When I began updating my resume, it took me all of 15 minutes to realize that I was not "up-to-date" on my industry related acronyms. Even though I had been utilizing many of these technologies for YEARS, I didn’t have them listed properly on my resume. When posting your resume on technical job boards, acronyms can lead to your success or failure in your job search.
EXAMPLE: "LAMP" - Linux, Apache, MySQL and PHP
I've been proficient at an expert level for YEARS... but these days the recruiters search for "LAMP". (Go friggin' figure!)
I spent a few, (several), hours updating my documented skill-sets to a "modern level of acceptability". LOL!
(Many of the items listed are basic, but I decided to include everything I dug up).
If you're on the web admin/development/design side of your Internet Sales Department, I sincerely hope that you will benefit from the following info.:
Markup and Styling
- CSS: Cascading Style Sheets - CSS is a style sheet language used to define how a web page written HTML or XHTML should be presented and displayed in a web browser
- HTML: HyperText Markup Language - HTML is a tag-based markup language used to create web pages Every site on the internet uses HTML in some form
- WML: Wireless Markup Language - WML is an XML-based markup language for content accessed through a wireless mobile device Similar to HTML
- XHTML: Extensible HyperText Markup Language - XHTML is a special type of HTML that conforms to the strict rules of XML This allows for cleaner code and code that can be understood by a wider array of software
- XML: Extensible Markup Language - XML is a general purpose markup language for describing data in a structured manner
Business Logic Programming
- ASP (Microsoft): Active Server Pages - ASP is a server-side scripting language used to add business logic and database interactivity to dynamic websites
- CGI: Common Gateway Interface - CGI is a protocol that allows server applications to interact with client web browsers
- JSP: JavaServer Pages - JSP is a server-side scripting language used to add business logic and database interactivity to dynamic websites
- PHP: PHP Hypertext Preprocessor/Personal Home Page - PHP is a server-side scripting language used to add business logic and database interactivity to dynamic websites
- RoR: Ruby on Rails - RoR is a web application framework based on the Ruby scripting language It has been used by several popular Web 20 web sites
- SSI: Server Side Includes - SSI is a server-side scripting language used primarily to include the contents of one file in another
- ASP: Application Service Provider - An ASP is any business that provides online, Internet-delivered applications to customers
- AWS: Amazon Web Services - AWS are a collection of remote application services offered by Amazoncom
- RSS: Really Simple Syndication - RSS is an XML specification for publishing frequently updated web content to subscribers RSS is the secret sauce behind blogging
- S3: Amazon Simple Storage Service - Amazon S3 is a storage solution that offers unlimited data stored for a small fee through a simple web service interface
- CRUD: Create, Read, Update and Delete - CRUD are the four basic functions of any persistent storage system, most commonly a database system
- DBMS: Database Management System - A DB is a structured collection of data organized to allow for easy retrieval by computer programs using SQL
- SQL: Structured Query Language - SQL is a special programming language used to retrieve data from and modify relational database systems
Servers and Hosting
- CRON: Command Run ON - CRON is a scheduling program on most Unix system It is used to schedule time-sensitive activities for software programs to perform
- IIS: Internet Information Services - IIS is a set of internet-based services for servers running Microsoft Windows
- VPS: Virtual Private Server - A VPS is a partition of a physical server that has the ability to run a separate operating system and reboot itself independently of other VPSs on the same physical server
- FTP: File Transfer Protocol - FTP is a commonly used protocol for transferring files from one computer to another over a network
- HTTP: HyperText Transfer Protocol - HTTP is a communications protocol used for transferring data available on the Web
- HTTPS: Secure HypterText Transfer Protocol - HTTPS is a variation of HTTP used to specify that the data being transferred is/should be encrypted and secure
- SSH: Secure Shell - SSH is a network protocol that allows data to be exchanged over a secure channel between two computers
- SSL: Secure Sockets Layer - SSL is a cryptographic protocol used for encrypting sensitive data while being sent through the Internet
- WAP: Wireless Application Protocol - WAP is an international standard for accessing Internet content on a wireless mobile device
Standards and Accessibility
- 508: Section 508 - Section 508 is an amendment to the Rehabilitation act of 1973 that requires federal agencies to make their electronic and information technology accessible to people with disabilities It is commonly used as a standard for accessible web sites
- W3C: World Wide Web Consortium - The W3C is the international standards organization for the Web
- WAI: Web Accessibility Initiative - The WAI is an initiative enacted by the W3C for improving the accessibility of web pages for people using software other than web browsers (eg screen readers)
- WCAG: Web Content Accessibility Guidelines - WCAG is a series of web accessibility guidelines published by the WAI
- DOM: Document Object Model - DOM is a standard object model for representing HTML and XML formats as objects
