks to each of you and to become the host and moderator for that week's meeting.Take a look at the roster and get yourself registered!June 3rd Kim Clouse/iAuto Consultants: Old Dogs and New Dogs: Bridging the Gap with Technique and TechnologyJune 10th…See More
May 18, 2010

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
MARTIN MARKETIING co
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Marketing Professional - Tier 3, OEM Marketing Professional - Tier 1, Dealer Advertising Association - Tier 2, Dealership Supplier, OEM Supplier, Advertising Agency, Marketing Services Provider, Consultant, Media or Journalist, Dealership Solution Provider
REQUIRED: Your Business Phone Number
281.599.8010
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.martinmarketingco.com
YOUR Email address for business contacts
martin.logsdon@martinmarketingco.com
Select All franchises/brands you are associated with
Not Applicable
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
All facets of automotive marketing including eCommerce
What will YOU contribute to the ADM Community?
Extensive experience in all phases in the automotive sector over 30 years and all tiers.
General Summary: Substantial successful automotive experience in sales and marketing with the ability to perform at a decision-making level. Polished, experienced professional specializing in business development and retention.

Education: University of Illinois, Chicago, Illinois, 1981, BS Marketing, minor Industrial Engineering Technology, 3.8 GPA. Active member of the American Marketing Association.

EMPLOYMENT HISTORY
April, 1991 to Marketing Consultant, dba Martin Marketing co.
Present Houston, TX 77077 (formerly Metairie, LA 70002)
Full service automotive marketing company including: research, business development, media/PR, planning, implementation, and sales management. Successfully developed and executed direct mail and promotional print efforts for dealers/dealer groups. Currently Dormant.

April, 2005 to Regional Sales Manager, newcars.com
October, 2005 National (Detroit/CA)
Develop and retain business relationships with Dealers in Texas and surrounding major markets.

June, 2001 to Marketrend Interactive, Automotive Consultant
June, 2005 Houston, TX & Toronto, Ontario., CA
National Consultant for a North American operation doing full automotive life-cycle systems CRM implementation for manufacturers and dealer groups/direct.


May, 1993 to Marketing Director, Murphy-Graham, Co.
April, 1999 Metairie, LA
Administered a full service, in-house advertising agency with all marketing functions, advertising, and promotions for an automobile dealer group and its affiliated businesses. Entailed creative effort, securing all the different media contracts, monitors promotional activity, and analyze results. $2.2 Million Annual Budget. Company dissolved.

September, 1991 Sr. Account Executive, CableRep Advertising
to May, 1993 Cox Communications Inc. Harahan, LA
Responsible for servicing existing automotive clientele and obtaining new accounts. Created marketing plans, media strategies, and produced commercials for the automotive market. Increased billing to new levels. Left for above position.

September, 1989 to Account Executive, WEZB-FM, B-97
September, 1991 New Orleans, LA
Same as above. #1 billing station in NOLA. Left for above position. Automotive Specialist.

July, 1987 to General Sales Manager, Ducote Motors, Inc.
June, 1989 Harvey, LA
Responsible for all functions related to managing a retail automobile dealership including: hiring and supervising the sales staff, the finance department, marketing, and advertising. Made profitable for 1st time in 4 years. Chrysler/Plymouth/Jeep/Mazda.

January, 1984 Sales Manager and Finance Manager,
to June, 1987 Benson Management Co. Metairie, LA
Same as above. F&I trained with Karl Singer in Dallas. Nissan & Toyota stores.

August, 1981 to Wine Merchandising Manager, Federated Distributor
December, 1984 Chicago, IL
Responsible for increasing inventory outflow and control of company products. Provided weekly reports to VP illustrating our position in current marketplace. Created and operated new division.

February, 1979 to Sales Manager, Prorok Datsun, Inc.
August, 1981 Oak Lawn, IL
Same as auto position above. Executed during college.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.N/A
Social Media, Network or UGC site you recommend (ie; www.AutomotiveSocial.com)
http://www.clkclk.com
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.N/A
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.N/A
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.N/A
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
ADP Dynamic Websites, Automark, Reynolds Web Solutions, BZ Results, Liquid Motors, The Cobalt Group, Dealer.com, Dealerskins, Izmocars, TK Carsites, iDealerNetwork, eCarList, Not Applicable
INTERNET LEAD Suppliers You Have Experience Using
Dealix, AutoUSA, Cars.com NewLeadsPlus, CarSmart, NewCars.com, Next Phase media, Not Applicable
DEALER MANAGEMENT SYSTEM (DMS) You use
ADP, Reynolds ERA, Arkona, OTHER
Used Car Inventory Management Solutions You Use
vAuto, vinSolutions, FirstLook, Whatever the Used Car Manager thinks he can steal the trade-in for

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Comment Wall (1 comment)

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At 6:57am on July 8, 2009, Clarence U Romero said…
Martais!!
 
 
 

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