This group is for focusing on best practices that use various Yelp Community and Review capabilities in order to achieve a dealer or group's marketing communication and reputation management objectives.See More
A special focus on the use of highly targeted marketing communications resulting from research, tracking systems, ad delivery mechanisms, tracking codes and data mining.Several examples of targeting methodologies that drive the delivery of these communications to our selected and defined audience include:Contextual Relevancy Triggered Placement of Display Ads on WebsitesKeyword Search Activity by ConsumersGeographic Location of Online ConsumersBehavioral Targeting Based on Previous Sites…See More
ADM is a Professional Network, please describe YOUR Value Proposition... Why do business with you?
What interesting insights can you contribute to the ADM Community? What are you PASSIONATE about? Who are you?
My first job at a major ad agency was figuring out what to do with 2.7 million owners of Pontiac's in 1984. Hence the Pontiac Checkpoint program. My career features database-driven marketing programs for Buick, GMC Truck, GM Corporate, Opel, GM Holden in Australia, Mazda, Acura and Toyota.
I am passionate about finding what stimulates consumers and delivering exceptional experiences to them. This results in exemplary customer loyalty and marketing program ROI.
I have a thirst for learning and a desire for knowledge that can be used to refine and expand on marketing campaign performance.
URL of DEALER Website you recommend (ie; www.ParagonCars.com)
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