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Influencer
Ken Beam
  • Male
  • Summit, NJ
  • United States
  • The Douglas Auto Group
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Ken Beam's ADM Friends

  • Dana Detrick-Clark
  • Bethany Juneau
  • Ashley Meyers
  • Mike Elliott
  • Cecil Helton
  • Bambi Hall
  • Ken Lees
  • Nate Wiener
  • Josh Knutson
  • James Klaus
  • Dennis Yu
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  • Darial Clewis

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Latest ADM Activity - Click "More" at bottom!


Influencer
Ken Beam replied to Ken Beam's discussion Are you using a CDK website? Please join this conversation
""All automotive sites seem to have bugs and/or design problems" ----Really?? Hmmmmmmmm....... well I never had any issues with other site vendors when I kicked off a new site. Ever.  "I believe that when a person is hands on the…"
Nov 23

Influencer
Celeste Berner replied to Ken Beam's discussion Are you using a CDK website? Please join this conversation
"Our CDK site options are considerably better than the ones we used to have. I'm a Chevy store so I don't get the new platform until January but wish I could have it yesterday as the customization looks awesome. All automotive sites seem to…"
Nov 21

Influencer
Ken Beam replied to Ken Beam's discussion Are you using a CDK website? Please join this conversation
"Hi Michael ---- Well thanks for sharing this information....... nice to see there may be light at the end of this tunnel then with INFINITI as well.  Ken-"
Nov 21
Michael Stafford replied to Ken Beam's discussion Are you using a CDK website? Please join this conversation
"I have now moved to a responsive CDK site as well. Although I do not share the same thoughts as Nate. I heard Lexus was first to go on this new technology but that others will be getting it too.  Some things I like about my Lexus site It takes…"
Nov 21

Influencer
Ken Beam is now friends with Ken Lees and Nate Wiener
Nov 21

Influencer
Ken Beam replied to Ken Beam's discussion Are you using a CDK website? Please join this conversation
"Hi Nate -- Hey what is the name of the dealership?? I'd like to look at the site if you don't mind..... Thanks very much for your honest response. I'm not looking for "suger-coated" answers........ I want honesty. Just as…"
Nov 20
Nate Wiener replied to Ken Beam's discussion Are you using a CDK website? Please join this conversation
"I'm going to try and control myself on this one. For years, CDK was our only option. Several years back, VinSolutions was offered as a second choice, but we chose to stick with the lesser of two evils. I say evil with a heavy heart, because for…"
Nov 20
Ralph Paglia replied to Ken Beam's discussion Are you using a CDK website? Please join this conversation
"The CDK Global dealer website platform is an extension of, and the current version of what was The Cobalt Group's "Nitra" dealer website platform... It has received extensive development work and refinements over the past twenty years…"
Nov 20

Influencer
Ken Beam's discussion was featured

Are you using a CDK website? Please join this conversation

Good afternoon ADM`ers,I`d like to start a conversation in regards to CDK websites and would like it very much if you would share your experience with CDK in this discussion. All Infiniti Dealerships will have to be on the CDK platform by April of 2017. This is not a choice...... it is mandatory. Currently we use…See More
Nov 20

Influencer
Ken Beam posted a discussion

Are you using a CDK website? Please join this conversation

Good afternoon ADM`ers,I`d like to start a conversation in regards to CDK websites and would like it very much if you would share your experience with CDK in this discussion. All Infiniti Dealerships will have to be on the CDK platform by April of 2017. This is not a choice...... it is mandatory. Currently we use…See More
Nov 18

Influencer
Crystal Hartwell and Ken Beam are now friends
Oct 23

Influencer
Ken Beam's blog post was featured
Apr 16

Influencer
Ken Beam posted blog posts
Apr 12

Influencer
Ken Beam commented on David Metter's blog post Is Your Paid Search Paying Off?
"That`s "Hittin`-the-Nail-on-the-Head" Dave......... Great Thread - ......any examples as to dealerships using AutoHook??? "
Mar 14

Influencer
Ken Beam liked David Metter's blog post Is Your Paid Search Paying Off?
Mar 14

Influencer
Ken Beam's blog post was featured

Now I wasn`t re-makin` "Gone With The Wind" & quite frankly if ya don`t like it my Dear, "I don`t give a damn!"

Ha! ha! Helloooooooooooooooooooooooooooooooooooooooooo Adm`ers! I`ve sort been hidin` in the darkness as I now handle the entire updating/creating for both of our stores. So I`m kinda very, very busy nowadays........ & just wanted to show you that I was still cuttin` clips. https://www.youtube.com/watch?v=dfnIOLzInrUThis was the latest clip I shot for a customer that requested a walk-around Video on this Infiniti QX56........ Time…See More
Mar 9

Influencer
Ken Beam commented on Ken Beam's blog post Now I wasn`t re-makin` "Gone With The Wind" & quite frankly if ya don`t like it my Dear, "I don`t give a damn!"
"Thanks again Brian....... Never considered monetizing this....... & we used to used these clips on all of the used vehicle vehicle details pages & when I shot those seven new VW model clips a couple years back, they were on every single new…"
Mar 7

