A lot of Car Dealers have graduated from "sleight of hand" advertising to full blown false advertising.
In the mist of shrinking sales and declining revenue, some dealers have forgone tomorrow’s business for today’s floor traffic.
In what appear to be a price war one would believe this to be a great time for customers to find great deals. Although this may be true, many would-be customers are being manipulated by deals that are too good…
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Chris Justice
- Male
- Avon, IN
- United States
- Champion Kia of Avon
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- I expect more of myself, than anyone else ever could.
I am passionate about success. And success lives on the other side of failure. I believe that only through hard work, can one earn the rewards of life.
The best advice I could give someone in the pursuit of success would be, "if you could pray for only one thing... let it be an idea".
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Amazing
Added by Chris Justice 0 Comments 1 Like
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Chris Justice's ADM Blog
For Those of Us Not on ADM.... SMH
Posted on December 20, 2011 at 7:17pm 0 Comments 0 Likes
Do you remember the scene from Titanic where the band played as the ship sank?
Some Dealers continue to repeat the same mistakes in marketing and advertising over and over again, which haven't worked in years. Sales decline or stagnate yet they continue to play the music as their ship begins to take on water.
Let's look at traditional advertising and ask…
If you Don't Understand This... Give up the Car Business
Posted on November 13, 2011 at 10:00am 0 Comments 1 Like
What ever happened to record players? How about Beta tape players? Anyone remember pagers? Here's a good one,typewriters.
One thing is for sure nothing is forever. No matter how useful or advanced, it too will one day be obsolete.
Now in my mid 30's, (o.k. late 30's) I remember thinking how hip and cool my generation was. I can only smile as my…
ContinueDealers double-down on trick advertising by Chris Justice
Posted on November 9, 2011 at 1:30pm 0 Comments 2 Likes
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InfluencerBruno Serra said…
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