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ADM Search Results - joint account

Topic: Honda, Hitachi form JV to develop, make electric motors
op, produce and sell the motors that make those vehicles run. The company, to be established in July, will be 51 percent owned by Hitachi Automotive Systems and 49 percent owned by Honda. The partners are investing 5 billion yen ($44.5 million) in the project. The joint venture does not yet have a name but will be headquartered in Japan. The venture will make some of the motors at Hitachi Automotive plants in Kentucky and in China, to address what is expected to be rising demand for electrified vehicles in those markets. Source: mobile promotional video  …
Added by Advids Reviews at 2:14am on February 7, 2017
ADM Blog Post: Trucks Top US Auto Sales Charts At 2017 Year End

Added by Ralph Paglia at 2:20pm on December 26, 2017
Comment on: Topic 'Job Descriptions and Pay Plans'
ress some of these issues. That's why we have professional writers on our team who interview people working in the dealerships we serve and then write articles that are either published on behalf of the dealer, or given back to the dealership employees to post and publish in their own names, especially when it starts with something the employee wrote that we improve upon. That is why we create a social media management dashboard portal that the dealership's managers can log into and have single-click access to over 100 social media accounts and profiles that we create create for the dealership... Including a full-featured social network "community" similar to ADM that is set up NOT FOR CONSUMERS, but for the employees, suppliers and affiliated people that are associated with the dealership to post content and upload videos, photos, etc. as well as engage in forum discussions and see the latest and greatest coming in from their DealerRater.com accounts, Facebook, Twitter, Flickr, Wordpress, Blogger, YouTube, etc. Essentially, we create and manage a system for the dealership that is designed to make it VERY EASY to engage with social media and respond to interactions with consumers using social media and UGC type sites... Do we have it all figured out? We think we have a heck of a well designed strategy and our systems and proprietary software systems are pretty darned good... But, now we are moving into a new facility in Scottsdale, AZ as part of a joint venture with Arizona State University (ASU) that is called "SkySong" where our team will be serving dealers and leveraging the latest research and technology shared with ADP/BZ as part of our agreement and partnership with ASU... Working with multiple PhD's and graduate students who are funded with Federal Research Grant money earmarked for this program, we know we will be at the forefront of learning new and better ways to serve our dealer clients, their employees and customers within the social media space. As it is, we have learned that having professionals to "bootstrap" the dealer's presence in the social web, sending experienced social media marketing and reputation management consultants into the dealerships to work directly with the staff, while using a combination of being the dealer's social media voice and dealing directly with customers on behalf of the dealer, gets every dealer we have served to date up and running in the right ways... Some of our dealer clients call to tell us they "Had 3 accidents today..." which means they sold 3 cars to customers whose initial contact with the dealership was via social media. Why? Because as we train dealership employees to engage with consumers in the social web we emphasize that the goal is not to proactively "Sell" it is to serve and build relationships through conversation and by supplying people with good information and guidance in the spirit of service rather than selling the deal of the day... You will sell cars via social media marketing and reputation management, but it will almost be by accident... Hence, the statements of "We had X number of accidents today...". Anyways, if there ever was an area that merited dealers getting some professional assistance, social media is it... Why? Because unlike other media channels where the dealer paid for space and time, and the seller's job was to try and make sure the dealer received good value, with social media, sites like Facebook, Twitter, YouTube, Flickr, Digg, Blogger, etc. are not in the business of assisting dealers in their quest to build relationships and sell cars. Wanna buy ads on these sites? sure, they will sell you ads, but that is not going to be as effective as creating a presence for the dealership and their employees from which to engage in conversations with their customers in their local markets. So, it is up to the dealer to figure out how to go to these online parties and social networks and engage in a manner that doesn't backfire and make the dealership's team all look like assholes, and also risk doing more harm than good... But, when the dealer does it right and allows the time to develop their social web presence, the results are significant, very profitable and far more sustainable than the Deal of the Day approach to automotive digital marketing. Check out my team's stuff and the video clips at: www.SocialAutoSales.com and at www.ADPsocial.com and you can either watch the presentations or download them from www.Slideshare.net/RalphPaglia…
Added by Ralph Paglia at 2:36am on July 11, 2010
ADM Blog Post: Jim Flint To Discuss Adjusting Dealer Advertising Budgets and Strategies



