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Influencer
Crystal Hartwell
  • Culver City, CA
  • United States
  • mWEBB Communications
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Influencer
Crystal Hartwell posted a blog post

CarStory Launches VDP Deep Linking: Delivers Low Funnel Traffic and High Engagement to VDPs During “Moment of Search”

 The CarStory Advertising Network offers faster and more effective Vehicle Details Page deep linking from CarStory’s extensive and highly trafficked network of automotive marketplaces Austin, Texas – August 9, 2016 – Dealerships can now attract low-funnel, high-converting consumers from the highly trafficked CarStory Advertising Network via deep links directly into their websites’ Vehicle Details Pages (VDPs), CarStory announced today. The new offering also includes CarStory’s popular and…See More
Aug 9

Influencer
Crystal Hartwell posted a blog post

New Study: Dealership Purchase Transactions Reduced by 60 Minutes, Likelihood to Buy Increases 56% with New Process

 White Paper from eLEND Solutions with Huntington Beach Chrysler Dodge Jeep Ram examines how a simple driver’s license swipe, and a new process can set financing pre-qualification in motion, reduce transaction times and increase closing ratiosFoothill Ranch, CA – August 4, 2016 – The time it takes to complete a purchase transaction in the dealership can be shorted by sixty minutes with the simple swipe of a driver’s license and specific process improvements, according to a new study released…See More
Aug 4

Influencer
Crystal Hartwell posted blog posts
Jun 22

Influencer
Crystal Hartwell posted a blog post

DrivingSales Announces the Most Valuable Insight of 2016 at Presidents Club in Miami

 “The Language of Closers: Communication that Wins," presented by CDK Global, named 2016’s Most Valuable Insight at third annual DrivingSales Presidents Club Salt Lake City, UT– June 13, 2016 – DrivingSales today announced that "The Language of Closers: Communication that Wins," presented by CDK Global, has been named the 2016 DrivingSales Most Valuable Insight.  CDK Global received the award from DrivingSales CEO Jared Hamilton at the…See More
Jun 13

Influencer
Crystal Hartwell was featured
Jun 12

Influencer
Crystal Hartwell posted a blog post

Auto Industry Experiences Monumental Shifts in Public Auto Retail Valuations, according to The Blue Sky Report™ released by Kerrigan Advisors

  New report analyzes dealership buy/sell activity for Q1 2016; overall activity, including multi-dealership transactions, size of groups coming into market and luxury import transactions, continues to rise; publics’ blue sky multiples decline: valuations at parity or below many private acquisition opportunities Irvine, CA, June 7, 2016 – U.S. dealership buy/sell activity continued to rise in the first quarters of 2016, including growth in multi-dealership transactions, the size of groups…See More
Jun 7

Influencer
Crystal Hartwell posted a blog post

The KAR Index™ Drops 9% in Two Weeks

Index from Kerrigan Advisors shows high inventory levels, gross margin compression, and weak sales forecasts depressing public auto retailer valuations  Irvine, CA, May 18, 2016 – Kerrigan Advisors today announced that The KAR Index™ (The Kerrigan Auto Retail Index) has dropped 9% - from 496.82 to 452.49 – in just the last two weeks, indicating depressed public auto retailer valuations. The KAR Index™ attributes the sharp drop to higher inventory levels, gross margin compression in new vehicle…See More
May 18

Influencer
Crystal Hartwell posted a blog post

CallSource Expands Management Team

 Appointment of key marketing and sales execs, Robin Schweitzer and Bill Bauwens, adds 35+ years of sales and marketing expertise to leading call management company Westlake Village, CA – May 12, 2016 – CallSource today announced the appointment of two veteran sales and marketing executives to its management team. Robin Schweitzer brings a 20-year record of marketing success to her role as Marketing Director for the company; Bill Bauwens adds over 15 years of strategic and measurable sales…See More
May 12

Influencer
Crystal Hartwell was featured
May 2

Influencer
Crystal Hartwell posted a blog post

Gubagoo ChatSmart Presented with DrivingSales Dealer Satisfaction Award

Gubagoo ChatSmart received a “Top Rated” Award for Dealer Satisfaction in the Chat Products Category West Palm Beach, FL – April 26, 2016 – Gubagoo ChatSmart is the recipient of a “Top Rated” Chat Products award in the seventh annual DrivingSales Dealer Satisfaction Awards. “We are honored to receive a DrivingSales Dealer Satisfaction Award for ChatSmart,” said Brad Title, CEO of Gubagoo, Inc. “Especially because this award is based on comparisons and ratings from dealerships on the industry’s…See More
Apr 26

