e? Has your store changed the pay plan away from comm? Don't answer if that's to personal. You just said some things that made me wonder if you have experienced first hand, some of the things we are talking about? Thanks.…
s site that the dealership has control over and licenses the dealership to enable customers posting reviews while they are at the dealership."
I have to wonder who has decided these dealers are the best at Reputation Management. What measurement was used?
I also have to wonder why the auto industry is the only industry asking people to write a review under the gaze of the enforcer (in-house).
What is wrong about dealers providing outstanding customer service and letting their customers choose to write about their experience... simply by asking for it?
That said, I do show reviews on each salesperson on our website. They are linked to the actual reviews on the third-party site. That makes them trust-worthy. It is also good SEO. It is also good branding of the people who gave the great customer service in the first place.
But I take issue with services that emphasize getting reviews in-house and posting them to your website as some kind of valuable service that one should pay for. I wonder if this is Reputation Management or Refutation Management.....…
Added by Tom Gorham at 12:19pm on January 25, 2013
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