The recent changes with…

Added by Brian Pasch at 12:34pm on July 24, 2011
Comment on: Topic 'Has anyone tried paid advertising on facebook?'
feel that social networking sites like FaceBook have more value as long term relationship based communiities to build top of the mind awareness through "friends" who have common interests and who would value having a friend in the car business when/if they need a vehicle but the social networking scene is evolving and maturing as I reply so -- read the below and as long as you manage and monitor your efforts you can't go wrong by advertising the right message in FaceBook. http://www.marketingcharts.com/interactive/socnet-users-most-open-to-ads-with-coupons-deals-11029/?utm_campaign=newsletter&utm_source=mc&utm_medium=textlink SocNet Users Most Open to Ads with Coupons, Deals Consumers are more willing to engage with - and buy from - brands on social networking sites than previously thought, especially if the ads and marketing messages they receive include offers for discounts, specials, deals, freebies, points or sweepstakes, according to a recent survey from Performics and ROI Research. The joint study was undertaken to learn how various segments of consumers use social networks in their daily lives, specifically with regard to the purchase process for different types of products, and in relation to other media channels. Coupons, Freebies, Deals Resonate Most More than one-third (34%) of online social networkers say they have used a search engine to find information on a product, service or brand after seeing an ad on a social networking site, and 30% of respondents have learned about a new product, service or brand from a social networking site, the study found. Moreover, the messages that resonate best with social networkers are the ones that make them feel as if they are getting preferential treatment, money-saving deals, or building points toward bigger rewards. Some 32% say messages about printable coupons on social sites resonate with them, and 28% say messages about sales or special deal notifications resonate with them. The study results also indicate that consumers frequently talk about, recommend or review products on social networks: 46% say they would talk about or recommend a product on Facebook. 44% of Twitter users have recommended a product. 36% of YouTube users have gone to an online retailer or ecommerce site after learning about a brand on a social network site. Change in Course? While many marketers have previously shied away from direct branding or selling on social media sites for fear of alienating consumers - and earlier research indicated that many online Americans say they are uninfluenced by brands on social networks - Performics and ROI believe the study results provide a compelling reason for marketers to keep better tabs on consumer behavior as social networks continue to gain steam. “Social networks are creating a monumental shift in how people communicate with each other and with brands,” said Michael Kahn, SVP of marketing at Performics. “One in four respondents have four or more active social network accounts and more than one quarter access their Facebook or Twitter accounts at least once a day via their mobile phone,” said Scott Haiges, President of ROI Research. “We knew that these sites are extremely popular for socializing, but the level of interest for branding and promotional marketing content is surprisingly large.” 30% Not Interested Performics and ROI also asked the 30% (about 1,000 respondents) who didn’t qualify to take the full survey why they choose not to use social networks. More than three-fourths (77%) cite a lack of interest, 28% note privacy concerns and 27% just don’t have the time. Only 13% say they don’t “want all the connections.” The increasing hunger for more coupons and deals on social networks comes at a time when coupon use is increasing overall and has hit record-high levels. A study released last month by RetailMeNot.com found that coupons are now the deciding factor in purchases for nearly one-third of consumers. About the survey: The 30-minute online survey of 3,011 US consumers comprised 100+ questions. To take part in the full survey, respondents had to access at least one social network regularly. The sample was screened to be representative of the general online population.…
Added by Philip Zelinger at 12:21pm on November 10, 2009
ADM Blog Post: ANNUAL REPORT AND BEST PRACTICES OF REPORTING

Added by K Benjamin at 3:52am on October 25, 2017
ADM Blog Post: Jumpstart Automotive Media Unveils Its Latest Joint Study With Ipsos Connect Identifying Today’s Luxury Owners and What Motivates Them

Added by John Sternal at 7:58am on October 31, 2017
ADM Blog Post: CarFinance Capital Completes $238 Million Asset-Backed Securitization

IRVINE, CA – June 5, 2013 – CarFinance Capital LLC, a leading auto-finance provider, today announced that it has completed its inaugural rated asset-backed securitization of…

Added by Crystal Hartwell at 6:18am on June 5, 2013
ADM Blog Post: Yelp Enhanced Profile; Apple's Siri Changes the Value Proposition for Car Dealers Seeking Reputation Management

Added by Ralph Paglia at 7:48pm on November 5, 2011
ADM Blog Post: Top 10 Sports Betting Companies in the International Gambling Market 2019

With the digital revolution in full swing and the simplicity of government regulations on gaming, the sports gambling industry is undergoing dynamic transformations during the last couple of years…

Added by Blazho Gjorgiev at 9:52am on September 15, 2019
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