Influencer
Crystal Hartwell posted blog posts
Mar 31

Influencer
Crystal Hartwell posted blog posts
Mar 30

Influencer
Crystal Hartwell posted a blog post

Website Rankings and Conversions Increase with Dealership Switch to .Cars URL

  Study shows new automotive domain improves over 50% of search rankings  Santa Monica, CA – March 28, 2016 – A new dealership case study conducted by independent SEO experts GlobeRunner reveals that new automotive-specific domain names, .Cars, .Car, and .Auto (“.Cars”), are lifting search rankings, conversions, and traffic. Since launching in January, .Cars has been globally adopted by automotive businesses like Chinese manufacturer…See More
Mar 28

Influencer
Crystal Hartwell's blog post was featured

U.S. Dealership Buy/Sells Hit Record Highs in 2015: New Entrants Drive 29% of Sales, according to The Blue Sky Report™ released by Kerrigan Advisors

Dealership valuations skyrocket; Van Tuyl, Berkshire Hathaway acquisitions have major impact; new entrants outpace publics by over 4 to 1 Irvine, CA, March 9, 2016 – U.S. dealership buy/sell activity reached record highs in 2015[1], with activity by new entrants outpacing public company acquisitions by over four to one, according…See More
Mar 9

Influencer
Crystal Hartwell posted a blog post

U.S. Dealership Buy/Sells Hit Record Highs in 2015: New Entrants Drive 29% of Sales, according to The Blue Sky Report™ released by Kerrigan Advisors

Dealership valuations skyrocket; Van Tuyl, Berkshire Hathaway acquisitions have major impact; new entrants outpace publics by over 4 to 1 Irvine, CA, March 9, 2016 – U.S. dealership buy/sell activity reached record highs in 2015[1], with activity by new entrants outpacing public company acquisitions by over four to one, according…See More
Mar 9

Influencer
Crystal Hartwell was featured
Mar 6

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
mWEBB Communications
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
OTHER
REQUIRED: Your Business Phone Number
949-929-4637
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.mwebbcom.com
Select All franchises/brands you are associated with
48-Not Applicable
ADM is a Professional Network, describe: "Why should anyone do business with you?"
mWEBB Communications, Inc. (www.mwebbcom.com) is a full-service, multi-channel communications practice specializing in strategic public relations. mWEBB serves consumer-facing and B2B clients across a range of verticals, including automotive, technology, social media, lifestyle and entertainment. Committed to finding each client’s best story and creating buzz in a rapidly evolving media climate, mWEBB delivers strong client ROI and results-oriented service from a team of top-notch public relations and communications specialists.
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Izmocars, eCarList
INTERNET LEAD Suppliers You Have Experience Using
Autobytel, CarSmart
DEALER MANAGEMENT SYSTEMS (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
Not Applicable

Crystal Hartwell's ADM Blog

Multi-Franchise Dealership Transactions Rise by 52% in First Half of 2016 according to The Blue Sky Report™ released by Kerrigan Advisors

Posted on August 22, 2016 at 6:49am 0 Comments

 

Despite a slight decline in overall transaction activity, average transaction size is up; record franchise values and rising real estate prices spur more sales by family-owned dealerships; domestic transaction buy/sell share increases

 

Irvine, CA, August 22, 2016 – The number of large, multi-dealership transactions rose by 52% YOY in the first half of 2016, according to The Blue Sky Report™, a Kerrigan…

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CarStory Launches VDP Deep Linking: Delivers Low Funnel Traffic and High Engagement to VDPs During “Moment of Search”

Posted on August 9, 2016 at 7:07am 0 Comments

 

The CarStory Advertising Network offers faster and more effective Vehicle Details Page deep linking from CarStorys extensive and highly trafficked network of automotive marketplaces

 

Austin, Texas – August 9, 2016 – Dealerships can now attract low-funnel, high-converting consumers from the highly trafficked CarStory Advertising Network…

Continue

New Study: Dealership Purchase Transactions Reduced by 60 Minutes, Likelihood to Buy Increases 56% with New Process

Posted on August 4, 2016 at 6:38am 0 Comments

 

White Paper from eLEND Solutions with Huntington Beach Chrysler Dodge Jeep Ram examines how a simple driver’s license swipe, and a new process can set financing pre-qualification in motion, reduce transaction times and increase closing ratios

Foothill Ranch, CA – August 4, 2016 – The time it takes to complete a purchase transaction in the dealership can be shorted by sixty minutes with the simple swipe…

Continue

Vast® Experts to Speak at Key Auto Industry Conferences

Posted on June 22, 2016 at 7:30am 0 Comments

 

Vast executives to share insights on how a shift in fundamental marketing strategies can lead to increased used vehicle sales for car dealers

 

Austin, Texas – June 22, 2016 – Vast announced today that two of its executives from its CarStory® product team will be sharing insights into how dealerships can improve…

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