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Donna Barradale
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  • Reading
  • United Kingdom
  • Zype TV
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Donna Barradale's ADM Discussions

youtube - why, what, when, where and how??

Started this ADM discussion. Last reply by Ken Beam Dec 19, 2012. 22 Replies

Here's a nice thorny one:  What's the most basic presence that a car dealer should have on youtube and what would the pinnacle of youtube success look like for dealers?

Will 2011 be the year automotive marketers truly embrace video?

Started this ADM discussion. Last reply by Ken Beam Mar 24, 2011. 29 Replies

It's great to see that there are a number of us who are starting to make headway when it comes to extolling the virtues of video as a marketing tool for dealers.  However, despite the overwhelming…Continue

Tags: used, car, marketing, online, presentation

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Donna Barradale's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Ken Beam replied to Donna Barradale's discussion youtube - why, what, when, where and how??
"Wow.............. now this is a very interesting thread. Lot of great points here. Hey Jason that`s a really good clip of that 2011 Corolla too..........   As for New or Used vehicles........... hell I say shoot `em all!~ You never know who`s…"
Dec 19, 2012
David Stidham replied to Donna Barradale's discussion youtube - why, what, when, where and how??
"Dealers need to advertise on Youtube.  They spend most of there time loading videos no-one watches.  Youtube advertising is cheap and can be done with precision targeting.  And, it should be joined at the hip with Facebook…"
Dec 19, 2012
Danielle Davis liked Donna Barradale's group Automotive Video Group
Jul 30, 2012
Meaghan Walker joined Donna Barradale's group
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Automotive Video Group

A group that focuses purely on video and it's applications, benefits, challenges and results in the auto market.  We wish to engage dealers and video providers in a lively discussion about all things video.
Jul 27, 2012
Alvin Newton and Donna Barradale are now friends
Apr 22, 2012
Ron Baker commented on Donna Barradale's group Automotive Video Group
"My company name is Automotive Video Productions - so I thought I had better join.   Ron B."
Dec 1, 2011
Ron Baker joined Donna Barradale's group
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Automotive Video Group

A group that focuses purely on video and it's applications, benefits, challenges and results in the auto market.  We wish to engage dealers and video providers in a lively discussion about all things video.
Dec 1, 2011
Donna Barradale joined John Cisar's group
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Video Media for the Web

A place to share ideas about producing and implementing web video for use as lead generating tool and for presenting your dealership's brand message online.
Jul 30, 2011
Sara Romero commented on Donna Barradale's group Automotive Video Group
"Hey there!  I'm new to the ADM Community and was excited to see this group.  Looking forward to great conversations!  I agree, and have heard from dealers, that interactive/video content is becoming an increasingly popular and…"
Jul 22, 2011
Sara Romero joined Donna Barradale's group
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Automotive Video Group

A group that focuses purely on video and it's applications, benefits, challenges and results in the auto market.  We wish to engage dealers and video providers in a lively discussion about all things video.
Jul 22, 2011
Ken Beam replied to Donna Barradale's discussion youtube - why, what, when, where and how??
"Hey Ralph! Thanks a lot for the nice words, I really appreciate that. There`s all kinds of "Authorities" & critics out there in cyber-land obviously........ but ya know what?? You can either talk the talk OR walk the walk...... and ya…"
Jul 16, 2011
Jason Manning replied to Donna Barradale's discussion youtube - why, what, when, where and how??
"The White House uses video for information.  Just look at the expressions on their faces (especially Hillary's LOL) and know the power of information when it is pertinent to someone: Videos are power for selling.  They have to…"
Jul 15, 2011
Ralph Paglia replied to Donna Barradale's discussion youtube - why, what, when, where and how??
"I love the way Ken Beam produces these used car videos, and I know of at least a dozen other dealers who have copied this style.  Including, the focus on one differentiating feature, like the height adjustable seats, or the Tiptronic…"
Jul 15, 2011
Thomas A. Kelly replied to Donna Barradale's discussion youtube - why, what, when, where and how??
"Extremely well put Ralph."
Jul 15, 2011
Donna Barradale replied to Donna Barradale's discussion youtube - why, what, when, where and how??
"Great point Ralph!  As with any new (social) media, it seems that the lesson is effort = reward.  So don't take it on unless you are sure you have the time and the resource to do it properly.  A half hearted attempt will be a…"
Jul 15, 2011
Ralph Paglia replied to Donna Barradale's discussion youtube - why, what, when, where and how??
"Regarding New vehicle videos versus Used vehicle videos on YouTube... I have seen plenty of success for both, but far more "Not Much Action" results for both new and used vehicles.  This discussion kind of reminds me of Ebay.…"
Jul 15, 2011

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Zype TV
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Supplier, Technology Professional, Dealership Solution Provider, OTHER
REQUIRED: Your Business Phone Number
+44 1189 122256
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.zype.co.uk
YOUR Email address for business contacts
donna.barradale@zype.co.uk
Your Mobile Phone Number, Direct Business Line or Alternate Number
+44 7955 113667
Select All franchises/brands you are associated with
-Not Applicable...
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
We produce video solutions to car dealerships for use in sales and in the workshop.
What will YOU contribute to the ADM Community?
Zype TV is passionate about video - particularly live video - and it's benefits to dealers for car sales and aftersales.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.budgenmotors.co.uk
Social Media, Network or UGC site you recommend (ie; www.AutomotiveSocial.com)
http://www.copyblogger.com/
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.motors.co.uk
Your TWITTER profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://twitter.com/chrisbrogan
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/people/Stafford-Audi/1182787734
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/user/citnowuk
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Not Applicable
INTERNET LEAD Suppliers You Have Experience Using
Not Applicable
DEALER MANAGEMENT SYSTEM (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
Not Applicable...

Donna Barradale's Videos

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Donna Barradale's ADM Blog

Personalised videos

Posted on January 4, 2011 at 4:30am 0 Comments

At Zype, we are of course great believers in personalised videos whether they be live or pre-recorded.  It is after all, what our business is about and indeed for 2011, we have vowed to practise more of what we preach - ie use video in our own communication to clients, whether we're sending them training notes, updates - or just a Happy New Year's greeting - as we know categorically video helps achieve stand out.  It was interesting therefore for us to be on the receiving end of a video… Continue

Chris Brogan's Used Car Sales Experience

Posted on December 7, 2010 at 8:30am 3 Comments

Don't know whether you guys have seen our recent blog post http://www.zype.co.uk/blog/bid/44599/Chris-Brogan-s-used-car-sales-experience-C-It-Now-video-No-5 It was fascinating to hear how Chris got a Camaro shipped from Texas, rather than buying from the East coast and the experience he had with dealers along the way...

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At 10:02pm on January 6, 2011, Stan Sher said…
Hello...glad to connect
 
 
 

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