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Doug Davis
  • Male
  • Peoria, AZ
  • United States
  • Sharp Hooks Automotive Internet…
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ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Sharp Hooks Automotive Internet Solutions
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Solution Provider, Consultant, Marketing Services Provider
REQUIRED: Your Business Phone Number
623-628-4781
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.sharphooks.net
YOUR Email address for business contacts
yournewchevy@hotmail.com
ADM is a Professional Network, describe: "Why should anyone do business with you?"
Internet / eCommerce Consultant with thirty years of automotive experience. My passion is the Internet. Proven history of building and operating highly successful departments from under performing operations or building them from scratch. From years of trial and error, have learned how to maximize sales through the internet. Simply, I know what works. I am a hands-on coach, teacher and team-builder and I love what I do. My success lies in teaching people to be successful, following solid process and developing a winning culture. Excellent understanding of all areas of automotive internet marketing including SEO/SEM/PPC.
"What will YOU contribute to the ADM Community?"
My passion is the internet. I have worked as an internet director at two large groups. My departments have always been top producers. At the last group, my department was the volume leader out of 143 stores.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.courtesynissan.com
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Reynolds Web Solutions, The Cobalt Group, Liquid Motors, Autofuse, Dealer.com, Dealerskins, TK Carsites, eCarList
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, AutoUSA, Liquid Motors, Cars.com NewLeadsPlus, CUDL Autosmart, eLeads
DEALER MANAGEMENT SYSTEMS (DMS) You use
ADP, Reynolds ERA
Used Car Inventory Management Solutions You Use
HomeNet, AAX, vAuto, Liquid Motors, eCarList, OTHER

Doug Davis's ADM Blog

Limit Their Choices and Get More Traffic

Posted on June 2, 2013 at 5:48pm 4 Comments

I revisited the Dataium study that was commissioned by Cars.com:

"Despite an average of 55 percent of dealerships’ online advertising budgets being devoted to paid search engine marketing, just 6 percent of dealership website traffic on average is referred by paid search keywords. Furthermore, less than 1 percent of this traffic resulted in email form leads submitted on dealership websites."

Add all of a dealerships internet related expenses:…

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ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

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