Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!
Chip Diggs
  • Male
  • Kalamazoo, MI
  • United States
  • Cole Automotive Group
Share on Facebook
Share

Chip Diggs's ADM Friends

  • Michael Stejskal
  • Angie Burleigh
  • JB Floyd
  • Ian Bernard
  • Harold Schultz
  • Nicole Heyart
  • Jeff Glackin
  • Philip Moore
  • Erik Breckenfelder
  • Ralph Paglia

Chip Diggs's Groups

Chip Diggs's ADM Discussions

How's your CRM treating your client's inquiries?

Started Apr 3, 2013 0 Replies

For months I have tried to get our CRM Company to change the way it marks leads as duplicates.  Here's an example:Mrs. Jones emails on Tuesday about a New Buick Regal.  After emailing back and forth…Continue

Gifts Received from ADM Members

ADM Gift

Chip Diggs has not received a gift from an ADM Member

Give a Gift

 

Chip Diggs's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Chip Diggs and JB Floyd are now friends
Jun 30, 2015
Chip Diggs commented on Ryan Leslie's blog post Are you a Boss or a Leader?
"No one likes to be “bossed” around especially the up and coming new breed of automobile sales consultants.  More importantly, being a leader is being a leader regardless of whether you are in the car business or not.…"
Dec 21, 2013
Chip Diggs posted a discussion

Do you think your vendors should be able to "Automatically Renew" your contracts?

Just a question to the ADM community...how would you feel if one of your vendors "Automatically" renewed your contract year after year?  What if they did this and did not even provide you with a service?  Before I get too deep into this conversation I just want to hear from you on…See More
Jul 8, 2013
Chip Diggs updated their profile
Jul 8, 2013
Chip Diggs and Angie Burleigh are now friends
Jun 21, 2013
Chip Diggs posted a discussion

How's your CRM treating your client's inquiries?

For months I have tried to get our CRM Company to change the way it marks leads as duplicates.  Here's an example:Mrs. Jones emails on Tuesday about a New Buick Regal.  After emailing back and forth with their sales associate they decide the price of a new Buick Regal is too much and they are going to wait until possibly some rebates come out that can offset the price.Two weeks later Mrs. Jones sees a Pre-Owned Buick Regal in your inventory and is interested in getting additional information on…See More
Apr 3, 2013

Chip Diggs just added their location.
(via Member Map)

Dec 11, 2012
Chip Diggs joined Ralph Paglia's group
Thumbnail

Slideshare

Many car dealers and automotive marketing professionals have discovered the powerful effectiveness of using Slideshare.net to enhance their content marketing.  Slideshare provides the single most effective platform i have ever seen for leveraging model year brochures in PDF file format for the dealer's marketing benefit.  Preparing PowerPoint presentations for customers and then uploading…See More
Oct 11, 2012
Chip Diggs and Erik Breckenfelder are now friends
Jun 30, 2012
Tom Gorham commented on Chip Diggs's blog post How Do You Change the Culture of Your Auto Group from Old School to New School?
"Chip, what you have is a dealership political situation.  It's got to be top-down.  The dealer has to buy into what you are trying to do.  If not, you will have opposition from your management peers.  Online price is THE…"
Jun 19, 2012
Chip Diggs is now friends with Manny Luna, Ralph Paglia and Philip Moore
Jun 14, 2012

Influencer
Tyson Gamblin commented on Chip Diggs's blog post How Do You Change the Culture of Your Auto Group from Old School to New School?
"I would check what your state laws are on regarding selling prices vs advertising prices. For the state of Washington we have to honor an advertised price and if we don't we could have the Attorney General knocking on our door step. (Of course…"
Jun 13, 2012
Chip Diggs commented on Ralph Paglia's page Nissan Dealers
"Cole Nissan 3003 Stadium Drive Kalamazoo, MI 49008 269-342-9800 http://cole-nissan.com Serving Southwest Michigan (Kalamazoo-Grand Rapids-Battle Creek)"
Jun 13, 2012
Chip Diggs posted a blog post

How Do You Change the Culture of Your Auto Group from Old School to New School?

