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Gregg Henton
  • Prineville, OR
  • United States
  • GRH Consulting, LLC
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  • Ralph Paglia

Gregg Henton's ADM Discussions

New Vehicle Incentives on Dealer Website Inventory page

Started Nov 9, 2010 0 Replies

Do you believe having new vehicle incentives on your website's inventory page is helpful? If they're current & automatically updated, by VIN, would that generate + leads / sales for your…Continue

Tags: Factory, OEM, Website Content, Price Quotes, Rebates

 

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Latest ADM Activity - Click "More" at bottom!

Greg Kelly commented on Gregg Henton's blog post Incentives Management
"Using manufacturer rebates to show the value prop makes sense. Also using the special offers like loyalty programs to generate leads is very cool. AIS Rebates offers a plug and play utility that provides real-time information. For example…"
Nov 15, 2010
Matt Watson commented on Gregg Henton's blog post Incentives Management
"Below is an example of showing rebates on a VinSolutions website. We offer this as an option for all of our dealers and we highly recommend it! Figuring out the incentives on a car is one of the biggest challenges for consumers and dealers both.…"
Nov 14, 2010
Gregg Henton posted a blog post

Incentives Management

Do you believe having new vehicle incentives on your website's inventory page is helpful? If they're current & automatically updated, by VIN, would that generate + leads / sales for your dealership?If you could add incentives to your site, would you? What benefits do you see? What drawbacks? Does this create / improve trust between you, your dealership and your customers? If the application was smart enough to display the better deal - Factory Cash or APR - would that be a deal-maker for…See More
Nov 9, 2010
Gregg Henton posted a discussion

New Vehicle Incentives on Dealer Website Inventory page

Do you believe having new vehicle incentives on your website's inventory page is helpful? If they're current & automatically updated, by VIN, would that generate + leads / sales for your dealership?If you could add incentives to your site, would you? What benefits do you see? What drawbacks? Does this create / improve trust between you, your dealership and your customers? If the application was smart enough to display the better deal - Factory Cash or APR - would that be a deal-maker for…See More
Nov 9, 2010
Gregg Henton updated their profile
Nov 1, 2010
Gregg Henton is now a member of Automotive Digital Marketing ProCom
Oct 29, 2010

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
GRH Consulting, LLC
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Marketing Services Provider, Consultant
REQUIRED: Your Business Phone Number
248-408-1177
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.grh-c.com
YOUR Email address for business contacts
ghenton@grh-c.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
248-408-1177
Select All franchises/brands you are associated with
-Not Applicable...
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
Twenty eight years of retail and OEM experience in sales and dealer marketing. Focusing on management best practices, project management and process mapping/modeling.
What will YOU contribute to the ADM Community?
New vehicle incentives - up to date, current, and on your retail website by VIN. Gives your site more credibility with consumers and increases click-throughs and request-a-quotes from your prospects.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.garberford.com
Social Media, Network or UGC site you recommend (ie; www.AutomotiveSocial.com)
http://not applicable
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.autotrader.com
Your TWITTER profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://not applicable
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://not applicable
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://youtube.com/autodigitalmarketing
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
ADP Dynamic Websites, The Cobalt Group, Dealer.com, Dealerskins, TK Carsites, VinSolutions.com
INTERNET LEAD Suppliers You Have Experience Using
Autotropolis
DEALER MANAGEMENT SYSTEM (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
OTHER...

Gregg Henton's ADM Blog

Incentives Management

Posted on November 9, 2010 at 12:03pm 2 Comments

Do you believe having new vehicle incentives on your website's inventory page is helpful? If they're current & automatically updated, by VIN, would that generate + leads / sales for your dealership?

If you could add incentives to your site, would you? What benefits do you see? What drawbacks? Does this create / improve trust between you, your dealership and your customers? If the application was smart enough to display the better deal - Factory…

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