Bruce Hartz United States Bob Bell Ford Hyundai Kia: Share; Share on Twitter; Share on Facebook

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Does Ford Direct buy leads off the resale market?

Replied Dec. 26, 2009

Pro's & Con's of a Home page talking Avaitar
3 Replies

Started this ADM discussion. Last reply by John Cisar Jan 5.

To Price - or Not To Price; that is the question!

Replied Aug. 10, 2008

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Bruce Hartz is now friends with Jeff Wallen and John Giamalvo

March 9

John Cisar replied to Bruce Hartz's discussion 'Pro's & Con's of a Home page talking Avaitar'

Most online shopping occurs at by people at work where audio is most likely turned off. The point is "mute" on the sales and marketing benefits of a talking avatar.

January 5

Thomas Marr replied to Bruce Hartz's discussion 'Pro's & Con's of a Home page talking Avaitar'

I think most users don't like them (personal view). However, I've investigated the issue myself and some website owner's definitely report positive results. If you have a specific message you'd like to communicate to all visitors, I think it's worth…

December 28, 2009

Bruce Hartz commented on Ralph Paglia's blog post 'Holiday Musings and Appreciation for ADM Community Members'

To Ralph and all the contributors to this forum, Thanks for all the great content that I’ve learned so much from as well as being highly entertaining at times. Never a dull moment on this forum! Happy New Year to everyone. Bruce Hartz

December 26, 2009

Bruce Hartz replied to John Cisar's discussion 'Does Ford Direct buy leads off the resale market?'

Ford buys leads from many sources. Do not sigh up for ANY 3rd party lead providers untill you test to see if thay are in fact selling leads to Ford. One of our ex new car lead providers tried to sell us their used leads and when I told the rep we al…

December 25, 2009

Patrick Downes replied to Bruce Hartz's discussion 'Pro's & Con's of a Home page talking Avaitar'

In the absence of hard data, i'd have to say the idea leaves me really cold. I don't want to engage with an Avatar, I want to get a feel for the dealership and its' personality. "Pretty young lady" also sounds like a slippery slope. If the buyer fin…

December 24, 2009

Bruce Hartz was featured

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December 24, 2009

Bruce Hartz added a discussion

Pro's & Con's of a Home page talking Avaitar

Our Black Book Online Rep. sold our GM on the idea of having a pretty young lady appear on our home page and talk about the BBO process,This opened a discussion to the effect this product has on the sites bounce rate be it good or bad. My concern wa…

December 23, 2009

ADM Profile Information

Enter Name of Your Dealership, Business or Employer:

Bob Bell Ford Hyundai Kia

Auto Industry Business Segment or Affiliation:

Dealership Manager

OPTIONAL: Email for ADM Members to contact you (to avoid spambots, this will NOT be a live link):

bhartz@bobbell.com

REQUIRED: Your Business Phone Number:

410-766-6300

REQUIRED: Primary URL for YOUR Business, Professional or Blog Website (example = www.ADPdigitaladvertising.com)

http://www.BobBellFord.com

Describe your background, when you first got into the car business, what you are PASSIONATE about... Tell us who you REALLY are:

In the business for a long time. Served as a Sales Person, Used Car Mgr, New Car Mgr, Certified BDC Mgr, Compliance Mgr, and currently what I like the most Internet Director for a 250+ vehicle store with an average of 28% to 30% of our business from the WWW.

Enter the URL of a DEALER Website you recommend (example = www.SandersonFord.com):

http://www.BobBellFord.com

Check the Dealership WEBSITE PROVIDERS you currently use, or have experience using in the past:

BZ Results, The Cobalt Group, Xi Group

Select the Automotive Internet Lead Providers You Currently Use, or have Used in the Past:

Dealix, Autobytel, AutoUSA, Autotropolis, AutoNetUSA, CarsDirect.com, Next Phase media, OTHERS

Select the Dealer Management System(s) (DMS) You Currently Use:

ADP

Select the Inventory Management or Used Car Inventory Marketing Solution You Use (if applicable):

Not Applicable

Comment Wall (3 comments)

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At 2:14pm on December 7, 2008, Stan Sher said…: Hi

At 8:11am on March 21, 2008, Ralph Paglia said…: Bruce,

Thank you for the message post... It is great to hear about other professionals using digital marketing to sell more cars!

At 1:47pm on March 18, 2008, Ralph Paglia said…: Bruce,

I am working in the Phoenix home office after travelling back from Atlanta last night, and when I went to see what was happening at our Automotive Digital Marketing community site, I saw you had recently joined.

It is great to see yet another automotive professional and industry colleague like yourself join the ADM community... When I logged in to ADM a moment ago, I was pleasantly surprised to see that we are now up to 557 automotive sales and marketing professionals who have joined the ADM Community!

Amazing support from an amazing industry... Made my day worth the aggravation of cross country travel, and a guy sitting next to me for over 4 hours who kept sticking his elbows into my ribs!

Thanks for helping us get to this critical mass of membership. I am thrilled and delighted to see that you have joined our community... Welcome and THANK YOU!

We are looking forward to any best practices, guidance, tactics, files, photos and videos you are willing to share with us.

Also, you have full access to your very own blog web site within this community, so feel free to get into the swing of things and use this community as a means of sharing with associates, customers, clients and friends!

Ralph Paglia
rpaglia@gmail.com
cell: 1-505-301-6369

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