"If you haven't looked at it recently, I would look at it again. Not sure what early versions of Power Editor looked like a year ago. We began getting aggressive with it in the last 6 months and so far the results are…"
"Of course teens are defecting from Facebook. We've known that for some time now. But how many of us target teens as our primary audience?
For those of you who think there is limited or very little ROI with…"
"What a laugh. Scott Painter and TrueCar's stated objective from the start was to put dealership's out of business. So now the ones that chose not to do business with them, and that educated their other fellow dealers about…"
This ADM Group is for all things related to using Google+ to help promote our dealerships, the vehicles we sell, Service Department business, Parts and Accessories... So, share what you have found that works in leveraging the power of Google+, Google+ Business Pages and anything else that will help us all to get better at what we do in our Automotive Marketing professional careers... See More
A special focus on the use of highly targeted marketing communications resulting from research, tracking systems, ad delivery mechanisms, tracking codes and data mining.Several examples of targeting methodologies that drive the delivery of these communications to our selected and defined audience include:Contextual Relevancy Triggered Placement of Display Ads on WebsitesKeyword Search Activity by ConsumersGeographic Location of Online ConsumersBehavioral Targeting Based on Previous Sites…See More
The purpose of this group is to discuss and answer questions about search engine optimization in order to teach car dealers and automotive sales professionals seo tips that can help improve organic search rankings and drive highly qualified traffic.
"Apparently customers aren't respecting the "transparency of the TrueCar" transaction process. I can't imagine that a customer would put phony data in an internet inquiry...can you? If Painter wants to get in the car…"
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