Automotive Digital Marketing

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Marc E McGurren
  • Fort Worth, TX
  • United States
  • PCG Consulting Inc
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Marc E McGurren's ADM Friends

  • Elaine Harper
  • ANTHONY JAMES
  • Michael Wise
  • Shawn Morse
  • Nicki Allen
  • Todd Smith
  • Mark Burack
  • Ralph Paglia

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Marc E McGurren's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Marc E McGurren replied to Richard Ludlow's discussion BDC Performance Standards
"Richard!  Thanks for reaching out on the here to the community! A "base line" we like to use is the 4x60 rule.  Depending on your location, pricing, how many leads you are purchasing vs organic, and competition in your local…"
Apr 2, 2013
Marc E McGurren commented on Joe Webb's blog post Just One Internet Department Structure
"I think we agree mostly as you state, "Getting a sales manager involved is a necessity, but involvement doesn't denote control over the area, which, unfortunately, is what most stores give their SMs."   Most stores SMs do have…"
Mar 20, 2012
Marc E McGurren commented on Joe Webb's blog post Just One Internet Department Structure
"Joe, love this article and I agree with you in theory.  This is a great way to start from scratch, but unfortunately is not the case in most dealerships.  Sales managers, GSM's, and GM's get paid on the entire departments gross…"
Mar 19, 2012
Marc E McGurren was featured
Feb 16, 2012
Marc E McGurren updated their profile
Feb 10, 2012
Christine Rochelle liked Marc E McGurren's blog post AutoAccelerator Mobile CRM Wins PCG Spotlight Award
Feb 10, 2012
Marc E McGurren posted a blog post

AutoAccelerator Mobile CRM Wins PCG Spotlight Award

As a dealer you always have to watch out for shiny new objects that can promise one thing but deliver something entirely differently.  I had the opportunity to sit down with the folks from AutoAccelerator and demo their new iPad app for their CRM.  To say that I was impressed is an understatement.Not only did this app have the eye appeal that will was gorgeous; it was clean, simple, and easy to use. …See More
Feb 10, 2012
Marc E McGurren commented on Brian Pasch's blog post New Automotive Consulting Company Formed by PCG Digital Marketing Founders
"Thanks all!  Very humbled and excited to be a part of PCG!  Can't wait for a phenomenal 2012!!!  "
Jan 18, 2012
Marc E McGurren replied to Joshua Michael Friedman's discussion General Motors SFE Digital Bonus for Q2 2010
"GM is the only one paying a dealer to do so that I know of. Hyundai just take away a lead if you don't respond to it in a certain time frame. Toyota does mystery shops once a month and Nissan is even less than that. I have been happy with…"
Apr 15, 2010
Marc E McGurren replied to Ralph Paglia's discussion Are You Making Last Minute Plans to Attend the 8th Digital Dealer Conference in Orlando?
"Sounds good man! I will be the tall bald Texan!"
Apr 14, 2010
Marc E McGurren replied to Ralph Paglia's discussion Are You Making Last Minute Plans to Attend the 8th Digital Dealer Conference in Orlando?
"Will be there early afternoon on Monday! Looking forward to it."
Apr 14, 2010
Marc E McGurren and Elaine Harper are now friends
Apr 5, 2010
Marc E McGurren replied to Joshua Michael Friedman's discussion General Motors SFE Digital Bonus for Q2 2010
"Josh - no worries at all. Yes, we are a full line GM dealer and have been a very satisfied CC client for quite some time now. I actually have them answering all my leads after hours for all of our brands (Chevrolet, Cadillac, Buick, GMC, Nissan,…"
Apr 3, 2010
Marc E McGurren replied to Joshua Michael Friedman's discussion General Motors SFE Digital Bonus for Q2 2010
"Check out Client Connexions. Tim and company are great people and also have a great chat client to boot!"
Apr 3, 2010
Marc E McGurren joined Michael Wise's group
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Search Engine Marketing (SEM)

This group will create an open forum to discuss the latest and greatest in paid (PPC) search for Auto Dealers. The purpose is to educate and connect members of the group. SEO (organic) may be discussed as it relates to SEM.See More
Mar 30, 2010
Marc E McGurren joined Will Fleiss's group
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Search Engine Optimization (SEO) Best Practices

The purpose of this group is to discuss and answer questions about search engine optimization in order to teach car dealers and automotive sales professionals seo tips that can help improve organic search rankings and drive highly qualified traffic.
Mar 26, 2010

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
PCG Consulting Inc
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Consultant
Your Business Phone Number ie: 555-345-1234
817-528-0392
YOUR Business Website URL (ie: www.KenGrodyFord.com)
http://www.pcgconsultingservices.com
Email address for business contacts
marc@pcgmailer.com
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.jerrystexas.com
Social Media, Network or Blog site you recommend (ie; www.AutomotiveSocial.com)
http://ilovejerrys.com
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie; www.Cars.com)
http://www.cars.com
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/JerryDurantAuto
YOUR Facebook Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/JerryDurantAutoGroup
YOUR YouTube Channel, or one you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/JerryDurantAutoGroup
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
The Cobalt Group, Dealerskins, eCarList, Clickmotive
INTERNET LEAD Suppliers You are using now, or in the past
Dealix, AutoUSA, Cars.com NewLeadsPlus, InvoiceDealers.com
DEALER MANAGEMENT SYSTEMS (DMS) You use
OTHER
Used Car Inventory Management Solutions You Have Used
eCarList

Marc E McGurren's ADM Blog

AutoAccelerator Mobile CRM Wins PCG Spotlight Award

Posted on February 10, 2012 at 10:00am 0 Comments

As a dealer you always have to watch out for shiny new objects that can promise one thing but deliver something entirely differently.  I had the opportunity to sit down with the folks from AutoAccelerator and demo their new iPad app for their CRM.  To say that I was impressed is an understatement.

Not only did this app have the eye appeal that will…

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