Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Jeff Silverman has not received a gift from an ADM Member
Well, another automaker falls to the mighty sword of bankrupcy court. Kudos to GM for not finding a way to save this once proud & profitable little brand that they slowly and painfully destoyed over their years of inept stewardship (I am hoping my sarcasm rings clear) to the point where going out of business made more sense then selling it.
I can remember that hippo shaped Saab many years ago, with that transmission you had to press down to get it into reverse. Quirky? Yep. But…Continue
So, you want to stay in touch with your sold and unsold customers - generating more consistant revenue and customer stickiness from those who already know you AND do it consistantly but not so consistantly that your customers grow weary of your phone calls, emails, letters, txt's and autocalls.
How do you strike that balance? Interested in hearing your take....