Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!
Brent Wees
  • Male
  • Toronto, Onatrio
  • Canada
  • Dashboard/GloveBox
Share on Facebook
Share Twitter
  • ADM Blog Posts (6)
  • ADM Discussions
  • ADM Events
  • Groups (1)
  • Automotive Marketing Community Photos
  • Photo Albums
  • Automotive Digital Marketing Videos

Brent Wees's ADM Friends

  • Susan Gubasta
  • Shelly Corniere
  • Jon Hall
  • Christine Rochelle
  • Stan Sher
  • Joseph Little
  • Eliana Raggio
  • Luisana Suegart
  • Kathi Kruse
  • Ed Brooks
  • David Leger
  • Ric McCoy
  • Automotive Social Marketing
  • Laurie Halter
  • Keith Shetterly

Brent Wees's Groups

Gifts Received from ADM Members

ADM Gift

Brent Wees has not received a gift from an ADM Member

Give a Gift

 

Brent Wees's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Brent Wees posted a blog post

“Poke” was soooo 2008... Utilizing @Tagging in Facebook for your dealership‘s fan page.

When I'm working with a dealer on their social media strategies one of the basics I always stress as a useful tool is the "tag" feature in Facebook. There has always been the ability to tag someone you know in a photograph, and that can go a long way for your dealership with delivery or customer event photo.I wanted to talk about other ways to tag your customers or other pages that may be of interest and benefit to your fan page and your fans. It’s called @tagging and this little feature can…See More
Jun 26, 2012
Tom Gorham commented on Brent Wees's blog post "HERE COMES THAT BUS I'M GOING TO PUSH YOU UNDER" - A LESSON IN PRODUCT KNOWLEDGE
"LOL, Brent, there's always that uncomfortable moment when you're explaining to a sales rep why his product is worthy and he is learning it for the first time."
Dec 2, 2011
Brent Wees joined Ralph Paglia's group
Thumbnail

Targeted Marketing

A special focus on the use of highly targeted marketing communications resulting from research, tracking systems, ad delivery mechanisms, tracking codes and data mining.Several examples of targeting methodologies that drive the delivery of these communications to our selected and defined audience include:Contextual Relevancy Triggered Placement of Display Ads on WebsitesKeyword Search Activity by ConsumersGeographic Location of Online ConsumersBehavioral Targeting Based on Previous Sites…See More
Dec 2, 2011
Brent Wees posted a blog post

"HERE COMES THAT BUS I'M GOING TO PUSH YOU UNDER" - A LESSON IN PRODUCT KNOWLEDGE

I'm sure by the time I'm finished writing this blog post it will feel more like a rant than my usual posts.Yesterday I found myself explaining to 2 different vendors and the dealership they are doing business with how their products work. This isn't the first time this has happened, I get calls from dealers in a regular basis looking for help or insight on how the technology they're paying for actually works. Yesterday's discussion came out of a request that came across my desk back in March. A…See More
Dec 2, 2011
Brent Wees posted a blog post

A TALE OF 2 CONFERENCES

Last month I had the good fortune to attend 2 major digital automotive events, Digital Dealer 11 and PCG Pitstop. I guess I can consider myself somewhat a veteran of the show circuit seeing that I have attended half a dozen events in the past year alone so I thought I’d drop a few observations on both shows now that the dust has settled.Digital Dealer 11 – Las Vegas – Oct 5th to 7th, 2011I always look forward to this conference as I have made some good connections, seen some great products and…See More
Nov 1, 2011
Joseph Little and Brent Wees are now friends
Oct 10, 2011
Brent Wees updated their profile
Oct 4, 2011
Brent Wees commented on Joe Webb's event Joe and Shaun Karaokethon
"I'm bringing a gang of Canucks! We're gonna get all Gordon Lightfoot on everyone's a** !"
Sep 30, 2011
Brent Wees is attending Joe Webb's event
Thumbnail

Joe and Shaun Karaokethon at Imperial Palace - Karaoke Club - 2nd floor - Las Vegas