Influencer
Brian Bennington commented on Ken Beam's blog post Now I wasn`t re-makin` "Gone With The Wind" & quite frankly if ya don`t like it my Dear, "I don`t give a damn!"
"Hey Ken, I wouldn't dismiss that "cuttin' videos" seminar idea with a "ha! ha!" to quickly. You, of course, need to see how it could be monetized and if it would be worth your while, but you obviously love doing it, so…"
Mar 7

Influencer
Ken Beam commented on Ken Beam's blog post Now I wasn`t re-makin` "Gone With The Wind" & quite frankly if ya don`t like it my Dear, "I don`t give a damn!"
"Thanks Ralph, Ken, Brian & Tom.......... Just thought it may spawn an idea or two for some younger sales reps out there....... perhaps ignite a spark to start their own style & run with it. And if you have any questions, fire `em over &…"
Mar 7

Influencer
Tom Gorham commented on Ken Beam's blog post Now I wasn`t re-makin` "Gone With The Wind" & quite frankly if ya don`t like it my Dear, "I don`t give a damn!"
"Outstanding, as always Ken.  You continue to set the bar high for others in creating product/relationship videos. "
Mar 6

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
The Douglas Auto Group
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Marketing Professional - Tier 3, Consultant, Technology Professional, Media or Journalist
REQUIRED: Your Business Phone Number
908-522-7300(Infiniti) or 908-277-3300(Volkswagen) *Just ask for me
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.DouglasautoGroup.com
YOUR Email address for business contacts
kenabeam@aol.com
Select All franchises/brands you are associated with
17-Infiniti, 46-Volkswagen, -Infiniti..., -Used Cars..., -Volkswagen..., Infiniti, Volkswagen
ADM is a Professional Network, describe: "Why should anyone do business with you?"
I`m relatively easy to find on the `Net!
Just Google something like this;
Ken Beam NJ Cars

***Check out our Cobalt VW Site too; www.VWHotDeals.com
"What will YOU contribute to the ADM Community?"
I`ve been in auto Sales for 24 years.
Starting out on the floor in the "trenches" for quite a few years, eventually I was given an opportunity to become a Used Car Mgr/Buyer & honed my craft for several years, buying & selling on-line.

Here`s a funny story; Autotrader.com invited me to sit on a panel several years ago, as 1 of 5 successful Internet individuals. We sat in front of about 80 or so dealers that weren`t signed up with AutoTrader. It was set up in a sort of "town hall" meeting with the AutoTrader Reps walking around in the audience with microphones. Soooooooooooooooo here`s the funny part, I sat in as the 4th man in the line-up out of 5 & AutoTrader wants us to tell the audience a little about ourselves. So the first guy tells the group that "I`m so & so & I own 4 dealerships" & I`m leaning over looking down the line-up thinking, "Hmmmm... an actual Dealer/Owner is here", so the next guy proceeds to tell the group that, "I`m Bill Johnson & I own 2 dealerships" & I thought, "Geez, another owner now
I`m starting to feel a little nervous about being up there!~~lol. Okay now the 3rd guy in the line-up sitting right next to me introduces himself to the audience & says, "Good afternoon I`m Rick Darson & I own 5 dealerships"! I remember feeling embarrassed right about at this point, so now it`s time to introduce myself. I look down the table at all of the dealers & there was a moment of silence as they all stared back at me......... not really knowing what to say, because I was very surprised to be sitting up there with all of these Dealers/Owners, I turned to my mic & said to Lloyd Hecht(Our then AutoTrader Rep), "Hey Lloyd, are you sure I`m suppose to be up here? `Cause I don`t own any dealerships?!"!~ With that, the entire room & everyone on the panel burst into laughter! Now the fifth panelist, sitting to my right, whom seems to be around my age at the time & has been joking & having fun with me the whole time up there introduces himself.
I figured he was a Rep like me doing the Internet gig at his store. Well he starts out by saying "Sorry Ken... I`m Jim so & so & I own 2 dealerships"!!!~~ I turned to the mic & said, "Can somebody please tell me what the heck I`m doing up here with these guys?!"~ & the room broke into another huge burst of laughter. It was a very eventful experience that day & one that I enjoy sharing.


I`ve always attempted to take things to another level & with that, I became heavily involved with our websites, developing ways to expose our dealership on the `Net via videos. The idea of the videos was completely done on my own about 6 years ago. I spent hours,days & weeks trying to figure out what it takes to get the videos up & running perfectly on the Internet & am 100% completely self-taught! I have no formal training at all(geez..... maybe I should`ve went to college~lol)

All of our videos are produced & edited in our dealership without the assistance of any 3rd party vendors. Very effective both in cost & overall sales results.

Currently responsible for updating all websites with current advertisements, which also involves creating Ads using Flash. Monitor CRM daily progress. Produce effective E-mail marketing campaigns. Intervene with Sales Reps internet Clients & develope new strategies of engaging the client via email. Responsible for all video production work, this includes shooting, developing, performing & necessary coding.

Constantly seeking new methods to enhance my "Guerilla Marketing Strategies".

