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Ken Beam's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Ken Beam posted a video

48-Hour Columbus Day Sales Event at Douglas VW!

Don`t miss our 48-Hour Columbus Day Weekend Sales Event! Let me give you 4 reasons why you should visit Douglas Volkswagen between Friday Oct.10th through Mo...
Oct 12
Ken Beam shared their video on Google +1
Sep 30
Ken Beam shared their video on Twitter
Sep 30
Ken Beam posted a video

Used 2012 CC Sport | Union Co. VW Dealer offers BEST used Volkswagens

Let`s crank up those speakers! It`s Show Time! Watch Ken Beam from Douglas VW show you this absolutely beautiful 2012 VW CC Sport! Just traded in and it`s ju...
Sep 30
Ken Beam shared their video on Twitter
Sep 9
Ken Beam posted a video

Used Infiniti FX35 NJ | Ken Beam shows 2012 FX35 at Douglas Infiniti in Summit NJ

Crank up those speakers! It`s show time! Watch Ken Beam from Douglas Infiniti show you this beautiful 2012 Infiniti FX35! Check it out! This Infiniti FX35 on...
Sep 9
Ken Beam commented on Brian Cox's blog post Don’t Let Your Video Become a Flash In the Pan
""As for YouTube, yes it's the 2nd largest search engine, but what's also important to note is that YouTube is designed to keep users on YouTube; not drive them to a dealership website" *EXCELLENT point WheelsTVNetwork........."
Sep 2
Ken Beam commented on Brian Cox's blog post Don’t Let Your Video Become a Flash In the Pan
"@ Dave - Thanks for the nice words, I certainly appreciate the compliment. As for YouTube, well......... yes there is certainly a lot of "noise" on the platform obviously, but I don`t personally use YouTube with the idea that someone will…"
Sep 2
Ken Beam posted a video

Union Co. VW Fans Learn about the Valuable Douglas VW App! - You WILL want this on your Smart Phone!

Ken Beam the Digital Marketing Director at Douglas Volkswagen explains why you will want to download the All-New Douglas VW App and gives a quick overview of...
Aug 29
Ken Beam commented on Brian Cox's blog post Don’t Let Your Video Become a Flash In the Pan
"Nice post Brian....... very informative. "
Aug 29
Ken Beam commented on Ken Beam's blog post Service - If you build it, will they really come? Can you attract off-Brand business?
" Hey Carl - Ok ok.......... Well I really appreciate your thoughts in regards to this. Very interesting. Thank you very much, Ken-"
Aug 26
Carl Maeda commented on Ken Beam's blog post Service - If you build it, will they really come? Can you attract off-Brand business?
"What makes a big difference for my wife is customer service and the waiting area.  My wife drives a Honda Odyssey and she goes to a Honda dealership farther away specifically because she likes the service and waiting area.  The waiting…"
Aug 26
Ken Beam commented on Ken Beam's blog post Service - If you build it, will they really come? Can you attract off-Brand business?
"Hi Tom - Hey I really appreciate your insight having been in service. Yes....... your five suggestions are spot-on with what we are thinking. I think marketing to our body shop customers definitely needs to be explored.  Thanks a lot, I…"
Aug 26
Ken Beam commented on Ken Beam's blog post Service - If you build it, will they really come? Can you attract off-Brand business?
"Hi Greg - First off, thank you very much for sharing your insight to my Blog, I certainly appreciate it.  "Is your retention, in brand 100% and if not why not.  If your in brand clients aren't coming; why?  If you are at a…"
Aug 26
Big Tom LaPointe liked Ken Beam's blog post Service - If you build it, will they really come? Can you attract off-Brand business?
Aug 26
Big Tom LaPointe commented on Ken Beam's blog post Service - If you build it, will they really come? Can you attract off-Brand business?
"Honestly, having spend many years in service as an advisor and manager, it is an uphill battle - but I will give you a suggestion at the end. Here's the deal, the pricing structure of a dealership service department makes it hard to merely…"
Aug 26
Gregory Lawrence Noonan commented on Ken Beam's blog post Service - If you build it, will they really come? Can you attract off-Brand business?
"Hi Ken, I do not see any reference to service on either franchise website so I'd start from there and show happy service customer as well as sales customers.  Is your retention, in brand 100% and if not why not.  If your in brand…"
Aug 26
Ken Beam's blog post was featured

Service - If you build it, will they really come? Can you attract off-Brand business?

