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David Robertson
  • 33, Male
  • Mc Connellsburg, PA
  • United States
  • All Things Automotive Thomas
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  • ADM Discussions (51)
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  • Groups (3)
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David Robertson's ADM Friends

  • Stefan Shearer
  • Michael Wise
  • Jason Ivers
  • Doug Reffner
  • Aaron Falloon
  • Lizelle Landino
  • Sara Bell
  • Nick Cybela
  • Marc Rubino
  • Kelly Thomas
  • jason keo
  • Maria Espinoza
  • Haley Paglia
  • Ken Beam

David Robertson's ADM Discussions

Google Pay Per Click Advertising

Started this ADM discussion. Last reply by David Robertson Sep 28, 2011. 3 Replies

I-Frame Based Website

Started this ADM discussion. Last reply by Jason Ivers Apr 13, 2010. 7 Replies

Pa Honda Blog

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David Robertson's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

David Robertson replied to David Robertson's discussion Google Pay Per Click Advertising
"Thanks to you both. Keith I am looking forward to having a discussion. Nick I have joined the Google Engage Program. I'm excited to further my knowledge and help reach our goals here at All Things Automotive."
Sep 28, 2011

Nick Cybela replied to David Robertson's discussion Google Pay Per Click Advertising
"Hey David,   You might be interested in the Google Engage program, they have answers to a lot of the technical questions you have.  :)"
Sep 27, 2011
Keith Shetterly replied to David Robertson's discussion Google Pay Per Click Advertising
Sep 24, 2011
Keith Shetterly liked David Robertson's discussion Google Pay Per Click Advertising
Sep 24, 2011

David Robertson replied to Michael Wise's discussion Search Engine Marketing (SEM) vs. Search Engine Optimization (SEO) 101 in the group Search Engine Marketing (SEM)
"Dude (excuse my informality)....Here's 101 Where's my 201 301 and up! Don't leave us hanging!"
Sep 23, 2011

David Robertson joined Michael Wise's group

Search Engine Marketing (SEM)

This group will create an open forum to discuss the latest and greatest in paid (PPC) search for Auto Dealers. The purpose is to educate and connect members of the group. SEO (organic) may be discussed as it relates to SEM.See More
Sep 23, 2011

David Robertson posted a discussion

Google Pay Per Click Advertising

 Let me start off by saying I'm not sure of the protocol for sharing information on a topic that is really very competitive. I believe that there is a certain need to keep a lot of information on the topic internal (to vendors and dealers) and for good reason! I understand that knowing more than someone else on this subject makes money. However, I've been a member of ADM since it first came out, long before it was sponsored. I have met many of you at DDs and feel confident that if I share what…See More
Sep 23, 2011

David Robertson updated their profile
Sep 23, 2011

David Robertson posted a discussion

Google Local Bug

Just reporting to everyone a bug that I've come across with google local. Here are two supporting articles. So check your Google Local business places. In my…See More
Sep 9, 2011

David Robertson replied to Stan Bradbury's discussion Google vs. Facebook - where do your ad dollars go?
"Your response has definitely enlightened me into some new areas of thinking and best practice. Some of the ads were for the Honda Graduate Program, Memorial Day Sale, Guaranteed Credit Approval and more, all linking to a landing page on our website.…"
Jan 28, 2011

David Robertson replied to Stan Bradbury's discussion Google vs. Facebook - where do your ad dollars go?
"10,173,798 Impressions 1,849 Clicks $1,806.26 Dollars Spent   2,776,258 Impressions 609 Clicks $508.17 Dollars Spent   This has been our preliminary run on facebook ads. These are two campaigns (multiple ads per campaign) for our…"
Jan 26, 2011

David Robertson and Michael Wise are now friends
Oct 21, 2010

David Robertson replied to Michael Wise's discussion Half the money I spend on advertising is wasted
"We like to look at the Online Dollars we waste are R & D for online spending! The Key is just to recognize when something isn't working and whether you can do something to make it work or just get rid of it altogether. I could give you…"
Oct 16, 2010

