Automotive Digital Marketing

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

Influencer
Anne Fleming
  • Female
  • Pittsburgh, PA
  • United States
  • Women-Drivers.com
Share on Facebook
Share

Anne Fleming's ADM Friends

  • Jeff Mayernik
  • Bill Cosgrove
  • Alexander Lau
  • Connie Keane
  • Cherie Price
  • Sindi Markette
  • Mike Gorun
  • Yago De Artaza Paramo
  • thomas ieracitano
  • Ken Beam
  • Ronald G. (Ron) De Angelo
  • Richard Valenta
  • David Ruggles
  • Ralph Paglia

Anne Fleming's ADM Discussions

Join the First-Ever National Dealer's Challenge: How Women+Family Friendly is Your Store?

Started this ADM discussion. Last reply by Alexander Lau Nov 13, 2013. 3 Replies

Women buy half of all cars and 65% of all visits to the service lane are from women. Dealers are saying the time is perfect -- they love being CERTIFIED so women walk in already trusting the…Continue

Gifts Received from ADM Members

ADM Gift

Anne Fleming has not received a gift from an ADM Member

Give a Gift

 

Anne Fleming's ADM Profile page

Latest ADM Activity - Click "More" at bottom!


Influencer
Anne Fleming posted a blog post

The Science of Shopping vs Buying | What it Means to You

‘Buying a car’ versus ‘shopping without buying’ emits a varied set of emotions for women car buyers.A new Women-Drivers.com study reveals that when there is money in the game, emotions dial up with the heightened sense of commitment. The data reported by women in the…See More
Sep 13

Influencer
Anne Fleming's blog post was featured

Top Service Drive Brands Rated by Women for 2017

Sixty-two percent of women report that they return to the dealerships where they first purchased their vehicles to then have them serviced. This highlights the potential to grow value among this critical market segment.Changing family dynamics have put women squarely in the driver’s seat with an estimated one-half of all cars sold being purchased by women who…See More
Jun 22

Influencer
Anne Fleming posted a blog post

Do You Know How Many Dealers Women Buyers Are Visiting?

Industry experts tell us that car buyers go to 1.6 dealerships to buy a vehicle.From the Women-Drivers.com 2017 US Women’s Car Dealership Report, we find that number to be true for half of women car buyers. The other half report a very different answer altogether. An amazing forty-six percent of women car buyers are going to twice the industry average, or 3.2 dealer visits.Which begs a few questions:Are the industry experts talking to…See More
Jun 21

Influencer
Anne Fleming posted a blog post

Top Service Drive Brands Rated by Women for 2017

Sixty-two percent of women report that they return to the dealerships where they first purchased their vehicles to then have them serviced. This highlights the potential to grow value among this critical market segment.Changing family dynamics have put women squarely in the driver’s seat with an estimated one-half of all cars sold being purchased by women who…See More
Jun 7

Influencer
Anne Fleming's blog post was featured

Understanding the Needs of Women Buyers [Video Interview]

Tday we will preview a CBT News interview where dealers get the inside scoop on interesting data collected from the 2017 U.S. Women’s Car Dealer Trends & Report about the buying experiences, preferences and habits of women.In the video, the following questions are discussed:1. What dealers can learn…See More
May 19

Influencer
Anne Fleming posted a blog post

Understanding the Needs of Women Buyers [Video Interview]

Tday we will preview a CBT News interview where dealers get the inside scoop on interesting data collected from the 2017 U.S. Women’s Car Dealer Trends & Report about the buying experiences, preferences and habits of women.In the video, the following questions are discussed:1. What dealers can learn…See More
May 17

Influencer
Anne Fleming posted a blog post

Women’s 2017 Top Rated Car Brands when Purchasing

According to Autodata,17.6 million new vehicles were sold last year, setting a record for cars and trucks. One distinct group of consumers contributed an estimate 8.0 million units to that total: women buyers.Dealers seeking to sell more to this critical market segment can start taking new actions and, in the process, collect data to improve the purchasing, service drive and shopping experiences for this powerful buyer.By the Numbers From our…See More
May 3

Influencer
Anne Fleming's blog post was featured

Women’s #1 Digital Destination is Your Website | 7 Ways to Engage

An estimated 8.2 million new cars will be bought by women this year.It is critical that dealers’ websites cater to this substantial segment of the market.The good news? The #1 digital resource women report using first is their local dealership’s website. In our…See More
Apr 9

Influencer
Anne Fleming posted a blog post

Women’s #1 Digital Destination is Your Website | 7 Ways to Engage

An estimated 8.2 million new cars will be bought by women this year.It is critical that dealers’ websites cater to this substantial segment of the market.The good news? The #1 digital resource women report using first is their local dealership’s website. In our…See More
Apr 5

Influencer
Anne Fleming's blog post was featured

Women’s Buying Trends & Best Practices to Put Women in the Driver’s Seat

In today’s hyper-competitive industry, women buyers are crucial for dealer’s success.Almost 8 million new cars are being purchased by women alone. And, Certified Trusted Dealers are expanding their business to this powerful buying segment. In fact, these Certified Trusted Dealers have a cumulative 97.1% satisfaction score vs non-certified…See More
Mar 9

Influencer
Anne Fleming posted a blog post

Women’s Buying Trends & Best Practices to Put Women in the Driver’s Seat

In today’s hyper-competitive industry, women buyers are crucial for dealer’s success.Almost 8 million new cars are being purchased by women alone. And, Certified Trusted Dealers are expanding their business to this powerful buying segment. In fact, these Certified Trusted Dealers have a cumulative 97.1% satisfaction score vs non-certified…See More
Mar 9

