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Benjamin D. Freedman has not received a gift from an ADM Member
I was driving home from work the other night and was compelled to write about something that I am very passionate about and believe in strongly, the Business Development Center or BDC for short. When you hear the term BDC, what comes to mind? You’re probably thinking about Internet leads and scripted phone conversations. I bet you’re not thinking about the other initiatives this department can handle–with the proper guidance, strategy and communication.…Continue
Do we talk price or not? How often should we follow up with our leads and prospects?
Should we call or email our prospects? These are just a few of the many questions I am asked, and decisions you are faced with on a daily bases. The answer is simple; be pleasantly persistent. Being pleasantly persistent is the key to success in any role within a sales based organization. Let’s face it, customers do more research and shop online because they want to avoid the hassles typically…Continue
It seems like just the other day our dealer group was talking about a possible CRM switch within the group; learning about the features and benefits of a new CRM system and leveraging its ability to execute our acquisition and retention strategies . Fast forward four months to today. CRM rollouts are complete, all stores are live and possibilities are endless.
Going into the “busy season”, I present you all with the following questions. Do you define growth as a measurement of effort?…Continue