"Haha you're right. It is an easy question and I agree with your original point of conversion % being inflated.
To answer your question The website analytics say 13-15%. But actual is more 5-10% looking at email and phone leads."
"Frank, quick question. Why does only an email lead from the website = conversion? If it is the only measurable lead element. Do you have landing pages with a dynamic range of calls to action?
My personal opinion is that you need to lead a costumer…"
"I probably take the "long" approach when it comes to calculating conversions and ROI. As with any other business, we are all looking to take conversions and turn them into completions or sales. That being said, something that I do everyday…"
Nov 10, 2012
Chris Leslie is now a member of Automotive Digital Marketing Professional Community
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