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Helen Smith
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  • South Africa
  • Ben Stanley
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Helen Smith's ADM Discussions

For and against DMS providers. Are they useless or helpful?

Started Jun 11 0 Replies

The first question is, of course, have you ever used DMS providers?If you have used it, then how did you choose DMS provider? What defines the best DMS provider for you?If you haven't, then why? What…Continue

Tags: dealer, website, Partner, DMS, Management

Does a dealership need a website?

Started this ADM discussion. Last reply by Ron Carson Dec 15. 22 Replies

The thought that is constantly on my mind lately. Does every dealership nowadays need a website? In fact, dealerships were functioning greatly without all this digital stuff: SEO, traffic, lead…Continue

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Latest ADM Activity - Click "More" at bottom!

Ron Carson replied to Helen Smith's discussion Does a dealership need a website?
"Yes Every dealership needs a website Because website is Like  platform of your dealership,"
Dec 15
Manny Luna replied to Helen Smith's discussion Does a dealership need a website?
"Not all do? The worlds number one eBay seller uses this.  http://www.texasdirectauto.com/ Like Chris Cachor said, get rid of the noisy cluttered lead gen tools, pop-ups! "
Dec 10
Jose M Alonso replied to Helen Smith's discussion Does a dealership need a website?
"Is funny that you ask that question. Here is what I posted yesterday:It never ceases to amaze me the amount of money we pay some of the Ad Agencies and PPC companies just because is recommended by the manufacture's OEM. How about taking that…"
Dec 9
Jose M Alonso replied to Helen Smith's discussion Does a dealership need a website?
"I think that we do need a website to show our brand of product. What we need even more is a good BDC/ Internet sales department to follow up with what we already have coming into our digital pipe line."
Dec 9
Mike Elliott replied to Helen Smith's discussion Does a dealership need a website?
"Helen, David hits th enail on the head. "....The question should be... Do I have an effective website?..." If you have an effective website, it is another tool to attract customers and to educate them about your dealership. Advertising is…"
Dec 8
Chris Cachor replied to Helen Smith's discussion Does a dealership need a website?
"Sorry my comment must have gone missing somehow! What I mean to say was if all dealers went back to pre-internet days and nobody had a website, then yes, you can operate your business in that environment as long as everyone else does the same. But…"
Dec 8
David Lytle replied to Helen Smith's discussion Does a dealership need a website?
"Chris... in this day and age I would have to strongly disagree with your statement to a point. If you got rid of the best lead generation and conversion tool you have ( Always your Dealership Website ) and strictly went to a lower generation and…"
Nov 20
Helen Smith posted a discussion

For and against DMS providers. Are they useless or helpful?

The first question is, of course, have you ever used DMS providers?If you have used it, then how did you choose DMS provider? What defines the best DMS provider for you?If you haven't, then why? What stops you from working with such companies? Do you think you can easily manage your website by yourself?See More
Jun 11
Helen Smith replied to Helen Smith's discussion Does a dealership need a website?
"I was a bit skeptical about all dealer website stuff.But I saw the reaction of people, thought about what David Lytle mentioned, followed vega's advice about Autoxloo. and after speaking with Autoxloo everything felt into place. Good point…"
Apr 29
Chris Cachor replied to Helen Smith's discussion Does a dealership need a website?
"Good question Helen. My feeling is no, with a caveat. If every other dealer didn't have a website, I think they would get along just fine advertising through 3rd party sites, business listings, and the like. I think the noisy stuff (SEO, lead…"
Apr 26
Helen Smith replied to Helen Smith's discussion Does a dealership need a website?
"Thank you, David Lytle , you made some really good points. I will look closely to my site and hope it pays off in the end."
Apr 23
David Lytle replied to Helen Smith's discussion Does a dealership need a website?
"The question should be... Do I have an effective website? That is really what your posing here. An ineffective website will YES bring in traffic. But if your site is not effective you will not generate quality leads. Yes TV brought in customers…"
Apr 22
Helen Smith replied to Helen Smith's discussion Does a dealership need a website?
"You are absolutely right talking that the Internet is the way to connect with people. I was just wondering is it worthy to have a website when we have various social media apps that allow to manage inventory, forms, searches. All these Facebook,…"
Apr 22
Big Tom LaPointe replied to Helen Smith's discussion Does a dealership need a website?
"Sorry...thought this was a joke. Why WOULDN'T you want a website? Location and word of mouth are important, but the internet is THE WAY to connect with people now. Multiple marketing channels have always been important - dealers used to spend…"
Apr 19
vega replied to Helen Smith's discussion Does a dealership need a website?
"Actually, you can measure. You just need to find right analytics tools. And you will know how your customers find your site, which keywords they used, what time of day they like to shop, what pages they viewed during their visit, which device they…"
Apr 16
Helen Smith replied to Helen Smith's discussion Does a dealership need a website?
"Constantly updating the website is challenging. And pretty much not cheap either. Hiring designers, developers etc. Find them, than explain them what do you want, after that they work some time, and only than (if you are ok with their work, and…"
Apr 16

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