Microsites are typically used in web design to add a specialized group of information either editorial or commercial. Such sites may be linked in to a main site or not or taken completely off a site's server when the site is used for a temporary purpose. The main distinction of a microsite versus its parent site is its purpose and specific…See More
What is Content Marketing?Content marketing is an umbrella term encompassing all marketing formats that involve the creation and sharing of content in order to attract, acquire and engage clearly defined and understood current and potential consumer bases with the objective of driving profitable customer…See More
"I recommend taking Kevin Werbach’s course on Gamification when it opens up again through coursera, and no, it’s not about creating a virtual game for your customers, again the reason why mobile apps lend themselves to this new paradigm."
"Hey everyone, I hope everybody had an awesome thanksgiving, I just back from the mountains enjoying my time with the family at cloud croft. What I witness a lot of dealers do is participate in this “death of the web model” whereby in an…"
"Ban yelp the way consumers would ban an unscrupulous car dealer. There are plenty of ways to hedge your reputation management strategy including your Google strategy for that matter. We shouldn’t fall prey to those charlatans that purport…"
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