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Anne Fleming
  • Female
  • Pittsburgh, PA
  • United States
  • Women-Drivers.com
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Anne Fleming's ADM Friends

  • Jeff Mayernik
  • Bill Cosgrove
  • Alexander Lau
  • Connie Keane
  • Cherie Price
  • Sindi Markette
  • Mike Gorun
  • Yago De Artaza Paramo
  • thomas ieracitano
  • Ken Beam
  • Ronald G. (Ron) De Angelo
  • Richard Valenta
  • David Ruggles
  • Ralph Paglia

Anne Fleming's ADM Discussions

Join the First-Ever National Dealer's Challenge: How Women+Family Friendly is Your Store?

Started this ADM discussion. Last reply by Alexander Lau Nov 13, 2013. 3 Replies

Women buy half of all cars and 65% of all visits to the service lane are from women. Dealers are saying the time is perfect -- they love being CERTIFIED so women walk in already trusting the…Continue

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Anne Fleming's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Anne Fleming posted a blog post

Be a Solution Specialist Not a Salesperson

Do you have sales personnel or solution specialists at your dealership? Is there truly a difference between the two terms? Can changing the language you use really increase your sales?When selling to women, language can make all the difference between a successful customer engagement and sending a prospect out the door. Why? Women rank trust as their #1 reason for buying from a dealership. Trust matters more than price. This means that language matters when creating a customer experience and a…See More
Aug 8
Anne Fleming's blog post was featured

Want to Maximize Retention?

Creating a Service Drive Experience to Maximize RetentionBringing a car to the service drive for maintenance and repairs is necessary, but few customers look forward to the task. Even the smallest repair can take time out of the day and create an inconvenience. Yet, for a dealership, service revenue is huge to the bottom line. And the best way to keep service revenue…See More
Jul 30
Anne Fleming posted a blog post

Want to Maximize Retention?

Creating a Service Drive Experience to Maximize RetentionBringing a car to the service drive for maintenance and repairs is necessary, but few customers look forward to the task. Even the smallest repair can take time out of the day and create an inconvenience. Yet, for a dealership, service revenue is huge to the bottom line. And the best way to keep service revenue…See More
Jul 25
Anne Fleming's blog post was featured

Take the Test: How Trustworthy is Your Dealership?

Women make a full 45% of new consumer car purchases—that’s no small market.And when it comes to making these purchases, this market tends to consider much more than just cost. Price is definitely a component of their decisions, but emotional factors such as trust of the sales consultant and dealership are much higher on the priority scale.…See More
Jul 11
Anne Fleming posted a blog post

Take the Test: How Trustworthy is Your Dealership?

Women make a full 45% of new consumer car purchases—that’s no small market.And when it comes to making these purchases, this market tends to consider much more than just cost. Price is definitely a component of their decisions, but emotional factors such as trust of the sales consultant and dealership are much higher on the priority scale.…See More
Jul 11
Anne Fleming posted a blog post

Be ‘in the Know’ About Your Women Buyers & Marketshare

Women buy from dealers they trust, and what better way to build trust than to be an invaluable resource for everything women want to know about buying and owning cars?Women-Drivers.com is the thought-leader in the auto industry, using evidence-based data from women’s behaviors and experiences. The company analyzes this information and produces action steps that create positive changes at your dealership. These changes…See More
Jun 20
Anne Fleming's blog post was featured
Jun 9
Anne Fleming posted a blog post
Jun 6
Anne Fleming's blog post was featured

To Text or Not to Text?

Texting Strategy for Women BuyersIs texting part of your dealership’s communication strategy with women customers? Used properly, texting as a business practice is a direct and efficient way to communicate. Used improperly, it can cause annoyance and frustration.Read on to review the rules of…See More
May 17
Anne Fleming posted a blog post

To Text or Not to Text?

Texting Strategy for Women BuyersIs texting part of your dealership’s communication strategy with women customers? Used properly, texting as a business practice is a direct and efficient way to communicate. Used improperly, it can cause annoyance and frustration.Read on to review the rules of…See More
May 16
Anne Fleming's blog post was featured

Unconscious Bias Doesn’t Just Happen at Coffee Shops

Unconscious behaviors of your front- and back-end teams can be difficult to recognize, but they can make the difference between a successful transaction and one that fails. Taking the intentional steps to recognize unconscious bias when it comes to women has a direct, positive impact on your store’s bottom line.caption text here. Use the…See More
May 6
Anne Fleming posted a blog post