Influencer
Anne Fleming posted a blog post

Top 17 Items on Womens New Years Wish List

Below are the top 17 items on women’s New Year’s list when it comes to car dealerships and the service drive for 2017. Here’s an opportunity to add some new options to market and engage to the growing car drivers and buyers and expand your business.At The Dealership1. Buying a car in a relaxed, zero pressure environment. 2. Child care made available during the test drive and negotiation process. 3. A 3-day return program which instills a boost of buyer confidence. 4. Sales advisors with high…See More
Jan 18

Influencer
Anne Fleming posted a blog post

How Your Dealership Can Capitalize on Emoji’s

Last time, we discussed how imperative it is for your sales advisors to recognize, understand and empathize with the emotions of each buyer. Discerning emotions can impact the approach and the sale. And this, readers, directly influences your dealership’s reputation!Women & Reviews: A Closer Look Women-Drivers Certified Trusted Dealers have a 92% Satisfaction Rating which is…See More
Nov 9, 2016

Influencer
Anne Fleming's blog post was featured

Do emotions play a part in the process?

Car Buying and Emotions, Part I Women shop and buy cars for a number of reasons, but regardless of the reason, emotions are involved in every step. The emotional range can start with excitement about the prospects of a new car, to apprehension when signing papers, to frustration when taking a car in for service. Why Emotions Matter During the buying process, your…See More
Oct 27, 2016

Influencer
Anne Fleming posted a blog post

Do emotions play a part in the process?

Car Buying and Emotions, Part I Women shop and buy cars for a number of reasons, but regardless of the reason, emotions are involved in every step. The emotional range can start with excitement about the prospects of a new car, to apprehension when signing papers, to frustration when taking a car in for service. Why Emotions Matter During the buying process, your…See More
Oct 26, 2016

Influencer
Anne Fleming's blog post was featured

Have you earned your bragging rights?

Does your dealership brag about your reputation? Do you constantly explore new ways to improve your interactions with customers and employees?Brag Boards Women rely on reviews 50% more than men and especially like reviews by other women. Reviews act as your 24 x 7 brag board by letting others hear the voice of your customer…See More
Oct 5, 2016

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Women-Drivers.com
Location
Pittsburgh, PA
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Solution Provider
REQUIRED: Your Business Phone Number
412-327-2604
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.women-drivers.com
YOUR Email address for business contacts
info@women-drivers.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
412-327-2604
ADM is a Professional Network, describe: "Why should anyone do business with you?"
We help dealers sell more cars to women with our innovative CERTIFIED brand reputation model, Women+Family Content Publisher, and Dealer Data services.
"What will YOU contribute to the ADM Community?"
What remains as an on-going opportunity is for dealers and women customers to have a more powerful dialog when 'browsing'. Women go to 1.9 dealerships before buying which leaves it like a 50-50 chance. Improving this dialogue and engagement is imperative to the growth of your business. T
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/womendrivers
YOUR Facebook Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/WomenDrivers
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Not Applicable
INTERNET LEAD Suppliers You Have Experience Using
Not Applicable
DEALER MANAGEMENT SYSTEMS (DMS) You use
Reynolds Power (UCS)
Used Car Inventory Management Solutions You Use
Not Applicable

Anne Fleming's ADM Blog

The Science of Shopping vs Buying | What it Means to You

Posted on September 13, 2017 at 8:41am 0 Comments

‘Buying a car’ versus ‘shopping without buying’ emits a varied set of emotions for women car buyers.

A new Women-Drivers.com study reveals that when there is money in the game, emotions dial up with the heightened sense of commitment. The data reported by women…

Continue

Do You Know How Many Dealers Women Buyers Are Visiting?

Posted on June 21, 2017 at 10:12am 0 Comments

Industry experts tell us that car buyers go to 1.6 dealerships to buy a vehicle.

From the Women-Drivers.com 2017 US Women’s Car Dealership Report, we find that number to be true for half of women car buyers. The other half report a very different answer altogether. An amazing forty-six percent of women car buyers are going to twice the industry average, or 3.2 dealer visits.

Which begs a few…

Continue

Top Service Drive Brands Rated by Women for 2017

Posted on June 7, 2017 at 10:00am 0 Comments

Sixty-two percent of women report that they return to the dealerships where they first purchased their vehicles to then have them serviced.

This highlights the potential to grow value among this critical market segment.

Changing family dynamics have put women…

Continue

Understanding the Needs of Women Buyers [Video Interview]

Posted on May 17, 2017 at 8:43am 0 Comments

Tday we will preview a CBT News interview where dealers get the inside scoop on interesting data collected from the 2017 U.S. Women’s Car Dealer Trends & Report about the buying experiences, preferences and habits of women.

In the…

Continue

Comment Wall (2 comments)

You need to be a member of Automotive Digital Marketing to add comments!

Join Automotive Digital Marketing

At 7:21pm on August 7, 2013, Cherie Price said…

But, of course.  THANK YOU

I was already intrigued by "Women Drivers" 

 

  Cherie

At 12:41pm on June 10, 2013,
Influencer
Jon Floyd
said…

welcome to ADM

 
 
 

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top Automotive Marketing Forum Discussions

3. Ideas to attract service staff?

Posted by Jacob Griffin on September 8, 2017

Share the Best Content w/AutoMarketing Community

© 2017   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service