October 6, 2011 at 10pm to October 7, 2011 at 2am
The Joe and Shaun Karaokethon is back!  Last year's JASKT was a ton of fun and Joe Webb and Shaun Raines invite you to their next little shindig.Imperial Palace - Karaoke Club on 2nd floor. Las Vegas, Nevada - Oct. 6th.  10pm - 2am (or longer) on the 2nd night of the 11th Digital Dealer Conference (right after the ADM party).This will be the 7th time Joe Webb has held a karaoke party during a Digital Dealer Event and over the last few he has teamed up with Shaun Raines to add even more to the…See More
Sep 30, 2011
Brent Wees commented on Luisana Suegart's event Digital Dealer VIP Dinner Reception
"Can't wait - see you then! Thanks for putting this together!"
Sep 28, 2011
Brent Wees is now friends with Christine Rochelle and Ric McCoy
Jul 12, 2011
Brent Wees commented on Brent Wees's blog post MAKING A CASE FOR CASE STUDIES...A REVIEW OF DIGITAL DEALER 10
"Thanks for the comments guys and taking the time to read the post. I look forward to connecting with you both more at the next conference! I missed Bryan's presentation on the last day, I'll have to reach out to him and see if he'll…"
Apr 26, 2011
Keith Shetterly commented on Brent Wees's blog post MAKING A CASE FOR CASE STUDIES...A REVIEW OF DIGITAL DEALER 10
"I came from the tech industry years ago to automotive, and I clearly remember asking vendors for case studies and "white" papers, which were common supporting documents where I came from.  The vemdors looked at me like I was speaking…"
Apr 26, 2011
Kevin Frye commented on Brent Wees's blog post MAKING A CASE FOR CASE STUDIES...A REVIEW OF DIGITAL DEALER 10
"     Nice writeup!  Thanks for the kind words as well.  I must share that I was hesitant to do our presentation "The Future of One" as most people in the room were fully aware of who Sean is, and which company we…"
Apr 26, 2011
Keith Shetterly commented on Brent Wees's blog post MAKING A CASE FOR CASE STUDIES...A REVIEW OF DIGITAL DEALER 10
"Thank you for an EXCELLENT overview of some of the most important parts of DD10.  Great post!"
Apr 26, 2011
Brent Wees liked Brent Wees's blog post MAKING A CASE FOR CASE STUDIES...A REVIEW OF DIGITAL DEALER 10
Apr 25, 2011

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Dashboard/GloveBox
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Marketing Professional - Tier 3, Dealer Advertising Association - Tier 2, Advertising Agency
REQUIRED: Your Business Phone Number
416-504-4422 ext.245
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.dashboard.ca
YOUR Email address for business contacts
brent@dashboard.ca
Your Mobile Phone Number, Direct Business Line or Alternate Number
647-403-5429
Select All franchises/brands you are associated with
24-Lexus, 38-Scion, 43-Toyota
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
For the past 10 years I have dedicated my efforts in digital marketing focusing heavily on the automotive industry. You can find me most days at Dashboard in Toronto where my clients include the Ontario Toyota Dealers Association and Toyota Canada. Passionate about the dealers we work for I also oversee our new product GloveBox, a full agency solution for dealerships across Canada.
What will YOU contribute to the ADM Community?
I'm also uber passionate about music, snowboarding, cooking, my wife and little girl. I got smart and left the grind of the big city and now live in a small town by a little lake - can't be beat!
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.realtoyota.ca
Social Media, Network or UGC site you recommend (ie; www.AutomotiveSocial.com)
http://www.dealerrefresh.com/
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.boostmotorgroup.com
Your TWITTER profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://twitter.com/#!/BrentWees
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/brentwees
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/user/OntarioToyotaDealers?ob=0
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Not Applicable
INTERNET LEAD Suppliers You Have Experience Using
Not Applicable
DEALER MANAGEMENT SYSTEM (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
Not Applicable

Brent Wees's ADM Blog

“Poke” was soooo 2008... Utilizing @Tagging in Facebook for your dealership‘s fan page.

Posted on June 26, 2012 at 10:02am 0 Comments

When I'm working with a dealer on their social media strategies one of the basics I always stress as a useful tool is the "tag" feature in Facebook. There has always been the ability to tag someone you know in a photograph, and that can go a long way for your dealership with delivery or customer event photo.

I wanted to talk about other ways to tag your customers or other pages that may be of interest and benefit to your fan page and your fans. It’s called…

Continue

"HERE COMES THAT BUS I'M GOING TO PUSH YOU UNDER" - A LESSON IN PRODUCT KNOWLEDGE

Posted on December 2, 2011 at 7:26am 1 Comment

I'm sure by the time I'm finished writing this blog post it will feel more like a rant than my usual posts.

Yesterday I found myself explaining to 2 different vendors and the dealership they are doing business with how their products work. This isn't the first time this has happened, I get calls from dealers in a regular basis looking for help or insight on how the technology they're paying for actually works. Yesterday's discussion came out of a request that…

Continue

A TALE OF 2 CONFERENCES

Posted on November 1, 2011 at 8:07am 0 Comments

Last month I had the good fortune to attend 2 major digital automotive events, Digital Dealer 11 and PCG Pitstop. I guess I can consider myself somewhat a veteran of the show circuit seeing that I have attended half a dozen events in the past year alone so I thought I’d drop a few observations on both shows now that the dust has settled.

Digital Dealer 11 – Las Vegas – Oct 5th to 7th, 2011

I always look forward to this conference as I have…

Continue

MAKING A CASE FOR CASE STUDIES...A REVIEW OF DIGITAL DEALER 10

Posted on April 25, 2011 at 11:30am 4 Comments

I made a promise to myself that following my next conference I would make time to properly capture my thoughts and musings and get them into my blog. That being said I had the priviliedge of attending another Digital Dealer conference and came away like I always do, filled with new insights, facts, figures and of course the opportunity to connect with some really awesome people.



Four of us headed down together, Barry Hillier, Ralph Reefke and myself, all from Dashboard/Glovebox…

Continue

Comment Wall

You need to be a member of Automotive Digital Marketing ProCom to add comments!

Join Automotive Digital Marketing ProCom

  • No comments yet!
 
 
 

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Google Automotive Network Targeted Placement Ads

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

© 2014   Created by Ralph Paglia.

ADM Badges  |  Report an Issue  |  Terms of Service