Good afternoon ADM Community Members - We`ve always toyed with the idea of expanding our Service to service other makes and models and I would appreciate your insight on this topic.Has anyone out here successfully had any amount of their customer base actually service the other vehicles that are in their household with your…See More
Aug 26
Ken Beam posted a blog post

Service - If you build it, will they really come? Can you attract off-Brand business?

Good afternoon ADM Community Members - We`ve always toyed with the idea of expanding our Service to service other makes and models and I would appreciate your insight on this topic.Has anyone out here successfully had any amount of their customer base actually service the other vehicles that are in their household with your…See More
Aug 25
Ken Beam shared their video on Twitter
Aug 17

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
The Douglas Auto Group
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Marketing Professional - Tier 3, Consultant, Technology Professional, Media or Journalist
REQUIRED: Your Business Phone Number
908-522-7300(Infiniti) or 908-277-3300(Volkswagen) *Just ask for me
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.DouglasautoGroup.com
YOUR Email address for business contacts
kenabeam@aol.com
Select All franchises/brands you are associated with
17-Infiniti, 46-Volkswagen, -Infiniti..., -Used Cars..., -Volkswagen..., Infiniti, Volkswagen
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
I`m relatively easy to find on the `Net!
Just Google something like this;
Ken Beam NJ Cars

***Check out our Cobalt VW Site too; www.VWHotDeals.com
What will YOU contribute to the ADM Community?
I`ve been in auto Sales for 24 years.
Starting out on the floor in the "trenches" for quite a few years, eventually I was given an opportunity to become a Used Car Mgr/Buyer & honed my craft for several years, buying & selling on-line.

Here`s a funny story; Autotrader.com invited me to sit on a panel several years ago, as 1 of 5 successful Internet individuals. We sat in front of about 80 or so dealers that weren`t signed up with AutoTrader. It was set up in a sort of "town hall" meeting with the AutoTrader Reps walking around in the audience with microphones. Soooooooooooooooo here`s the funny part, I sat in as the 4th man in the line-up out of 5 & AutoTrader wants us to tell the audience a little about ourselves. So the first guy tells the group that "I`m so & so & I own 4 dealerships" & I`m leaning over looking down the line-up thinking, "Hmmmm... an actual Dealer/Owner is here", so the next guy proceeds to tell the group that, "I`m Bill Johnson & I own 2 dealerships" & I thought, "Geez, another owner now
I`m starting to feel a little nervous about being up there!~~lol. Okay now the 3rd guy in the line-up sitting right next to me introduces himself to the audience & says, "Good afternoon I`m Rick Darson & I own 5 dealerships"! I remember feeling embarrassed right about at this point, so now it`s time to introduce myself. I look down the table at all of the dealers & there was a moment of silence as they all stared back at me......... not really knowing what to say, because I was very surprised to be sitting up there with all of these Dealers/Owners, I turned to my mic & said to Lloyd Hecht(Our then AutoTrader Rep), "Hey Lloyd, are you sure I`m suppose to be up here? `Cause I don`t own any dealerships?!"!~ With that, the entire room & everyone on the panel burst into laughter! Now the fifth panelist, sitting to my right, whom seems to be around my age at the time & has been joking & having fun with me the whole time up there introduces himself.
I figured he was a Rep like me doing the Internet gig at his store. Well he starts out by saying "Sorry Ken... I`m Jim so & so & I own 2 dealerships"!!!~~ I turned to the mic & said, "Can somebody please tell me what the heck I`m doing up here with these guys?!"~ & the room broke into another huge burst of laughter. It was a very eventful experience that day & one that I enjoy sharing.


I`ve always attempted to take things to another level & with that, I became heavily involved with our websites, developing ways to expose our dealership on the `Net via videos. The idea of the videos was completely done on my own about 6 years ago. I spent hours,days & weeks trying to figure out what it takes to get the videos up & running perfectly on the Internet & am 100% completely self-taught! I have no formal training at all(geez..... maybe I should`ve went to college~lol)

All of our videos are produced & edited in our dealership without the assistance of any 3rd party vendors. Very effective both in cost & overall sales results.

Currently responsible for updating all websites with current advertisements, which also involves creating Ads using Flash. Monitor CRM daily progress. Produce effective E-mail marketing campaigns. Intervene with Sales Reps internet Clients & develope new strategies of engaging the client via email. Responsible for all video production work, this includes shooting, developing, performing & necessary coding.

Constantly seeking new methods to enhance my "Guerilla Marketing Strategies".

