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Jason Mickelson
  • Male
  • Ankeny, Iowa
  • United States
  • Karl Chevrolet
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Jason Mickelson's ADM Friends

  • Bob Dziewulski
  • Jeff Colby
  • william robb
  • Blair J. Monroe
  • Mark Boyd
  • Todd Mathews
  • Chris Saraceno
  • Joe Webb
  • Gilbert A. Chavez
  • Ralph Paglia

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Jason Mickelson's ADM Discussions

GM Digital Rewards Program

Started this ADM discussion. Last reply by Jason Mickelson Apr 23, 2010. 5 Replies

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Latest ADM Activity - Click "More" at bottom!

Jason Mickelson replied to Justin Braun's discussion What is the best business advice you have ever received?
""The only way to get the best of an argument is to avoid it."  Thank you Dale Carnegie"
Jun 6, 2011

Jason Mickelson left a comment for Bob Dziewulski
"Bob,Can't send you a personal message for some reason.  Please call me at 515-299-4300.  Jason Mickelson"
May 3, 2011

Jason Mickelson and Bob Dziewulski are now friends
May 3, 2011

Jason Mickelson posted a discussion

Rare Sales Opportunity

My name is Jason Mickelson and I am the internet sales manager at Karl Chevrolet.  Our department has 5 of the best internet sales staff and we need another team member.  I have a unique opportunity for someone who knows how to take care of customers.  Karl Chevrolet is one of the largest independently owned dealers of any brand vehicle and we need to fill an opening in our internet department.  We are looking for a professional who knows how to help people get what they want.  We are offering…See More
Jan 21, 2011

Jason Mickelson commented on Ralph Paglia's blog post ADP Acquires The Cobalt Group
"This will be interesting to see how it all plays out. Does this mean that GM dealers will not only have to use Cobalt for their website, will we also be forced to use ADP for our contact management solutions in order to receive leads? Hopefully…"
Jul 9, 2010

Jason Mickelson commented on Micah Birkholz-1:16Digital Media's blog post Are you a professional? Armani or Merona...I hope Merona
"What does the owner want? If the owner is ok with tattoos and cargo shorts, that is his/her call and the employees can choose to work there or not. If the owner doesn't approve and you want to work somewhere that you can express yourself this…"
Jul 7, 2010

Jason Mickelson commented on Micah Birkholz-1:16Digital Media's blog post Are you a professional? Armani or Merona...I hope Merona
"Mr. Shetterly and Mr. Kelly are spot on. It depends a lot on the sales environment that you sell in, but professional is professional. If you see yourself as a professional and you act as a professional and you dress like a professional, then you…"
Jul 7, 2010

Jason Mickelson commented on Keith Shetterly's blog post GM Kills the Digital SFE "Midnight Lead" Rewards Program . . .
"The payout is over, but the pressure to respond quickly has not reduced. I didn't care for the program initially, but they were successful in at least one thing and that was proving that they could lower the response time. 24 hours or greater…"
Jul 2, 2010

Jason Mickelson commented on Ralph Paglia's blog post Saving Chevrolet Means Sending ‘Chevy’ to Dump (RE: Larry Bruce and Matt Watson)
"As General Motors chooses to remove Chevy from its vocabulary, so shall we (the American public) continue to refer to our GM product as a Chevy or Chevrolet based on our personal preference. One of the great liberties of being American is freedom of…"
Jun 11, 2010

Jason Mickelson commented on Jennifer Schrader's blog post Dealership Day Care.......... "WE'VE GOT OPENINGS"
"We have maintained two websites so as to maintain our unique image with customers searching for our dealership while having a second one to satisfy the oem. Although more costly, it seems to be worth it for us."
Jun 1, 2010

Jason Mickelson replied to Jason Mickelson's discussion GM Digital Rewards Program
"Mr. Paglia, Great advice and I appreciate your concern for our jobs. I am sure that GM does not like any negative publicity and I would never try to bash the company that I work for. I personally like GM and think we have the best line up of cars…"
Apr 23, 2010
Ralph Paglia replied to Jason Mickelson's discussion GM Digital Rewards Program
"I have framed many different elements into The Kobalt Nit-ra Platform... That is one of the best qualities of this website platform, it accepts 3rd party apps and content very well. Google Analytics works well in it, and you can customize the…"
Apr 23, 2010
Heath Emerson replied to Jason Mickelson's discussion GM Digital Rewards Program
"Well said Ralph! Just a thought for you two since Mike asked if there was a way to route his other lead sources into his Cobalt website. Ask your primary website company to frame in the lead form into your site. I'm not sure if this will work…"
Apr 23, 2010

Jason Mickelson posted a discussion

GM Digital Rewards Program

I am curious as to how many fellow ADM members are negatively affected by the new rule that GM added to the Digital rewards program.  As many of you have probably already read, they added a new qualifier for dealers to hit.  Now your Leads-To-Sales need to equal a 1 to 1 ratio.  In the first quarter you had to maintain a .25 new car leads to each sale.  This will make it impossible for our dealership to be eligible for any reward money because we will average about 200 leads per quarter and we…See More
Apr 22, 2010

Jason Mickelson and Chris Saraceno are now friends
Apr 5, 2010

Jason Mickelson is attending Ralph Paglia's event

BDC / Internet Sales Trainer Round Table at GoToMeeting Webinar

March 25, 2010 from 9am to 10am
BDC / Internet Sales Trainer Round Table LIVE! March 25th 9:00AM PST 2010Thursday, March 25, 2010 9:00 AM - 10:00 AM PDTBDC / Internet Sales Trainer’s Round Table Webinar! "The Battle of The Trainers"Scroll Down To See The Trainer Invitation ListThis round table webinar was inspired by Alex Andreus of Brickell of Honda, Buick, Pontiac, GMC. Alex made a posted on Automotive Digital Marketing, in which he made the following statement. “I am looking at possibly hiring a consultant to come in and…See More
Mar 23, 2010

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Karl Chevrolet
Ankeny, Iowa
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Manager
Your Business Phone Number ie: 555-345-1234
YOUR Business Website URL (ie:
Email address for business contacts
Your Mobile Phone, Direct Business Line or Alternate Number
Select All franchises/brands you are associated with
"What will YOU contribute to the ADM Community?"
I am from Iowa and have been in the car business for 5 years. I am currently the internet sales manager at Karl Chevrolet and love going to work everyday.
CAR DEALER or OEM Website you recommend (ie;
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie;
YOUR Twitter profile, or one you recommend (ie;
YOUR Facebook Profile/Page, or one you recommend (ie;
YOUR YouTube Channel, or one you recommend (ie;
The Cobalt Group, DealerImpact
INTERNET LEAD Suppliers You are using now, or in the past
Dealix, AutoUSA
Reynolds ERA
Used Car Inventory Management Solutions You Have Used

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