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Dave Erickson
  • Male
  • Los Angeles, CA
  • United States
  • VW of Downtown Los Angeles
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  • J.R. Batchelor
  • fixedopsmike
  • Stan Sher
  • Shereef
  • James A. Ziegler
  • Ralph Paglia

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Latest ADM Activity - Click "More" at bottom!

Dave Erickson posted a status
"Are Facebook recommendations are gone? We had them at least a week ago, but I don't see them anymore on our or on other dealer fb pages"
Jul 1, 2013
Dave Erickson joined Meg's group
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Facebook Users

Facebook is growing fast, let's connect and grow with it!See More
Jun 23, 2013
Dave Erickson replied to Sarah Prusaczyk's discussion CRM choices: Vinsolutions vs. ADP
"My pleasure Sarah, Data mining seems to exist as a report, but doing something with this report seems extremely difficult (hence our need for the rather hefty expense of auto alert). I'd ask them to show you how you can pull up some specific…"
Apr 24, 2013
Dave Erickson replied to Sarah Prusaczyk's discussion CRM choices: Vinsolutions vs. ADP
"I personally haven't used VIN, but have seen their demos. I'm not familiar with Dealerpeak. We use ADP CRM and I don't like it. In terms of data mining it doesn't seem effective and to supplement it we've been using Auto…"
Apr 24, 2013
Dave Erickson commented on Stan Sher's blog post Relating Bar Rescue (Spike TV) to the Automotive Business
"I actually like really like this show. There are a lot of good things to take away from it. For instance I sit in a building that doesn't look like it's part of the dealership. There are some generally useless pictures of some cars on the…"
Mar 25, 2013
Dave Erickson commented on Todd Vowell's blog post Car Dealers, Fire All Your Salespeople Today!
""After the test drive, the “Ambassador” ask the customer if they would like to buy the vehicle. If they say yes, we just escort them over to the F&I manager."  What happens in this situation if the customer says no or…"
Mar 9, 2013
Dave Erickson commented on Tom LaPointe / CarChat24's blog post Is Cars.com the next vendor to trash car dealers?
"In looking at the landing site and watching the teaser it seems that the "no drama" selection leads the shopper to fill out an inquiry and the "drama" portion might eventually be filled with awkward situations or something. It…"
Jan 22, 2013
Dave Erickson commented on Stephen Jackson's blog post How Online Customer Reviews Are Making Or Breaking You
"Excellent point Ryan!  "Last thought: Yelp is for Yelpers! The concentration needs to be on finding Yelpers, not manufacturing them.""
Dec 12, 2012
Dave Erickson commented on Stephen Jackson's blog post How Online Customer Reviews Are Making Or Breaking You
"@ralph  Great points! It would also be pretty cool to see reviews available on a staff page. My dream staff page would consist of reviews, status (available, test drive, sales meeting, lunch, etc.) with options depending on status for (chat,…"
Dec 11, 2012
Dave Erickson commented on Stephen Jackson's blog post How Online Customer Reviews Are Making Or Breaking You
"I've been tracking Yelp reviews (review counts and ratings) of not only myself but also 17 of my VW competitors in the LA market since Feb. What's interesting is that since Feb is that every dealer's Yelp star rating is pretty much…"
Dec 11, 2012
Dave Erickson replied to Randy Cohen's discussion Frustrated... YELP
"One of the things I've noticed is that the Yelp situation you step into can take a lot of time to change and depending the store, may never change. I know of dealers that have been trying to build up their rating for years, yet their star…"
Nov 23, 2012
Dave Erickson commented on Cobalt's blog post Reviews are The Tipping Point in the Buying Process
"When I look at our own dealer Yelp review counts I see incredible gains in views and actions since 2010. 456% increase in views and 604% increase in actions when comparing October 2010 to Sept 2012.  Also, I thought that the part about Younger…"
Oct 18, 2012
Dave Erickson might attend Ralph Paglia's event
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Automotive Leadership Roundtable Awards Event at Miami Beach, FL

March 19, 2012 to March 20, 2012
Automotive Leadership Roundtable & AwardsMarch 19th & 20th, 2012 - Miami Beach, FL Dealers from the #1 top selling dealerships from each brand, senior-level OEM executives and industry leaders are attending the Automotive Leadership Roundtable & Awards Dinner at the infamous Versace Mansion…See More
Feb 15, 2012
Dave Erickson and fixedopsmike are now friends
Feb 13, 2012
Dave Erickson updated their profile
Feb 13, 2012
Dave Erickson commented on Mike theCarGuy Correra's blog post I just need to rant a minute here...
"I just left a dealership that was exactly like that you described then I read Joe Webb's article on Getting out of Dodge and left a few weeks later for a new dealer. I couldn't be happier. "
Feb 13, 2012

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
VW of Downtown Los Angeles
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Car Dealer
REQUIRED: Your Business Phone Number
866-856-9543
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.vwofdtla.com
Select All franchises/brands you are associated with
46-Volkswagen
What will YOU contribute to the ADM Community?
Internet salesman and writer living in Downtown LA with a two dogs named Invoice and Rebate
Your TWITTER profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://twitter.com/daverickson
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/dave.erickson
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
The Cobalt Group, Dealer.com
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, AutoUSA, Cars.com NewLeadsPlus, CarsDirect.com
DEALER MANAGEMENT SYSTEM (DMS) You use
ADP, Reynolds ERA
Used Car Inventory Management Solutions You Use
Whatever the Used Car Manager thinks he can steal the trade-in for

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