Automotive Digital Marketing ProCom

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Desiree Dawson
  • Female
  • Fairfax, VA
  • United States
  • Lindsay Automotive Group
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Desiree Dawson's ADM Friends

  • Paul Maiers
  • David Johnson
  • Mark Nelson
  • Brian Johnson
  • William A. Boyd
  • Chris Rose
  • Automotive Social Marketing
  • Priscilla Jaffee
  • Craig Lockerd
  • Jeremy Bravard
  • Ken Beam
  • John Giamalvo
  • Ron Harber
  • Mark Boyd

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Desiree Dawson's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Desiree Dawson joined Ralph Paglia's group


This group is for content and discussions related to the use of the TrueCar automotive sales and lead generation system.See More
Sep 5, 2012
Desiree Dawson joined Ralph Paglia's group

Business Rater

Reputation Management resources, tools, best practices and examples focused on utilizing for the benefit of car dealerships.See More
Sep 5, 2012
Desiree Dawson and Paul Maiers are now friends
Jul 28, 2010
Desiree Dawson might attend David Johnson's event

FREE Webinar: Creating Customers Who Create Customers- The Real Power Behind Social Media at Your Computer Screen!

May 14, 2010 from 9am to 10am
Sign Up At The Link BelowIt’s one thing to create repeat customers but another one entirely to create a customer that creates OTHER customers. You know what I’m referring to, it’s that all elusive referral that we ALL wish we had more of and in this FREE webinar I’m going to show you exactly how you can do just that!I’ll show you very specific ways to build your online social networks, engage your followers/fans/friends, but most of all I will show you EXACTLY what you need to do to influence…See More
May 10, 2010
David Johnson and Desiree Dawson are now friends
May 3, 2010
Desiree Dawson and Chris Saraceno are now friends
Apr 22, 2010
Desiree Dawson and Mark Nelson are now friends
Jan 14, 2010
Desiree Dawson is now friends with Ken Beam and John Giamalvo
Dec 28, 2009
Desiree Dawson joined CarsDiva's group

Reaching Women

Women are definitely in the driver's seat, purchasing over half the cars sold, and influencing the purchase of over 80%. Why isn't the auto industry then placing more focus on them and their needs?See More
Dec 15, 2009
Desiree Dawson joined James Dias's group

Linkedin pros

Over 50 million professionals use LinkedIn to exchange information, ideas and opportunities Stay informed about your contacts and industry Find the people & knowledge you need to achieve your goals Control your professional identity onlineSee More
Dec 15, 2009
Desiree Dawson joined Ralph Paglia's group

Social Marketing Reputation Management

This group is for ADM members who want to learn about and share best practices involving Automotive Social Media Marketing and Reputation Management.See More
Dec 15, 2009
Desiree Dawson joined Automotive Social Marketing's group

Public Relations Best Practices

For the exchange of strategies, techniques, tips and tactics used to leverage free information and news distribution channels as a means of creating dealership top of mind awareness and brand recognition.
Dec 15, 2009
Desiree Dawson is now friends with Mark Boyd and Priscilla Jaffee
Dec 15, 2009
Desiree Dawson and DAN BURNS are now friends
Nov 30, 2009
Desiree Dawson is now friends with Todd Mathews, Craig Lockerd and Chris Rose
Nov 12, 2009

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Lindsay Automotive Group
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Car Dealer
REQUIRED: Your Business Phone Number
REQUIRED: YOUR Business Website URL (ie;
YOUR Email address for business contacts
Select All franchises/brands you are associated with
6-Cadillac, 7-Chevrolet, 13-Ford, 24-Lexus, 46-Volkswagen
"What will YOU contribute to the ADM Community?"
I started in the car business in the early 2000's at one of the region's largest family owned dealer groups. During my tenure I held several different positions, both at the corporate level and dealership level, including team member of a nationally-ranked Internet Sales Dept., Sales and Service Marketing Assistant, Assistant Internet Manager, and Finance Manager. I currently work for a smaller family owned dealer group in Northern VA, in the eCommerce business. I reach out to all departments of our dealerships to ensure smooth operations of our Internet business as well as constantly working to increase on online presence.
CAR DEALER or OEM Website you recommend (ie;
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie;
The Cobalt Group,, DealerOn, Clickmotive
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, AutoUSA, iMotors, Autotropolis, Reply,, NewLeadsPlus,, DriverLoans, OTHERS
Reynolds ERA
Used Car Inventory Management Solutions You Use
HomeNet, OTHER

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