- CRAP: Contrast, Repetition, Alignment, Proximity - CRAP is a design methodology applied to the design and layout of web pages
- CVS: Concurrent Versions System - CVS is a version control system that allows several developers to collaboratively work on a single set of code
- GUI: Graphical User Interface - A GUI is a computer interface that allows users to interact with the computer through graphical icons and windows, typically with the aid of a mouse
- SVN: Subversion - SVN is a version control system that allows several developers to collaboratively work on a single set of code
- WYSIWYG: What You See Is What You Get - WYSIWYG is used to describe web development applications in which the authoring environment closely resembles the final output of the program
Graphics and Images
- CMYK: Cyan Magenta Yellow Key - RGB is a subtractive color model used by computers to display various colors by subtracting different levels of cyan, magenta, and yellow
- FLA: Flash Authoring File - FLA files are the primary authoring output files of Adobe Flash
- GIF: Graphics Interchange Format - GIF is a popular graphics format most commonly used for graphics in web sites
- JPEG: Joint Photographic Experts Group - JPEG is an image compression codec commonly used to encode pictures for the Web
- PNG: Portable Network Graphics - PNG is an image format that was developed to replace the aging GIF image format for web sites
- PSD: PhotoShop Document - PSD files are the primary authoring output files of Adobe Photoshop
- RGB: Red Green Blue - RGB is an additive color model used by computers to display various colors by combining different levels of red, green, or blue
- SVG: Scalable Vector Graphics - SVG is an XML markup language used to describe two dimensional vector graphics
- SWF: Small Web Format/ShockWave Flash - SWF is a proprietary vector graphics format used to create animations on web sites
- AVS: Address Verification System - AVS is a method of verifying the identity of a person using a credit card to make a purchase online
- CSC/CVV: Card Security Code/Card Verification Value - CSC is a security feature available on most major credit cards that is used to prevent credit card fraud
- MID: Merchant ID - A MID is a unique identifier assigned to companies selling goods and used for billing purposes
- FAQ: Frequently Asked Questions - FAQ lists are a common support mechanism on many web sites that provides answers to questions that are commonly asked of the company
Search Engine Optimization
- CPC: Cost Per Click - CPC is the amount an advertiser pays every time a user clicks on one of their advertisements in a PPC campaign
- CPM: Cost Per 1000 Impressions - CPM is the amount an advertiser pays for every 1000 (or, roman numeral “M”) users who view their advertisement on a web page
- CTR: Click Through Rate/Ratio - CTR is a measure of the amount of users who click an advertisement as compared to the number of users who see the advertisement
- PPC: Pay Per Click - PPC is an advertising model used on the Web in which advertisers only pay when a user actually click their advertisement
- PR: PageRank - PageRank is an algorithm used to measure the value of a particular document relative to other documents in the same set Commonly used by search engines to rank web site popularity
- SEO: Search Engine Optimization - SEO is the process of tweaking web sites so that they are more likely to be indexed higher in search engine results
- SERP: Search Engine Results Page - SERP is the listing of web pages returned by a search engine in response to a user search
- XSS: Cross-Site Scripting - XSS is a common web page security vulnerability where an attacker rigs a site they do not own to run malicious code
- CSRF: Cross-Site Request Forgery - CSRF is a common web page security vulnerability where an attacker poses as an authenticated user to execute actions
- CNAME: Canonical Name - A CNAME is an alias of one hostname to another
- DNS: Domain Name System - DNS servers as the phone book of the Internet It translates human-readable hostnames such as solosignalcom into numeric IP addresses used by networking equipment
- DTD: Document Type Definition - DTD is a document used to describe and specify the structure and organization of an XML document
- ICANN: Internet Corporation for Assigned Names and Numbers - ICANN is a non-profit organization formed to oversee the management of domain names and IP addresses
- IP: Internet Protocol - IP is a protocol for transferring data across a packet-switched network
- SLD: Second-Level Domain - SLD is a domain directly below the TLD For example In “solosignalcom”, “solosignal” is the SLD and “com” is the TLD
- TLD: Top-Level Domain - TLD is the last part of any Internet domain name For example: com, net, and org are all TLDs…
products that save money longer term, as many drive slower and take other steps to conserve fuel
New 2013 Ford Fusion offers hybrid-based Auto Start-Stop technology that shuts off the engine at stops to reduce fuel consumption in stop-and-go driving conditions
If just 50,000 customers add the $295 Auto Start-Stop Fusion option, it could save more than 14 million pounds of CO2 emissions and nearly 1 million gallons of gasoline annually
New Fusion is the first vehicle ever to offer the power of choice with fuel-efficient EcoBoost®, EcoBoost with Auto Start-Stop, hybrid and plug-in hybrid powertrains
DEARBORN, Mich., Sept. 12, 2012 – Energy-efficient washers and dryers, solar panels, and the fuel-efficient 2013 Ford Fusion look to be hot green products this fall as a majority of Americans say they’re paying more upfront to save money over time.
