Automotive Digital Marketing

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Influencer
Edward Curran
  • Shift Automotive Apps
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ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Shift Automotive Apps
Location
Toronto
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Advertising Agency, Marketing Services Provider
REQUIRED: Your Business Phone Number
647-633-8792
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://shiftautomotiveapps.com
YOUR Email address for business contacts
edward@shiftautomotiveapps.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
647-633-8792
Select All franchises/brands you are associated with
1-Acura, 3-Audi, 4-BMW, 5-Buick, 6-Cadillac, 7-Chevrolet, 9-Dodge, 10-Ferrari, 15-Honda, 21-Kia, 25-Lincoln, 30-Mercedes-Benz, 32-Mitsubishi, 39-Smart, 40-Subaru
ADM is a Professional Network, describe: "Why should anyone do business with you?"
I've developed a smartphone platform for automotive dealerships that works. If you can manage facebook then you can manage my app. It is inexpensive and it works and it works on iPhone, Android, Windows and Blackberry.
"What will YOU contribute to the ADM Community?"
I am extremely passionate about design and communication as well as creative in advertising. I am first and foremost a creative person that saw a need in an industry that has been in a flux for several years and decided to do something creatively about it.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://paulsadlon.com
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Ford DealerConnection
DEALER MANAGEMENT SYSTEMS (DMS) You use
Reynolds ERA, Reynolds Power (UCS)

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Edward Curran's ADM Blog

Loyalty starts by staying connected.

Posted on June 6, 2014 at 6:02am 0 Comments



A vehicle is one of the most expensive purchases people make and it doesn’t necessarily happen just once.



If something goes wrong they don’t call the manufacturer…they call the dealership. So make it easy and let them know you are driving there. No matter where they travel.



Stay connected and in reach with a Shift Automotive App for your dealership.



Service. Parts. News. Contests.…

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Building A Marketing Strategy for Your Dealership Starts with A Question.

Posted on June 2, 2014 at 10:06am 5 Comments

I came from a design background prior to starting Shift Automotive Apps and what I mean by that is that I worked for Ad Agencies, Design Shops and similar type environments where I was paid to solve problems visually.

When I started Shift with my wife and business partner Frank, we made a concerted effort to continue our philosophy of solving problems visually but also incorporating movement when it came to developing our App.

Three and a bit years later we continue to strive…

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Thoughts on a Tuesday...

Posted on May 27, 2014 at 5:47am 0 Comments

Advertising and marketing is about establishing a connection with your audience. It is about being able to see what is happening in a marketplace and positioning yourself to be seen as a leader in that marketplace.

Marketing and advertising has never and will never be about chasing rank on a page or positioning content so it can be found. You want to be found? Then stand out.

App your dealership and go mobile. Connect where your Audience now Lives.

Have something…

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The Relationship Side of Social Media Marketing

Posted on May 2, 2014 at 9:40am 0 Comments

Over the last two years I have met a number of people that see car dealerships and the automotive industry in general, as nothing more than a cash cow. A source of funds for the next best SEO/Re-targeting/think global and act local marketing scheme that it almost boggles my mind at just how much crap is available at a low monthly price that promises so much but only if you act now.

Hell even in the early days of my own selling strategy (with regards to my own product line) I…

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