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Brett Sutherlin
  • Pacific Palisades, CA
  • United States
  • FusionZone Automotive
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Brett Sutherlin's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Brett Sutherlin posted a blog post

Watch Out, Google Is about to Supercharge Reviews!

These days, reviews are an incredibly important part of the purchase process for all retail businesses. In fact, according to a recent article, online reviews influence a whopping 93% of consumer purchasing decisions. Car shoppers increasingly…See More
Nov 30
Brett Sutherlin's blog post was featured

Four Things You Need to Be Successful at SEO (+Bonus Infographic)

Search engine optimization can be a confusing thing. As search engine algorithms frequently change many find it hard to keep up with the latest trends and best practices in order to maintain high website rankings. Well, the 800-pound gorilla in the room is Google which, according to the 2018 Search Market Share report by SparkToro, commands 93.76…See More
Nov 23
Brett Sutherlin posted a blog post

Four Things You Need to Be Successful at SEO (+Bonus Infographic)

Search engine optimization can be a confusing thing. As search engine algorithms frequently change many find it hard to keep up with the latest trends and best practices in order to maintain high website rankings. Well, the 800-pound gorilla in the room is Google which, according to the 2018 Search Market Share report by SparkToro, commands 93.76…See More
Nov 19
Brett Sutherlin posted a blog post

Brett Sutherlin Discusses “Online Conversion is Not as Hard as you Think!” at Automotive Attribution & Analytics Summit

PACIFIC PALISADES, Calf., November 5, 2018 - fusionZONE Automotive, LLC, the automotive industry’s highest-performing dealer website solution, today announced that company founder and popular speaker, Brett Sutherlin, will present a session titled, Increasing Online Conversion is not as Hard as You Think!”  at the upcoming Automotive…See More
Nov 5
Brett Sutherlin's blog post was featured

How to Supercharge Website Conversions through Mobile Optimization

In our industry, conversion rates are horrible. A great dealer “might” convert at a higher rate, but many are missing the boat on the majority of their website visitors. There are many reasons why this is true. However, the sad fact remains that it is. Imagine making some simple tweaks to your website which produce an immediate…See More
Oct 30
Brett Sutherlin posted a blog post

How to Supercharge Website Conversions through Mobile Optimization

In our industry, conversion rates are horrible. A great dealer “might” convert at a higher rate, but many are missing the boat on the majority of their website visitors. There are many reasons why this is true. However, the sad fact remains that it is. Imagine making some simple tweaks to your website which produce an immediate…See More
Oct 29

Dealer
Stuart McInnes liked Brett Sutherlin's blog post Where Oh Where Has the Service Department Gone?
Oct 15
Brett Sutherlin's blog post was featured

Where Oh Where Has the Service Department Gone?

Arguably, one of the most important marketing channels any dealership has is their website. Think about it. How much money do you spend simply to get customers there? When you combine all marketing efforts including, but not limited to, SEO, SEM, some third-party listing sites and more, dealerships spend tens of thousands of dollars (or more) per…See More
Oct 12
Brett Sutherlin posted a blog post

Where Oh Where Has the Service Department Gone?

Arguably, one of the most important marketing channels any dealership has is their website. Think about it. How much money do you spend simply to get customers there? When you combine all marketing efforts including, but not limited to, SEO, SEM, some third-party listing sites and more, dealerships spend tens of thousands of dollars (or more) per…See More
Oct 12
Brett Sutherlin's blog post was featured

What We’ve Got Here is a Failure to Communicate!

Dealerships spend a lot of money on leads. The bigger the store, the more money spent. And, added to that expense are staffing costs and the time and effort involved in trying to engage with consumers who submit the leads. In the car shopping process consumers conduct a considerable amount of research and visit many different touch points. A major…See More
Sep 26
Brett Sutherlin posted a blog post

What We’ve Got Here is a Failure to Communicate!

Dealerships spend a lot of money on leads. The bigger the store, the more money spent. And, added to that expense are staffing costs and the time and effort involved in trying to engage with consumers who submit the leads. In the car shopping process consumers conduct a considerable amount of research and visit many different touch points. A major…See More
Sep 25
Brett Sutherlin's blog post was featured

Is the Pre-Qualification Game Losing You Sales?

The sheer volume of leads many dealerships receive can be overwhelming. And, not only do they have to respond (hopefully quickly) to any new leads, they are also expected to follow up with those leads with a “buy or die” mentality. I can guarantee you that whoever is responsible for following up with leads can quickly be…See More
Sep 22
Brett Sutherlin posted a blog post

Is the Pre-Qualification Game Losing You Sales?

The sheer volume of leads many dealerships receive can be overwhelming. And, not only do they have to respond (hopefully quickly) to any new leads, they are also expected to follow up with those leads with a “buy or die” mentality. I can guarantee you that whoever is responsible for following up with leads can quickly be…See More
Sep 19

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
FusionZone Automotive
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Solution Provider
REQUIRED: Your Business Phone Number
(888) 576-1136
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.fzautomotive.com
YOUR Email address for business contacts
bsutherlin@fzautomotive.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
(888) 576-1136
Select All franchises/brands you are associated with
99-Not Applicable
ADM is a Professional Network, describe: "Why should anyone do business with you?"
content
"What will YOU contribute to the ADM Community?"
content
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
NOT APPLICABLE
INTERNET LEAD Suppliers You Have Experience Using
Not Applicable
DEALER MANAGEMENT SYSTEMS (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
Not Applicable

Brett Sutherlin's ADM Blog

Watch Out, Google Is about to Supercharge Reviews!

Posted on November 30, 2018 at 7:25am 0 Comments

These days, reviews are an incredibly important part of the purchase process for all retail businesses. In fact, according to a recent article, online reviews influence a whopping 93% of consumer purchasing…

Continue

Four Things You Need to Be Successful at SEO (+Bonus Infographic)

Posted on November 19, 2018 at 9:00am 0 Comments

Search engine optimization can be a confusing thing.

As search engine algorithms frequently change many find it hard to keep up with the latest trends and best practices in order to maintain high website rankings.

 

Well, the 800-pound gorilla in the room…

Continue

Brett Sutherlin Discusses “Online Conversion is Not as Hard as you Think!” at Automotive Attribution & Analytics Summit

Posted on November 5, 2018 at 7:20am 0 Comments

PACIFIC PALISADES, Calf., November 5, 2018 - fusionZONE Automotive, LLC, the automotive industry’s highest-performing dealer website solution, today announced that company founder and popular speaker, Brett Sutherlin, will present a session titled, Increasing Online Conversion is not as Hard as You Think!”  at the upcoming…

Continue

How to Supercharge Website Conversions through Mobile Optimization

Posted on October 29, 2018 at 7:27am 0 Comments

In our industry, conversion rates are horrible. A great dealer “might” convert at a higher rate, but many are missing the boat on the majority of their website visitors. There are many reasons why this is true. However, the sad fact remains that it is.

 

Imagine making some simple tweaks to your website…

Continue

Comment Wall (1 comment)

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At 3:29am on October 11, 2018, Alexandria Guerrero said…

I am Alexandria, a United States military personnel.I have something very vital to disclose to you Could you please get back to me on (alexandriaguerr@gmail.com) for the full details.

 
 
 

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