The all-new Fusion provides the power of choice – an automotive-first lineup of fuel-efficient EcoBoost®, EcoBoost with Auto Start-Stop technology, hybrid and plug-in hybrid powertrain offerings.
The Fusion with 1.6-liter EcoBoost engine is Ford’s first gasoline-powered vehicle in North America to offer the Auto Start-Stop fuel-saving technology – derived directly from advanced Ford hybrids, and a $295 option – with the convenience of a six-speed automatic transmission.
Click graphic to download PDF.
“As American consumers continue to get greener, Ford is rapidly introducing more fuel-saving technologies to expand the power of choice for leading fuel economy across our lineup,” said Ford group vice president for Global Product Development Raj Nair. “The new Fusion with Auto Start-Stop technology is an affordable way for consumers to enjoy some hybrid benefits including improved urban fuel economy and cleaner air.”
A Ford-commissioned survey by leading market research firm Penn Schoen Berlandalso found many American drivers are slowing down, coasting more to stops, and in some cases even slipstreaming behind larger vehicles to save gasoline.
Based on $1,000 of discretionary income to spend on energy savings, 25 percent of the survey respondents would buy a vehicle with hybrid technology, with almost equal numbers choosing energy-efficient appliances or solar panels.
The study shows the significance of this greener attitude shift, as seven out of 10 drivers have changed their driving habits to become more fuel-efficient.
This recently released research of American driver attitudes indicates the following trends:
Saving money and helping the environment are top drivers of energy-efficient purchases
Almost all respondents agree on the importance of fuel-efficient vehicles (95 percent), followed by energy-efficient appliances (93 percent) and light bulbs (85 percent)
Seven of 10 respondents have changed their driving habits to save fuel
Sixty-four percent drive less frequently, 41 percent have slowed down, and 10 percent say they draft behind larger vehicles to save fuel
Thirty-two percent have done research to find cheaper fuel
Twenty-one percent have purchased a new vehicle with improved fuel economy
How it works
Ford's Fusion represents the first North American non-hybrid Ford application of the Auto Start-Stop feature and the first to combine this technology with a gasoline engine and the convenience of an automatic transmission, making this accessible to the widest possible range of drivers.
Auto Start-Stop switches off the gasoline engine when the vehicle is stopped in congested traffic, at stop signs and traffic signals. Seamlessly restarting when the driver releases the brake pedal, the system helps to save fuel and conserve the environment.
Ford Auto Start-Stop can provide up to a 10 percent improvement in overall fuel efficiency, with a corresponding drop in tailpipe emissions.
“This affordable system can provide real-world benefits such as saving money and helping preserve air quality,” Nair said. “For urban drivers, the more they stop, the more they save.”
Start, stop, repeat, save
Auto Start-Stop saves the fuel typically wasted when a car is standing and running at idle. Savings vary depending on driving patterns, but owners who spend most of the time in urban areas and city traffic will benefit the most – up to 10 percent.
Click graphic to download PDF.
On average, Auto Start-Stop improves fuel efficiency by about 3.5 percent. If 50,000 Fusions were equipped with Auto Start-Stop, the improved efficiency would reduce annual CO2 emissions by more than 14 million pounds and 1 million gallons of gasoline.
More broadly, a study by the United States Department of the Treasury estimates that congestion consumed an extra 1.9 billion gallons of fuel in 2011, approximately 5 percent of all the gasoline used. Studies show drivers encounter an average of 10 to 15 red lights and stop signs on a typical 20-mile commute, which can add from five to 15 minutes of idle time and wasted fuel.
“We expect the average Fusion driver with the 1.6-liter EcoBoost engine and Auto Start-Stop can recover the $295 cost of this technology through real-world fuel savings in less than 18 months,” said Samantha Hoyt, Fusion Marketing manager. “That’s more cash in their pocket and more time saved with fewer trips to the pump.”
The Auto Start-Stop engineering team has filed more than 25 patent applications for innovations developed in the electronic control strategy to ensure smooth and robust restarts.
