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Alex Schoeneberger
  • Male
  • Mission Viejo, CA
  • United States
  • Kelley Blue Book
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Latest ADM Activity - Click "More" at bottom!

Alex Schoeneberger commented on Micah Birkholz-1:16Digital Media's blog post Are you a professional? Armani or Merona…I hope Merona
"I think it depends on what your customer is expecting and that any dealer on the fence about changing their dress code should set up a survey and email it to 300 or so of their most recent customers.   In my opinion, there is definitely…"
Jul 25, 2013
Alex Schoeneberger commented on Micah Birkholz-1:16Digital Media's blog post Bad Advice: Reputation Management, Yelp and Google
"Craig - there are a lot of ideas about how to gather reviews across multiple platforms that I'm sure Micah will cover, but one of my favorites is to hand each customer a postcard inviting the customer to review them on those networks (either…"
Jun 25, 2013
Alex Schoeneberger posted a blog post

Webinar Hosted by Jared Rowe, President of Kelley Blue Book: Introducing the All-New Kbb.com Classifieds

Kelley Blue Book President Jared Rowe will be hosting a free webinar to introduce the industry to the new kbb.com Classifieds on Tuesday, June 5, at 2PM EST/11AM PST.  You can register for it here.This month, Kelley Blue Book’s kbb.com is launching an all-new Classifieds experience in partnership with AutoTrader.com that will allow dealers to reach millions of in-market car buyers that largely cannot be found on other automotive websites.1  The “cars for…See More
Jun 1, 2012
Alex Schoeneberger is now a member of Automotive Digital Marketing ProCom
May 23, 2012

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Kelley Blue Book
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Marketing Services Provider, Technology Professional, Media or Journalist, Dealership Solution Provider
REQUIRED: Your Business Phone Number
949 267 4842
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.800bluebook.com
YOUR Email address for business contacts
alex.schoeneberger@kbb.com
Select All franchises/brands you are associated with
48-Not Applicable
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
Kelley Blue Book's kbb.com has been named Online Auto Shopping Brand of the Year in the 2012 Harris Poll EquiTrend Study, which is based on the opinion of over 38,000 U.S. consumers. When shopping for a car, a majority of consumers visit kbb.com.

Dealers benefit from our solutions through branding, website traffic, leads, and increased walk-in traffic from our variety of advertising and classifieds solutions on kbb.com as well as our dealership website lead generation tool, LeadDriver. Ralph Paglia describes LeadDriver as the most effective website lead generation tool he's ever used (said at our booth at Digital Dealer 12).
What will YOU contribute to the ADM Community?
I have 8+ years of industry experience with CDMdata and Kelley Blue Book in various roles including serving as Account Rep, National Trainer, Product Development Manager, Product Marketing Manager, and now Marketing Manager for Kelley Blue Book. I have extensive and broad knowledge on a number of dealership marketing topics as well as economics.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.auctiondirectusa.com
Social Media, Network or UGC site you recommend (ie; www.AutomotiveSocial.com)
http://www.twitter.com/kelleybluebook
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.kbb.com
Your TWITTER profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://twitter.com/alexinca
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/kbb
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/kbb
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
VinSolutions.com
INTERNET LEAD Suppliers You Have Experience Using
Not Applicable
DEALER MANAGEMENT SYSTEM (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
HomeNet, vAuto, vinSolutions, OTHER

Alex Schoeneberger's ADM Blog

Webinar Hosted by Jared Rowe, President of Kelley Blue Book: Introducing the All-New Kbb.com Classifieds

Posted on June 1, 2012 at 11:04am 0 Comments

Kelley Blue Book President Jared Rowe will be hosting a free webinar to introduce the industry to the new kbb.com Classifieds on Tuesday, June 5, at 2PM EST/11AM PST.  You can register for it here.

This month, Kelley Blue Book’s kbb.com is launching an all-new Classifieds experience in partnership with AutoTrader.com that will allow dealers to reach millions of in-market car buyers that largely cannot be found on other automotive…

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