Automotive Digital Marketing ProCom

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Grace Appleton
  • Female
  • Boca Raton, FL
  • United States
  • www.askpatty.com
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  • ADM Blog Posts (1)
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Grace Appleton's ADM Friends

  • Dan Moore
  • Tobias Sedillos
  • Chuck Barker
  • Ken Beam
  • John Giamalvo
  • Chris Saraceno
  • Todd Smith
  • Lisa Sarata
  • Jody DeVere
  • Mark Burack
  • Ralph Paglia

ADM Gifts Received (1)

 

Grace Appleton's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Grace Appleton and John Giamalvo are now friends
Jan 30, 2011
Grace Appleton and Ken Beam are now friends
May 3, 2010
Grace Appleton posted a blog post

Marketing to Women Conference - Chicago April 22-24

I attended the 6th annual M2W conference last week in Chicago and it was fabulous! The event was powerful, insightful and full of fun and engaging women and men. What stood out in all the presentations and case studies was the tremendous power of women as purchasers and the need to do a much better job listening to her needs and speaking her language. At AskPatty.com we work hard to make dealers understand the urgent need for them to recognize that a culture change is needed top down in their…See More
Apr 25, 2010
Grace Appleton is now friends with Lisa Sarata and Chris Saraceno
Apr 5, 2010
Grace Appleton and Chuck Barker are now friends
Mar 30, 2010
Grace Appleton commented on Todd Smith's event Communicating in Real-time
"Thanks for the invitation but I will not be a the conference. Good luck and good selling!"
Mar 28, 2010
Grace Appleton and Jody DeVere are now friends
Mar 27, 2010
Grace Appleton is now friends with Tobias Sedillos, Mark Burack, Ralph Paglia and 2 more
Mar 26, 2010
Grace Appleton received a gift from Ralph Paglia
Mar 25, 2010
Grace Appleton was featured
Mar 25, 2010
Grace Appleton updated their profile
Mar 25, 2010
Grace Appleton updated their profile photo
Mar 25, 2010
Grace Appleton is now a member of Automotive Digital Marketing ProCom
Mar 24, 2010

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
www.askpatty.com
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Marketing Services Provider
REQUIRED: Your Business Phone Number
18052146467
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.askpatty.com
YOUR Email address for business contacts
grace@askpatty.com
Select All franchises/brands you are associated with
-Not Applicable...
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
Properly armed with the right tools and training, your automotive retail business can increase its share of the largest and fastest growing demographic of new vehicle buyers in the US & Canada -- Women. The Ask Patty Certified Female Friendly® Program was designed specifically for automotive retailers to attract, sell, retain and increase loyalty with women.
What will YOU contribute to the ADM Community?
I have lived all aspects of the car business and still LOVE this world. I am a jack of many trades and have picked up a trick or two along the way. I find myself always looking at the future and trying to ensure I am part of moving toward it rather than stagnating behind. I have sold New and Used. I was an F&I manager and then spent many years in fleet leasing. I worked in data and software sales for Canadian Black Book and then moved to the US and spent over 12 in remarketing. At ADESA I did National Sales and was the North American director of eBusiness strategy. I work at AAX for 3 years helping design their wholesale solutions. My stint with SmartAuction rounded out my experience by working for my first OEM Captive. Now I am eager to move into yet another exciting world. Social marketing specifically targeted at WOMEN. Using our tools at AskPatty.com we can help dealers attract and keep WOMEN customers. They are buying over 60% of your cars. They are the decision makers in 80%. They are the strongest growing demographic of buyers and USE SOCIAL NETWORKING tools in a BIG way. BUT, even if they find you and show up at your dealership…is EVERYONE in your dealership trained to make the sale…and make the customer for life!! Contact me for more information on how AskPatty.com can help your Retail and Service department market, sell, and bring back woman customers!
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.jonlancastertoyota.com/
Social Media, Network or UGC site you recommend (ie; www.AutomotiveSocial.com)
http://www.automotivenews.com
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.autotrader.com
Your TWITTER profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://twitter.com/askpatty
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/askpatty
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/watch?v=GG15H_0xjxI
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Not Applicable
INTERNET LEAD Suppliers You Have Experience Using
Not Applicable
DEALER MANAGEMENT SYSTEM (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
Not Applicable

Grace Appleton's ADM Blog

Marketing to Women Conference - Chicago April 22-24

Posted on April 25, 2010 at 3:42pm 0 Comments

I attended the 6th annual M2W conference last week in Chicago and it was fabulous! The event was powerful, insightful and full of fun and engaging women and men. What stood out in all the presentations and case studies was the tremendous power of women as purchasers and the need to do a much better job listening to her needs and speaking her language. At AskPatty.com we work hard to make dealers understand the urgent need for them to recognize that a culture change is needed top down in…

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At 10:33pm on March 25, 2010, Ralph Paglia gave Grace Appleton a gift
ADM Gift
Hello Grace, I am a big fan of AskPatty.com and wanted to extend a special welcome from the 3,000+ members of the ADM Community... We are glad you joined our professional organization here on ADM!
 
 
 

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