"Let me begin by saying, in our market we see very little cross over in shoppers between the two different vendors. After sitting through Brian's Webinar yesterday; it makes sense that we need to change the way we look at monies spent to get the…"
...everybody plays with them but very few ever figure it outFree Webinar Wednesday October 10, 9am PT / 10am MT / 11am CT / noon ETFasten your chinstraps and check the security of your seat belts. Prepare yourself to experience the outrageous mind of Jim Ziegler as he takes you on a tour of his favorite social media. With Ziegler's unique brand of social interaction he'll show you how to leverage relationships for immediate sales and profits. It's all about "Pull Marketing" and turning online…See More
This group is for focusing on best practices that use various Yelp Community and Review capabilities in order to achieve a dealer or group's marketing communication and reputation management objectives.See More
Ralph Paglia will share his insights on guerrilla marketing and competitive advertising strategies for the web.With today’s technologies and the sophisticated messaging and advertising systems available, there are more ways than ever before for aggressive dealers and managers to take their competition’s customers away from them. What are some online tools and techniques that dealers can use to see exactly which keywords the competition is bidding on in Google? How can dealers and managers use…See More
ADM is a Professional Network, please describe YOUR Value Proposition... Why do business with you?
My main priority is making sure that I understand what our clients are trying to accomplish and working to "make it happen". Putting the customer first is #1 and maintaining a long-term relationship is the ultimate goal.
What interesting insights can you contribute to the ADM Community? What are you PASSIONATE about? Who are you?
I have been in the automotive business since 1990. My experience includes car sales, service adviser, finance manager, and for the last 10 years as a BDC Manager. Married to an "old car dog" who retired after 27 years selling Chrysler and Jeep products at one dealership - now that's an amazing story in itself - wouldn't you agree?
URL of DEALER Website you recommend (ie; www.ParagonCars.com)
Wow... Thank you for the words of encouragement, and now I know that you are one of the few that understands the difference between having a mission that you feel passionate about and simply having a job!
Diane, thank you for the comments... I have spoken at all 7 Digital Dealer Conferences and take the job very seriously! I am always looking for the "Next Important Thing" that dealers need to become aware of and be able to consider in an intelligent manner. Having Gilbert Ancira and Elizabeth Barrera in the audience from Ancira Auto Group made the morning all that much more special.
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