David Robertson commented on Brian Pasch's blog post Google Maps SEO Tips
"How important is KML Geographical data to the equation? I've recently been trying to add this geographical indicator to our website. Yesterday I purchased a UBL (universal business listing) to help our position on Google Maps. Will this be…"
Aug 12, 2010
David Robertson was featured
Jul 30, 2010

David Robertson replied to DBeck's discussion Anyone use chat systems at their dealer?
"We use Active Engage at our dealership. It is a wonderful chat tool that I can't say enough good things about. The reason we went to live chat was a horrible website conversion ratio. If people aren't finding their way to contact you on…"
Jul 30, 2010

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
All Things Automotive Thomas
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Marketing Professional - Tier 3
Your Business Phone Number (country code - number)
YOUR Business Website URL (ie:
Your Mobile Phone, Direct Business Line or Alternate Number
Select All franchises/brands you are associated with
Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, GMC, Honda, Hyundai, Kia, Subaru
ADM is a Professional Network, describe: "Why should anyone do business with you?"
A five dealership group and I work for the Honda store and the Used Car Outlet mainly. Pa Used Cars
"What will YOU contribute to the ADM Community?"
I am a 25 year old high school graduate navy veteran who has become the Internet Sales Manager here at Great Cove Autos. Since becoming the Internet Sales Manager at Great Cove Autos I have moved on to become the Internet Developer at Thomas Honda of Johnstown. I have now moved to All Things Automotive Thomas.
CAR DEALER or OEM Website you recommend (ie;
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie;
YOUR Facebook Profile/Page
YOUR YouTube Channel, or one you recommend (ie;
INTERNET LEAD Suppliers You are using now, or in the past
Reynolds ERA
Used Car Inventory Management Solutions You Have Used
HomeNet, vAuto, eCarList, Whatever the Used Car Manager thinks he can steal the trade-in for

My Websites

Comment Wall (5 comments)

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At 12:16pm on June 24, 2010, Phillip Cannon said…
Happy Birthday Dave! "Be good, but if you can't be good, be safe." - one of my favorite quotes
At 10:06am on June 14, 2010, Phillip Cannon said…
Hey David,

This is Phil Cannon with Presto Reviews. I tried reaching you at the dealership today and my emails never get through to you. I usually go to lunch at this same time, so I am going to try you back at 2:00 your time. You can also reach me at (888)490-0909.

At 12:53pm on September 23, 2009,
Maria Espinoza
Perfect! I look forward to talking to you then.
At 12:42pm on September 23, 2009,
Maria Espinoza
Hi David!
I do have a Live chat service! :)
I'd love to tell you more about it. We can if its what you are looking for.
Whats the best way to contact you?
At 2:47pm on April 26, 2009, Ralph Paglia said…

Thank you for joining the ADM Professional Community... The ADM Community is a unique new "thing" for the car business so we are learning how to leverage our association with each other more and more.

For example, we will leverage the size of ADM's membership with suppliers to get deals and other forms of additional value and special treatment.

Please share what you have seen from your unique vantage point that is working well, by posting Blog articles, ADM Forum discussions, and as many attached or embedded doc, excel, PPT, PDF, photos, videos and other files as you can within the ADM professional community site.

You can find over 30 gigabytes of email templates, phone scripts, process flow charts, job descriptions, reporting spreadsheets, marketing charts, PPT presentation files, images and videos here inside of ADM by using the Google Site Search located on the Showroom page in the middle section about 1/3 way down...

Did you attend the Digital Dealer Conference in Las Vegas? If so, did you attend either my "Web 2.0 Guerrilla Marketing" or "Email is Killing You" workshops? I would love to get your feedback about what I should have focused more or less on, from the material I presented... Even an old car dog like me wants to improve the way I do things!

Before the Digital Dealer 6 Conference in Las Vegas, I was able to secure a Digital Dealer Conference Registration promo offer from ADP Digital Marketing that allows dealers and managers to apply up to $495 of their DD 6 Conference Registration fees to any ADP Digital Advertising solution.

Once again, thank you for joining ADM...

Ralph Paglia
cell: 505-301-6369

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