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David Alpern
  • Male
  • Long Beach, CA
  • United States
  • InternetOMG.com
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  • Dan Ziegler
  • Gabriel Greenberg
  • Ralph Paglia

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ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
InternetOMG.com
Location
Long Beach, California
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Marketing Professional - Tier 3, OEM Marketing Professional - Tier 1, Dealer Advertising Association - Tier 2
REQUIRED: Your Business Phone Number
5623018997
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.InternetOMG.com
YOUR Email address for business contacts
David@InternetOMG.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
5623018997
Select All franchises/brands you are associated with
Mazda
ADM is a Professional Network, describe: "Why should anyone do business with you?"
My background involves directing Internet marketing campaigns for various clients including automotive at the Tier 1, Tier 2, and Tier 3 levels.
"What will YOU contribute to the ADM Community?"
My expertise is in search engine marketing (SEM & SEO) and social media platforms online. I have spent the last couple years as the Account Director for Search Marketing on Mazda overseeing the SEM campaign's conceptualization, strategic oversight, and tactical implementation.

I have an online marketing consultancy: www.InternetOMG.com, which provides Internet marketing consulting services to clients to help generate and drive traffic to their website. A big part of my work for my clients focuses on optimizing and monetizing their sites. Much of this is done via website usability enhancements - meaning to make their site as intuitive and usable as possible. My common sense rule is - if I were a first time visitor to my client's site, would I know what it is, where I should go (what to click on), and what they want from me?

I have spent much of the last ten years developing an extensive background in the search industry at Local.com, a leading local search engine, and with AltaVista, one of the Internet's pioneer search engines. I have also worked on the client side developing industry leading products and direct response campaigns for Fortune 1000 businesses such as Experian, Tribune, and Twentieth Century Fox. In January 2006, one of his campaigns was recognized by Nielsen//NetRatings as the third largest sponsored link advertiser on Google.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.johneagle.com
Social Media, Network or Blog site you recommend (ie; www.AutomotiveSocial.com)
http://www.longotoyota.com
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie; www.Cars.com)
http://www.cars.com
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://twitter.com/alpern
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Reynolds Web Solutions, BZ Results, The Cobalt Group, Dealer.com, Dealerskins
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, Automotive.com, Jumpstart, CarsDirect.com
DEALER MANAGEMENT SYSTEMS (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
Not Applicable

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