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Lisandra Ramos
  • Maitland, FL
  • United States
  • ActivEngage
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Latest ADM Activity - Click "More" at bottom!

Alexander Lau commented on Lisandra Ramos's blog post Conversation Marketing: The Web is a Table for Two
"It's Conversion Rate Optimization and that's nothing to do with SEO. http://en.wikipedia.org/wiki/Conversion_rate_optimization The best around are at http://www.conversion-rate-experts.com."
5 hours ago
Lisandra Ramos posted a blog post

Top Ten Blogs and News for Auto Dealers: February 21 - 27

We meet again, Friday! It’s been a busy week, and you’re probably closing those end-of-the-month sales… but that’s no reason to fall behind on the latest happenings in the industry! As usual, we have the latest automotive news and blogs from around the web to share with you before the weekend kicks in.In this edition of the top 10, read all about upgrade envy in car-buying behavior, how to…See More
Monday
Lisandra Ramos posted a blog post

Risky Business: 3 Ways a Bad Outsourced Chat Team Can Hurt Your Sales

We’ve said it before, and we’ll say it again: not all chat providers are the same. Vendor priorities vary, software technology can be user-friendly or not, not all providers hire chat teams within the US, and the quality of managed chat conversations are not equal.In fact, a bad managed chat service can be detrimental…See More
Feb 27
Lisandra Ramos's blog post was featured

Conversation Marketing: The Web is a Table for Two

We’re only two months into the year, and already the marketing world is abuzz with new terms that have been slowly sneaking their way into daily articles and brainstorming meetings.I was actually reading a Contently article called “10 Content Marketing Buzzwords…See More
Feb 17
Lisandra Ramos posted a blog post

Conversation Marketing: The Web is a Table for Two

We’re only two months into the year, and already the marketing world is abuzz with new terms that have been slowly sneaking their way into daily articles and brainstorming meetings.I was actually reading a Contently article called “10 Content Marketing Buzzwords…See More
Feb 16
Lisandra Ramos commented on Lisandra Ramos's blog post What's New in Social Media for 2015?
"Naturally, after posting this today, there was another update boom on social media! Just thought I'd share 4 interesting ones FYI :) 1. Twitter added mobile video capture and group…"
Jan 27
Lisandra Ramos posted a blog post

What's New in Social Media for 2015?

Social media kicked off the New Year with some interesting updates geared toward increasing content exposure and diversifying communications tools. While some automotive professionals have expressed thatsocial isn’t selling cars, these updates may yet give us hope!So far, here are 2015’s five social media updates your dealership needs to know about:1. …See More
Jan 27
Lisandra Ramos was featured
Jan 18
Lisandra Ramos posted a blog post

Is Your Dealership Taking Advantage of Live Chat Data?

In a previous blog post, I discussed the importance of using live chat conversations to build rapport with your online shoppers -- and how this can help improve your dealership’s follow-up processes.But what about the trackable data acquired through live chat outside of the content in a conversation -- such as consumer click path and the browser they’re on?This data, also known as behavioral…See More
Jan 15
Lisandra Ramos's blog post was featured

Use Live Chat to Build Rapport With Shoppers

People buy from businesses they like, trust, and know -- which is a big reason why establishing rapport is so important in the sales process, both on the showroom floor and on your dealership’s website.The number one reason live chat will fail at your dealership is because of a lack of a quality conversation. Building rapport is…See More
Jan 6
Lisandra Ramos posted a blog post

Use Live Chat to Build Rapport With Shoppers

People buy from businesses they like, trust, and know -- which is a big reason why establishing rapport is so important in the sales process, both on the showroom floor and on your dealership’s website.The number one reason live chat will fail at your dealership is because of a lack of a quality conversation. Building rapport is…See More
Jan 6
Lisandra Ramos posted a blog post

4 Reasons Why Shoppers Love Using Live Chat

Automotive marketing as we know it has changed. The Internet now forces dealerships to have an online presence and build relationships with consumers in the digital world. Why? Because the modern shopper expects it.Consumer research is no longer solely accessible via phone calls and drive-bys. Now, your prospective customers are looking for information on your website -- and using live chat to get…See More
Dec 23, 2014
Lisandra Ramos's blog post was featured

10 Blogging Hacks to Help Build Your Dealership's Content - PT 1

So you recently decided to start (or restart) blogging for your dealership and have no idea how to get organized and begin. I get you. It’s hard to get your blogging mojo started, especially in such a hectic environment like a dealership.That’s why I thought it would be helpful to put together a list of 10 blogging hacks to…See More
Nov 25, 2014
Lisandra Ramos posted a blog post

10 Blogging Hacks to Help Build Your Dealership's Content - PT 1

So you recently decided to start (or restart) blogging for your dealership and have no idea how to get organized and begin. I get you. It’s hard to get your blogging mojo started, especially in such a hectic environment like a dealership.That’s why I thought it would be helpful to put together a list of 10 blogging hacks to…See More
Nov 24, 2014
Lisandra Ramos posted a blog post

Use Live Chat to Promote Your Dealership’s Competitive Advantages

In a perfect world, shoppers would be able to find your dealership’s unique selling points, such as your amenities, “why buy” statements, and your specials on your website.However, that’s not always the case. Many times websites have too much or too little information, or shoppers are just too lazy to navigate the pages and find a reason to buy from you.If you aren’t providing an effortless online shopping experience, chances are these shoppers are bouncing off your site. That means you are…See More
Nov 13, 2014
Lisandra Ramos's blog post was featured

The Top Ten Auto News Stories of the Week: October 25 - 31

Happy Halloween and TGIF, Auto Professionals! It’s been a busy week, but that’s no reason to fall behind on the latest auto industry news and blogs. As always, we’ve got your back.In this week’s Top 10, you’ll learn about mobile search and video, zombie cars, how you can decrease turnover at your dealership, and much…See More
Nov 1, 2014

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
ActivEngage
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800.441.7779
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://activengage.com
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lisandra.ramos@activengage.com
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Lisandra Ramos's ADM Blog

Top Ten Blogs and News for Auto Dealers: February 21 - 27

Posted on March 2, 2015 at 9:23am 0 Comments

We meet again, Friday! It’s been a busy week, and you’re probably closing those end-of-the-month sales… but that’s no reason to fall behind on the latest happenings in the industry! As usual, we have the latest automotive news and blogs from around the web to share with you before the weekend kicks in.

In this edition of the top 10, read all…

Continue

Risky Business: 3 Ways a Bad Outsourced Chat Team Can Hurt Your Sales

Posted on February 27, 2015 at 7:48am 0 Comments

We’ve said it before, and we’ll say it again: not all chat providers are the same. Vendor priorities vary, software technology can be user-friendly or not, not all providers hire chat teams within the US, and the quality of managed chat conversations are not equal.…



Continue

Conversation Marketing: The Web is a Table for Two

Posted on February 16, 2015 at 12:00pm 1 Comment

We’re only two months into the year, and already the marketing world is abuzz with new terms that have been slowly sneaking their way into daily articles and brainstorming meetings.

I was actually reading a Contently article called “…

Continue

What's New in Social Media for 2015?

Posted on January 27, 2015 at 9:17am 1 Comment

Social media kicked off the New Year with some interesting updates geared toward increasing content exposure and diversifying communications tools. While some automotive professionals have expressed thatsocial isn’t selling cars, these updates may yet give us hope!



So far, here are 2015’s five social media updates your dealership…

Continue

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