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Elena Ciccotelli
  • Female
  • Voorhees, NJ
  • United States
  • Automotive Mobile Solutions, LLC
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Elena Ciccotelli's ADM Friends

  • Mike Maggs
  • Manny Luna
  • Mike Elliott
  • Sherm Stevens
  • Ralph Paglia

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Elena Ciccotelli's ADM Profile page

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Elena Ciccotelli's blog post was featured

Infographic: How Geo-Conquest and Geo-Targeted Mobile Advertising Works for Auto Dealers

Over the past few months, my team and I have been figuring out a way to effectively communicate the benefits of mobile advertising to auto dealers. Our answer finally came in the form of an infographic. Let me know what you think!See More
Apr 11
Alexander Lau commented on Elena Ciccotelli's blog post Infographic: How Geo-Conquest and Geo-Targeted Mobile Advertising Works for Auto Dealers
"Too basic, this is old news."
Apr 10
Elena Ciccotelli posted a blog post

Infographic: How Geo-Conquest and Geo-Targeted Mobile Advertising Works for Auto Dealers

Over the past few months, my team and I have been figuring out a way to effectively communicate the benefits of mobile advertising to auto dealers. Our answer finally came in the form of an infographic. Let me know what you think!See More
Apr 9
Elena Ciccotelli is now friends with Manny Luna and Mike Maggs
Mar 17
Elena Ciccotelli posted a blog post

Edmunds.com Belittles a Dealer’s Intelligence for the Second Time Around (Only Worse)

I am not sure the folks at Edmunds.com would want you to remember, but most dealers still recall back in October the advertisement Edmunds launched on YouTube, entitled “Absurdity of Haggling” which, with no disguise, belittled car dealers by showing a grocery clerk trying to gouge shoppers on items such as bread and squash.  Dealers quickly recognized this and tagged it in social and conventional industry media, and, after briefly trying to defend the campaign, in the end the Edmunds…See More
Mar 16
Elena Ciccotelli posted a blog post

Mobile Marketing: The Automotive Game Changer

 According to Brett Relander from Entrepreneur Magazine, over the past couple of years, mobile marketing has emerged as the game-changer for businesses and consumers around the world. Key indicators point to mobile marketing emerging as the dominant form of marketing in the very near future.  91 percent of American adults own a mobile phone. Of these, 61 percent own a smartphone. One-out-of-five Facebook users accesses the site only through mobiles. Almost one-third of Facebook’s ad revenue now…See More
Aug 20, 2014
Elena Ciccotelli's blog post was featured

Are You Asking Your Mobile Advertising Provider the Right Questions?

   Effective targeting, delivery, and measurement are a few of the challenges of mobile advertising, which makes it difficult to know which is the right platform or ad solution for advertising campaign. There are plenty of options, but how do you know which to choose to get the results you are looking for?Here are the 5 questions you need to ask when selecting the right advertising provider or technology platform for your campaign:1. Who sees my ad?Without knowing WHO is seeing your ad, you…See More
Jul 11, 2014
Elena Ciccotelli posted a blog post

Are You Asking Your Mobile Advertising Provider the Right Questions?

   Effective targeting, delivery, and measurement are a few of the challenges of mobile advertising, which makes it difficult to know which is the right platform or ad solution for advertising campaign. There are plenty of options, but how do you know which to choose to get the results you are looking for?Here are the 5 questions you need to ask when selecting the right advertising provider or technology platform for your campaign:1. Who sees my ad?Without knowing WHO is seeing your ad, you…See More
Jul 10, 2014
Mike Elliott commented on Elena Ciccotelli's blog post Cut the SPAM and Serve Up More Content
"great article & infographic, Ralph' very useful info."
Jun 27, 2014
Ralph Paglia commented on Elena Ciccotelli's blog post Cut the SPAM and Serve Up More Content
"This article and the infographic used to illustrate the points it makes should be read by everyone who fancies themselves an automotive marketer, social media marketer or content marketing professional! "
Jun 27, 2014
Elena Ciccotelli posted a blog post

Cut the SPAM and Serve Up More Content

What do consumers want from mobile marketers? It’s obvious that prospective customers want a lot less spam and a lot more ham.A recent  industry study, examining consumer attitudes and perceptions about mobile marketing, indicated that 66 percent of consumers say they have received a text message or mobile alert from a brand. However, consumers complain that the majority of brands miss their target with messages people find not useful, irrelevant, or insufficiently personalized.How do marketers…See More
Jun 26, 2014
Alexander Lau commented on Elena Ciccotelli's blog post Mobile Plays a Key Role in the Consumer's Purchasing Decision
"Yes, and that's why Dealers should be using Responsive Websites or RWD. We are on top of this effort @ http://www.worlddealer.net/digital-marketing-services/responsive-automotive-websites."
Jun 11, 2014
Elena Ciccotelli's blog post was featured

