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Jason Viglione
  • Male
  • Jersey City, NJ
  • United States
  • DigiGo
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The new version of early adopters

Posted on April 1, 2014 at 1:28pm 1 Comment

We hear this term over and over again. Early adopters or early adoption. We look at numbers and rates. This talks about an action, not a behavior. Who really cares about one, specific action? Apparently, everyone looking for ROI on any new product. Who adopts your product or brand is not all that matters.

Why would I go against the grain? The term means…


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At 7:35am on February 19, 2014,
Reigna Fall

Hi Jason :)


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