*Follow us on Facebook! Become a "Fan"! We``d love to hear from you! Click this; http://www.facebook.com/pages/Douglas-Volkswagen/151527339672
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.VWHotDeals.com
Social Media, Network or UGC site you recommend (ie; www.AutomotiveSocial.com)
http://www.DouglasAutoGroup.com
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.cars.com
Your TWITTER profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://twitter.com/Ken Beam
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/kenabeam?cropsuccess#!/kenabeam
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.kenbeam.net
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
The Cobalt Group, Other, Not Applicable
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, AutoUSA, Jumpstart, CarsDirect.com
DEALER MANAGEMENT SYSTEM (DMS) You use
Reynolds ERA
Used Car Inventory Management Solutions You Use
Not Applicable, My Crystal Ball...

Ken Beam's Photos on ADM

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Ken Beam's Videos

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Ken Beam's ADM Blog

Service - If you build it, will they really come? Can you attract off-Brand business?

Posted on August 25, 2014 at 9:00am 6 Comments

Good afternoon ADM Community Members - We`ve always toyed with the idea of expanding our Service to service other makes and models and I would appreciate your insight on this topic.

Has anyone out here successfully had any amount of their customer base actually service the other…

Continue

Big Time Deals at Douglas Infiniti - Check this out! ala Ken Beam

Posted on July 23, 2014 at 11:22am 0 Comments

 photo G37-Ad-Flashing_zpsbebc28e1.gif



***Learn all about this offer here.

 photo NY-City-ad_zps107e2e72.jpg



Ken Beam


Digital Marketing Director

Douglas Auto…

Continue

Read all about it! What a Deal at Douglas Infiniti ala Ken Beam

Posted on July 14, 2014 at 1:56pm 0 Comments

Just Click the Pic!~
 photo MY-Ad3.jpg .

Crank up those speakers! It`s ShowTime!

 

Watch Ken Beam from Douglas Infiniti show this awesome 2008 Infiniti QX56!



Check it out! This QX56 has 108k miles & is in really great condition!…

Continue

Certified Pre-Owned G37 Convertible & more Great Deals at Douglas Infiniti

Posted on June 30, 2014 at 3:09pm 0 Comments

Summer is here & we have some outstanding Deals on

 Pre-Owned Vehicles at Douglas Infiniti!



**Click any image below to see a LIVE Walk-around

 Video of that particular vehicle!…

 photo 11G37Convertible.jpg
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Comment Wall (24 comments)

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Join Automotive Digital Marketing ProCom

At 6:52am on July 22, 2013, Anne Fleming said…

Ken -- what's your direct email? ty!

At 6:46am on July 22, 2013, Anne Fleming said…

Ken, thanks for connecting. Am digging the music! LOVE it.

 

At 2:10pm on April 23, 2013, Amy Eddins Hughes said…
Thanks Ken
At 5:57am on July 29, 2011, Bill Gordon said…

Ken, Thanks for the invite and the music.  I like your website and videos, and am looking forward to picking up a few best practices from you.  

 Bill Gordon

 

At 3:53pm on June 13, 2011, Richelle Farley said…
After visiting your profile page...how could I not accept? :)
At 7:05pm on March 4, 2010, Sarah Myers said…
Can you handle the Honkey Tonk Bedonkee Donk of Nashville? You let me know when you visit and I will be the judge of that! :-)
At 2:50pm on October 30, 2009, Thomas Nellis said…
Always like looking at Internet savvy dealerships website. They are hard to come by here in Michigan. Enjoy yourself at the Digital Dealer Conference. My, company, DealerCentric was at the last one in Vegas, but won't be making this one. If you get a free minute, take a look at our website. I am sure you would find our technology interesting.
At 2:31pm on October 30, 2009, Thomas Nellis said…
Just watched your video on the 07 Tahoe. Good stuff!
At 2:12pm on October 30, 2009, Thomas Nellis said…
Enjoyed your "Autotrader" story. Noticed you work for the Douglas Auto Group. I sell one of the most cost effective Internet tools on the market and am sure your group would benefit from the technology. If you would be interested in talking about it, do not hesitate to call or email me.
At 8:36am on August 18, 2009, Ken Beam said…
Hey Bryan,

Thanks for the nice words, I really appreciate it! Hey I just started a Facebook & was hoping that you`d become a fan! Pass this along to your colleagues, friends & family too ok?? http://www.facebook.com/home.php?#/pages/Douglas-Volkswagen/151527339672?ref=ts

Thanks again,

Ken-
 
 
 

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