ADM serves Car Dealers, Automotive Marketing Pros and Internet Sales Managers
Louie Baur has not received a gift from an ADM Member
Under normal circumstance, I do not like the types of social media strategies that try to can them into basic processes with time limits. Sure, it’s good to have guidelines, but I find that they’re normally too limiting to allow people to make the right decisions. This infographic is somewhat like that, but it’s design is just too cool in…
There are several different ways that dealers go about using Facebook for marketing. Some use it for branding only. Others use it for business communications only. Sometimes, the best way to go about it is to do both. They compliment each other nicely when it’s done right.
It’s important to understand that you shouldn’t post irrelevant content even if it’s for branding purposes. That always has to be stated…
The days of businesses focusing their efforts on entertaining their fans on social media are behind us… at least they should be. Today, people expect more out of businesses. They expect to be shown things that they don’t normally see from their friends and family. If they follow…Continue
There are too many opportunities out there in the world of social media that makes it a bad idea to ignore the medium. Businesses can make an impact if they put in the effort. Unfortunately, not everyone is ready.
It’s still possible to put in minimal effort and have a decent presence. When it’s time to put in full effort, you’ll be better prepared if you have a nice string of daily content that fills your pages.…Continue