*Follow us on Facebook! Become a "Fan"! We``d love to hear from you! Click this; http://www.facebook.com/pages/Douglas-Volkswagen/151527339672
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.VWHotDeals.com
Social Media, Network or Blog site you recommend (ie; www.AutomotiveSocial.com)
http://www.DouglasAutoGroup.com
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie; www.Cars.com)
http://www.cars.com
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://twitter.com/Ken Beam
YOUR Facebook Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/kenabeam?cropsuccess#!/kenabeam
YOUR YouTube Channel, or one you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.kenbeam.net
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
The Cobalt Group, Other, Not Applicable
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, AutoUSA, Jumpstart, CarsDirect.com
DEALER MANAGEMENT SYSTEMS (DMS) You use
Reynolds ERA
Used Car Inventory Management Solutions You Use
Not Applicable, My Crystal Ball...

Ken Beam's Photos on ADM

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Ken Beam's Videos

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Ken Beam's ADM Blog

Topic: Conquest Email Marketing.... Worthwhile or not?

Posted on April 12, 2016 at 8:40am 0 Comments

Ok AMD`ers....... lookin` for a little insight/thoughts........... What are your thoughts/experiences in regards to "Conquest Email/eBlast Marketing? If you have or are currently doing something like this at your store(s), what is your ROI & how much are you spending each month? Would very much appreciate hearing your experiences with this. Thanks much - Ken

Now I wasn`t re-makin` "Gone With The Wind" & quite frankly if ya don`t like it my Dear, "I don`t give a damn!"

Posted on March 4, 2016 at 12:30pm 7 Comments

Ha! ha! Helloooooooooooooooooooooooooooooooooooooooooo Adm`ers! I`ve sort been hidin` in the darkness as I now handle the entire updating/creating for both of our stores. So I`m kinda very, very busy nowadays........ & just wanted to show you that I was still cuttin` clips. …

Continue

I like to use different, eye-catching Ad mechanisms on Social Media.....Do you ever use anything like this?

Posted on February 24, 2016 at 10:25am 0 Comments

   Hey...

So I created this cool little gif image after I took a couple pics of a New Jersey State road sign.....

then put together a boosted post to show in the news feed on Facebook/Twitter with a specific target audience....... Then I`ll make a dark post as a mobile ad....... & again boost it for a few days.....

Seems like I get some pretty decent traffic from ads like this........

This was my text with the image I created;

"Don`t…

Continue

Thought you all might enjoy seeing this Video - shot 100% by myself. Highly effective. = SOLD!

Posted on August 19, 2015 at 10:30am 2 Comments

  Hey ADM`ers,

Haven`t been around here lately as I`ve been heavily involved with the launching of our two Brand New websites. Still cuttin` clips though......... Had a customer request a Custom-Walk-Around Video and shot this clip completely by myself and thought you all might enjoy seeing this. Ultimately it did indeed sell the unit and the customer lived happily ever after!…

Continue

Comment Wall (24 comments)

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At 6:52am on July 22, 2013,
Influencer
Anne Fleming
said…

Ken -- what's your direct email? ty!

At 6:46am on July 22, 2013,
Influencer
Anne Fleming
said…

Ken, thanks for connecting. Am digging the music! LOVE it.

 

At 2:10pm on April 23, 2013, Amy Eddins Hughes said…
Thanks Ken
At 5:57am on July 29, 2011,
Influencer
Bill Gordon
said…

Ken, Thanks for the invite and the music.  I like your website and videos, and am looking forward to picking up a few best practices from you.  

 Bill Gordon

 

At 3:53pm on June 13, 2011, Richelle Farley said…
After visiting your profile page...how could I not accept? :)
At 7:05pm on March 4, 2010, Sarah Myers said…
Can you handle the Honkey Tonk Bedonkee Donk of Nashville? You let me know when you visit and I will be the judge of that! :-)
At 2:50pm on October 30, 2009, Thomas Nellis said…
Always like looking at Internet savvy dealerships website. They are hard to come by here in Michigan. Enjoy yourself at the Digital Dealer Conference. My, company, DealerCentric was at the last one in Vegas, but won't be making this one. If you get a free minute, take a look at our website. I am sure you would find our technology interesting.
At 2:31pm on October 30, 2009, Thomas Nellis said…
Just watched your video on the 07 Tahoe. Good stuff!
At 2:12pm on October 30, 2009, Thomas Nellis said…
Enjoyed your "Autotrader" story. Noticed you work for the Douglas Auto Group. I sell one of the most cost effective Internet tools on the market and am sure your group would benefit from the technology. If you would be interested in talking about it, do not hesitate to call or email me.
At 8:36am on August 18, 2009,
Influencer
Ken Beam
said…
Hey Bryan,

Thanks for the nice words, I really appreciate it! Hey I just started a Facebook & was hoping that you`d become a fan! Pass this along to your colleagues, friends & family too ok?? http://www.facebook.com/home.php?#/pages/Douglas-Volkswagen/151527339672?ref=ts

Thanks again,

Ken-
 
 
 

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