Unconscious Bias Doesn’t Just Happen at Coffee Shops

Unconscious behaviors of your front- and back-end teams can be difficult to recognize, but they can make the difference between a successful transaction and one that fails. Taking the intentional steps to recognize unconscious bias when it comes to women has a direct, positive impact on your store’s bottom line.caption text here. Use the…See More
May 2
Anne Fleming's blog post was featured

6 Contact Strategies that Pay Dividends with Women

Men and women communicate in different ways and have different expectations when buying a car. Therefore, it’s critical to incorporate different contact strategies into your communication methods with your women customers.           1. Know the difference between talking and communicating. There’s a big difference between talking to and…See More
Apr 23
Anne Fleming posted a blog post

6 Contact Strategies that Pay Dividends with Women

Men and women communicate in different ways and have different expectations when buying a car. Therefore, it’s critical to incorporate different contact strategies into your communication methods with your women customers.           1. Know the difference between talking and communicating. There’s a big difference between talking to and…See More
Apr 18
Anne Fleming's blog post was featured

Crack the Code for Selling to Women

Pre- and post-purchase analytics are the key to cracking the code for selling to your #1 buyer: women. Women are buying 45% of all vehicles today, which translates to 819 total vehicles per year at an average new car dealership. Yet most business leaders still don’t celebrate this market, nor do they undertake mining data…See More
Apr 8
Anne Fleming posted a blog post

Crack the Code for Selling to Women

Pre- and post-purchase analytics are the key to cracking the code for selling to your #1 buyer: women. Women are buying 45% of all vehicles today, which translates to 819 total vehicles per year at an average new car dealership. Yet most business leaders still don’t celebrate this market, nor do they undertake mining data…See More
Apr 4

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Women-Drivers.com
Location
Pittsburgh, PA
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Solution Provider
REQUIRED: Your Business Phone Number
412-327-2604
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.women-drivers.com
YOUR Email address for business contacts
info@women-drivers.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
412-327-2604
ADM is a Professional Network, describe: "Why should anyone do business with you?"
We help dealers sell more cars to women with our innovative CERTIFIED brand reputation model, Women+Family Content Publisher, and Dealer Data services.
"What will YOU contribute to the ADM Community?"
What remains as an on-going opportunity is for dealers and women customers to have a more powerful dialog when 'browsing'. Women go to 1.9 dealerships before buying which leaves it like a 50-50 chance. Improving this dialogue and engagement is imperative to the growth of your business. T
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/womendrivers
YOUR Facebook Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/WomenDrivers
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Not Applicable
INTERNET LEAD Suppliers You Have Experience Using
Not Applicable
DEALER MANAGEMENT SYSTEMS (DMS) You use
Reynolds Power (UCS)
Used Car Inventory Management Solutions You Use
Not Applicable

Anne Fleming's ADM Blog

Be a Solution Specialist Not a Salesperson

Posted on August 8, 2018 at 8:57am 0 Comments

Do you have sales personnel or solution specialists at your dealership? Is there truly a difference between the two terms? Can changing the language you use really increase your sales?

When selling to women, language can make all the difference between a successful customer engagement and sending a prospect out the door. Why? Women rank trust as their #1 reason for buying from a dealership. Trust matters more than price. This means that language matters when creating a customer…

Continue

Want to Maximize Retention?

Posted on July 25, 2018 at 10:30am 0 Comments

Creating a Service Drive Experience to Maximize Retention

Bringing a car to the service drive for maintenance and repairs is necessary, but few customers look forward to the task. Even the smallest repair can take time out of the day and create an inconvenience. Yet,…

Continue

Take the Test: How Trustworthy is Your Dealership?

Posted on July 11, 2018 at 10:30am 0 Comments

Women make a full 45% of new consumer car purchases—that’s no small market.

And when it comes to making these purchases, this market tends to consider much more than just cost. Price is definitely a component of their decisions, but emotional factors such as trust of…

Continue

Be ‘in the Know’ About Your Women Buyers & Marketshare

Posted on June 20, 2018 at 9:53am 0 Comments

Women buy from dealers they trust, and what better way to build trust than to be an invaluable resource for everything women want to know about buying and owning cars?

Women-Drivers.com is the thought-leader in the auto industry, using evidence-based data from women’s behaviors and experiences. The company analyzes this information and produces action steps that create positive changes at…

Continue

Comment Wall (2 comments)

You need to be a member of Automotive Digital Marketing to add comments!

Join Automotive Digital Marketing

At 7:21pm on August 7, 2013, Cherie Price said…

But, of course.  THANK YOU

I was already intrigued by "Women Drivers" 

 

  Cherie

At 12:41pm on June 10, 2013, Jon Floyd said…

welcome to ADM

 
 
 

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