Since joining my new auto group in January of this year I have come across opposition to many of the moves I’ve made but none have stumped me like the question (opposition) I received last night from one of the sales managers.  Let me explain…as the Director of Internet Sales and Marketing for my new auto group it is my responsibility to get results from all of our online marketing efforts (shouldn't be a suprise right?).  I am a firm believer in upfront pricing along with non-confrontational…See More
Jun 13, 2012
Philip Moore liked Chip Diggs's profile
Dec 2, 2011
Chip Diggs commented on Ralph Paglia's video
Thumbnail

TrueCar - Banned YouTube Video

"The agenda of TrueCar is no different than the agenda the manufacturers had years ago when they wanted to get in the retail side of selling.  We (dealers) know how to handle the retail side of the business.  I do not believe any company,…"
Dec 2, 2011

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Cole Automotive Group
Location
Southwest Michigan
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Manager, Dealership Marketing Professional - Tier 3
Your Business Phone Number (country code - number)
269-375-4500
YOUR Business Website URL (ie: www.KenGrodyFord.com)
http://www.coleautomotive.com
Your Mobile Phone, Direct Business Line or Alternate Number
269-744-6809
Select All franchises/brands you are associated with
5-Buick, 6-Cadillac, 7-Chevrolet, 8-Chrysler, 9-Dodge, 14-GMC, 20-Jeep, 25-Lincoln, 44-OEM Certified Used Vehicles
ADM is a Professional Network, describe: "Why should anyone do business with you?"
Working hard does not scare me. When you come from humble beginings you always know where you come from and where, if not careful, you can go back to. You will never out work me!
"What will YOU contribute to the ADM Community?"
I'm PASSIONATE about give our clients the easiest road possbile to buying a car. People work hard for their money they shouldn't have to work hard to spend it. We can become the cream of the crop if we are willing to invest in the farm.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.drivingsales.com
Social Media, Network or Blog site you recommend (ie; www.AutomotiveSocial.com)
http://www.linkedin.com
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie; www.Cars.com)
http://www.ebay.com/motors
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://twitter.com/cdiggs2
YOUR Facebook Profile/Page
http://www.facebook.com/ColeAuto
YOUR YouTube Channel, or one you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/user/coleautomotive
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
The Cobalt Group, Dealer.com, eCarList
DEALER MANAGEMENT SYSTEMS (DMS) You use
Arkona
Used Car Inventory Management Solutions You Have Used
vAuto, eCarList, FirstLook

Comment Wall (2 comments)

You need to be a member of Automotive Digital Marketing to add comments!

Join Automotive Digital Marketing

At 7:00am on September 26, 2015,
Influencer
Bruno Serra
said…

Hello Dear,
How is everything with you,I picked interest on you after going through your short profile,I have something very vital to disclose to you,but I found it difficult to express myself here,since it's a public site.Could you please get back to me on(brunoserra@outlook.fr)for the full details.
Have a nice day.
thanks
Bruno Serra.

At 5:35pm on October 14, 2011, Tom Gorham said…
Hi Chip, welcome to ADM.  Glad to have you on board!

Chip Diggs's ADM Blog

How Do You Change the Culture of Your Auto Group from Old School to New School?

Posted on June 13, 2012 at 1:25pm 2 Comments

Since joining my new auto group in January of this year I have come across opposition to many of the moves I’ve made but none have stumped me like the question (opposition) I received last night from one of the sales managers.  Let me explain…as the Director of Internet Sales and Marketing for my new auto group it is my responsibility to get results from all of our online marketing efforts (shouldn't be a suprise right?).  I am a firm believer in upfront pricing along with…

Continue
 
 
 

Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
$USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top Automotive Marketing Forum Discussions

2. 5 Ideas for car dealers FB page

Posted by Kevin Lewis on August 6, 2019

Share the Best Content w/AutoMarketing Community

© 2019   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service