The system also monitors climate control settings and cabin temperature and humidity to ensure a comfortable environment for the driver and passengers.
Power of choice
On sale this fall, Fusion offers customers the power of choice with the broadest selection of fuel-efficient powertrains in the midsize car segment – two EcoBoost-powered gasoline engines, a normally aspirated four-cylinder engine, a hybrid and a plug-in hybrid. Fuel economy includes:
2013 Fusion 1.6-liter EcoBoost with Auto Start-Stop: Delivering a projected 37 mpg highway
2013 Fusion Hybrid: Delivering at minimum a projected 47 mpg – 4 mpg better than the Toyota Camry Hybrid
2013 Fusion Energi plug-in hybrid: Delivering at minimum a projected 100 MPGe-plus rating – making it the world’s most fuel-efficient midsize sedan when it becomes available early in 2013
The story behind the new Fusion
For more on the new Ford Fusion, check out http://FordFusionStory.com, a special mobile site featuring articles, videos and graphics that are easily shareable directly from a smartphone, tablet or computer browser to Facebook, Twitter, Google+ and blogs.
# # #
About Ford Motor Company Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 168,000 employees and about 65 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.
than on Facebook, they can have significant marketing implications.
Read further to find out how the recent changes to LinkedIn impact your social media marketing.
What’s New With LinkedIn?
Recently the LinkedIn Homepage had a significant makeover. It’s now more sleek and modern. It also feelsfaster with an almost instantly updated user interface.
LinkedIn has made a few key design changes to make it easier to discover and discuss what matters most.
As LinkedIn says in their recent blog post, Introducing a Simpler Homepage:
“This is just the beginning of many more exciting, new features we plan to bring to the Homepage to offer more customization and functionality this year. We look forward to making the LinkedIn Homepage your go-to destination to discover and discuss what matters to you, your industry and your professionals network around the world.”
Mashablerefers to the new LinkedIn Homepage as a mash-up between Facebook and Google+. I’d have to agree. There is something more appealing about it that makes you want to hang out for a while!
A Quick Overview of the LinkedIn Homepage Layout
On your new homepage, you will first notice a blue box to click that will show you the most recent updates from your network.
The top part of the new LinkedIn Homepage.
From there, underneath your status update box, you will see “LinkedIn Today recommends this news for you,” along with three recommended stories.
The news stories in this area are consistent with the industry you work in or publications that you have indicated an interest in following on LinkedIn Today.
If you click through one of these news stories, you’ll be taken to the LinkedIn Today aggregate news page, where you can view and comment on additional relevant news stories(more on the changes to LinkedIn Today shortly).
LinkedIn Today delivers the day's top headlines that matter to people in your industry. Follow the industry and sources you care about.
Follow the Updates From Your Network
Moving beyond the latest news section, you’ll see updates from your network of connections and companies that you follow on LinkedIn. (If you haven’t done so yet, make sure to create a LinkedIn company pagefor your business so that you can start acquiring followers!)
The updates you see are based on who and what LinkedIn believes to be the most relevant for you.
Don’t forget to engage with your connections directly from your homepage!
You can typically like, comment, send a message or share to effectively engage. This will also help you to be viewed as someone who is “plugged in” and listening to your connections.
Engage with your network via your LinkedIn homepage.
LinkedIn allows you to filter your update stream and customize your view.
For example, I like to filter my stream by “Shares” to see what content my network connections are sharing. This filter takes away some of the clutter.
Filter your home page view with the options shown on the left...
Overall, the Updates section of the new homepage is simply more social. The stream of activity is cleaner and easier to follow.
LinkedIn Homepage Images Are Bigger
Images are also more prominent within the updates from your network. When posting your own updates, use an image if possible to capture attention!
Images are now bigger within LinkedIn status updates.
Take Advantage of the New LinkedIn Homepage Features
Remember that anytime LinkedIn members visit the site, they typically start from the homepage.
Being active on LinkedIn can help you show up on the homepages of your connections.
Showing up consistently can lead to more profile views, and ultimately LinkedIn profile views can turn into website or blog traffic.
3 Tips to Make the New LinkedIn Homepage Work for You
#1: Update Your Status Frequently and Consistently
Strive to update your status or participate in some sort of LinkedIn activity 3-5 times per day, throughout the day.
This includes regular status updates from your own homepage, participating in group discussions, leaving comments, making new connections, answering questions, etc.
In order to gain traction with marketing your brand and building influence on LinkedIn, you need to be consistently visible and valuable.
If you have a company page on LinkedIn, make sure to update your status there as well. Typically 1-2 company updates per day are sufficient.