Mobile Plays a Key Role in the Consumer's Purchasing Decision

 Mobile is increasingly becoming the tool for purchasing power. A report by xAd and Telmetrics shows that mobile is increasingly the only media outlet used in some categories to consult before making a purchase.The third annual xAd/Telmetrics Mobile Path to Purchase study also found that 42 percent of mobile users consider mobile…See More
Jun 9, 2014
Elena Ciccotelli was featured
Jun 8, 2014
Alexander Lau commented on Elena Ciccotelli's blog post Effective Mobile Marketing Trends in the Automotive Industry
"21 Internet trends from the annual KPCB trends report http://www.smartinsights.com/digital-marketing-strategy/internet-trends-2014-mary-meeker KPCB Internet trends 2014 from Kleiner Perkins Caufield & Byers"
Jun 6, 2014
Elena Ciccotelli posted a blog post

Mobile Plays a Key Role in the Consumer's Purchasing Decision

 Mobile is increasingly becoming the tool for purchasing power. A report by xAd and Telmetrics shows that mobile is increasingly the only media outlet used in some categories to consult before making a purchase.The third annual xAd/Telmetrics Mobile Path to Purchase study also found that 42 percent of mobile users consider mobile…See More
Jun 5, 2014

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Automotive Mobile Solutions, LLC
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Marketing Services Provider
REQUIRED: Your Business Phone Number
856-495-3138
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.automotivemobilesolutions.com
YOUR Email address for business contacts
elena@automotivemobilesolutions.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
856-495-3138
Select All franchises/brands you are associated with
48-Not Applicable
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
Automotive Mobile Solutions is on the cutting edge of mobilized marketing for Tier 3 dealerships. We have experience producing high ROI results with our suite of mobile products
What will YOU contribute to the ADM Community?
I will contribute a new and innovative look at mobile advertising for Tier 3 dealerships and useful information on how to implement effective strategies to increase Tier 3 dealerships' mobile marketing efforts.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.mccafferty.com
Social Media, Network or UGC site you recommend (ie; www.AutomotiveSocial.com)
http://www.fi-magazine.com
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.cars.com
Your TWITTER profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/car_esq
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/automotivemobilesolutions
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/user/automotivemobile
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
NOT APPLICABLE
INTERNET LEAD Suppliers You Have Experience Using
Not Applicable
DEALER MANAGEMENT SYSTEM (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
Not Applicable

Elena Ciccotelli's ADM Blog

Infographic: How Geo-Conquest and Geo-Targeted Mobile Advertising Works for Auto Dealers

Posted on April 9, 2015 at 9:15am 1 Comment

Over the past few months, my team and I have been figuring out a way to effectively communicate the benefits of mobile advertising to auto dealers. Our answer finally came in the form of an infographic. Let me know what you think!…

Continue

Edmunds.com Belittles a Dealer’s Intelligence for the Second Time Around (Only Worse)

Posted on March 16, 2015 at 7:12am 0 Comments

edmunds2 I am not sure the folks at Edmunds.com would want you to remember, but most dealers still recall back in October the advertisement Edmunds launched on YouTube, entitled “Absurdity of Haggling” which, with no disguise, belittled car dealers by showing a grocery clerk trying to gouge shoppers on items such as bread and squash.  Dealers quickly recognized this and tagged it in social and conventional industry media, and, after…

Continue

Mobile Marketing: The Automotive Game Changer

Posted on August 20, 2014 at 7:43am 0 Comments

 

According to Brett Relander from Entrepreneur Magazine, over the past couple of years, mobile marketing has emerged as the game-changer for businesses and consumers around the world. Key indicators point to mobile marketing emerging as the dominant form of marketing in the very near future.

 

 …

Continue

Are You Asking Your Mobile Advertising Provider the Right Questions?

Posted on July 10, 2014 at 11:53am 0 Comments

   

Effective targeting, delivery, and measurement are a few of the challenges of mobile advertising, which makes it difficult to know which is the right platform or ad solution for advertising campaign. There are plenty of options, but how do you know which to choose to get the results you are looking for?

Here are the 5 questions you need to ask…

Continue

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