If you want to stand out among your connections, make your updates engaging. Ask a question, ask for feedback or even consider running a poll. Also, comments are a great way to spark dialogue with your connections.
#2: Use Images in Your Status Updates
I mentioned previously in the article that LinkedIn has made the sizes of images included with status updates larger and more prominent.
Therefore it makes sense to use images in your status updates whenever possiblein order to attract attention from your network.
In the screenshot below, which status update stands out the most?
Use images whenever possible to make your LinkedIn status updates stand out.
#3: Get Active on LinkedIn Today
LinkedIn Today has also been given a couple of awesome new features recently to make the news site more social!
First, you can now click on “Trending in Your Network” on LinkedIn today to view specific news stories that have been shared by your connections.
Click on "Trending in Your Network" to view articles shared by your connections.
Second, you can like, comment, share and save news stories on LinkedIn Today.
The comments don’t appear to be threaded conversations; however, your commentary on a trending news story will appear on the homepages of all of your connections!
If you comment on a few news stories each day through LinkedIn Today, you will keep your status active, create potential engagement with your networkand also receive the benefit of having an image inserted into your status update!
Share your unique commentary on trending news topics on LinkedIn Today.
LinkedIn is getting more social. Be sure to tweak your LinkedIn marketing to leverage these new social features.
And if you haven’t already got a LinkedIn marketing plan in place, it might be time to consider implementing one.
The ongoing improvements to LinkedIn continue to make it a compelling network for business professionals, business owners and anyone looking to improve their career or job opportunities.
What do you think? Have you seen the new LinkedIn homepage? Do you like or dislike it? Will you implement some of these ideas to grow your visibility? Are there any features I’ve missed?Please share your comments below.
About the Author, Stephanie Sammons
Stephanie Sammons is founder and CEO of Wired Advisor, a turn-key blogging and social media platform for financial professionals. Other posts by Stephanie Sammons »…
ready for a A More Interactive Main Page? Nick lays out the upcoming improvements to Main Page Interaction. We know many of you are psyched about this one. We are, too.
Who's also ready for some improvements to Groups? Tell Us About Groups Improvements You Want to See.
TIPS FROM CREATORS
Kristy was sending her mom a Mother's Day card and found some great, free services that Allow Members to Send eCards.
Milagros Baerga is about to hit a milestone: Our Network Is Approaching 3,000 Members. It's a very pretty site. Well done, Milagros!
TJ @jQueryHelp teaches you How to Highlight a Certain Video. Literally.
Brian Floe: By Request I'm Sharing My Custom Navigation Menu.
JP probably set a tip record this week. Among others, he shows how to Protect Your Email Address with Scr.im. He lists 30 Ways to Optimize Your Site for Speed. Plus, a super fast and simple way to Post Ning Network Activity Feed to Twitter, Then to Your Facebook Page. Increase Membership or Sales by Harnessing the Power of Your Existing Members. He also asks: Are You and Your Members Struggling with Internet Explorer? This Might Help! Whew. That wasn't even all of them.
soaringeagle has a Quick, Easy Tip to Increase Revenue and Have a Cleaner Look at the Same Time. It's all about the two-column layout.
Mark Flockhart has one word for you: Motivation.
Brian K emphasizes The Importance of Proper Tags and Descriptions on Photos.
Speed Racer used the Language Editor to change the name of his members' inbox. It's Not Just an Inbox!.
Deb W. has a great idea about having someone sponsorship her network and wants some advice:Sponsors: How Much to Charge?
FOUND ON THE INTERNET
What Do You Have to Lose?: "With your ideas, your dreams, your goals, ask yourself what’s the worst that can happen? Then take action."
Your Online Community Is Trivial — And That's Why It Matters: "There is always a lot of heavy, meaningful stuff going on in the world. Death, destruction and tragedy and what can be done to help. Chances are, your community isn’t really as important as these concerns in the grand scheme of things. But, at the same time, that doesn’t mean that every thread needs to be diverted to important issues or that the threads aren’t important to someone, just because they may not be important to a lot of people."
How to Build a Free Social Media Monitoring Dashboard: "Do you need a better way to manage the monitoring of your social media? Don’t want to spend a lot of money? How about a free alternative?"
11 Processes For Scaling Online Communities: "Some community managers are overwhelmed. They don't have enough time to do all the work. They respond to every e-mail, check every forum post, repurpose news from web sources, maintain the platform, initiate discussions and resolve disputes. This is fine, necessary, work. However, it doesn't scale. One approach to handling this is to prioritise your work. Focus on the important stuff. A better approach is to put processes in place which scale."
Sitting All Day Is Killing You
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