s from companies in India offering hundreds of quality back-links for a small fee are a scam.
Getting PR3, PR4 and PR5 links from automotive blogs, and auto related websites will help you the most because of the established relevance of these sites and their keyword density for automotive terms.
I've stumbled upon some good ones that I leverage for my clients as well as have developed portals for just such a purpose.
If Cobalt doesn't offer a boutique off-site SEO solution, just find someone who can and you'll be fine.…
be construed as valuable that when you base your business practices on an ethical basis designed to produce ROI it becomes easy (in practice) to deliver.
The truth is, there are digital marketing companies that use a wholistic approach to marketing and then there are companies who are still trying to use old SEO or social media tactics that don't work and worse, hurt their clients.
It's simple. If you're going to collect a check, you better not sun your work out to India and pass it off as a high quality service. It may have worked once upon a time, but many companies who used services like that are calling is now to undo the damage. Which by the way is more costly and time consuming then doing it right in the first place.
I don't want to pitch so if anyone is interested in learning about is please find us at http://wikimotive.com or if you just want to learn about digital marketing from a DIY standpoint, read our http://blog.wikimotive.com…
te a backlink for you. Then if you manage to persuade them, they're going to want something in return, either a link exchange (2 way link building was penalized many years ago), a very high quality unique guest post of at least 1,000 words, but usually a lot more, and the content has to be highly targeted to the readers of the blog, and of value to them, not just promotional material. The cost for the content alone which is to a standard that most bloggers will approve will probably cost you around $25 - $50 to produce, depending on how much the writers time is worth. No blogger will accept an written by someone in India for $5.
Then there's the time it takes to exchange e-mails with bloggers. In addition to that, most decent blogs will want to charge you for a guest post or product review. Guest posts usually start at $50 and product reviews can be as much as $1000 depending on the niche. This is even if they want to offer you a link in the first place. Remember that blogs get hammered with dozens guest post requests and link exchange requests emails every single day, and are very picky about what content they publish to their audience. Ususally they will want you to do a few rounds of edits to your article too before it's ready for publishing. Many bloggers are also ignoring guest posts requests completely because they are getting fed up with it. I own hundreds of blogs so I know what it's like. If you have a look on a few of the top SEO blogs you'll see that there has been recent coverage of guest posting and bloggers are sick to their teeth of being bombarded with guest post requests.
Matt Cutts has also recently announced guest posting for SEO purposes is now against Google TOS, which has put additional pressure on bloggers to think very carefully about guest post bribes from SEO's.…
ails you... Many times i am stunned that the sales rep has made it far enough to be considered. Part of what i try to do is teach dealers and GM's how to give digital products the BS sniff test. For example, if a company sells SEO services and you cannot find that company using Google Search... BS! If a company sells dealer websites and shows you how they can automatically generate 200,000+ pages to be indexed by Google based on every town in your state, and every vehicle you have in stock, and they want you to believe that this tricks Google into anything positive... BS!
However, there would not be so much snake oil out there for dealers to buy if as an industry we would simply stop the madness and stop buying all that crap of questionable value... For example, every website i know generates at LEAST 5 phone calls to each lead form... some are more like 7 or 8 phone calls... Yet, a dealer will refuse to dedicate resources to answering the phone while asking me about an SEO service provider from Mumbai, India at $1,500 a month... Doh!
The long and short of it is that dealers need to hire at least one qualified digital marketing professional per dealership and then authorize that person to make decisions! There are plenty of very smart and rational people working in the car business that are highly digitally savvy, but have not been empowered. The best dealers are putting the right people in charge and taking market share as a result.…
”) to enable search engines and other web services to identify works by the same author across the web.
Google engineer Othar Hansson say’s “We now support markup that enables websites to publicly link within their site from content to author pages. For example, if an author at The New York Times has written dozens of articles, using this markup, the webmaster can connect these articles with a New York Times author page. An author page describes and identifies the author, and can include things like the author’s bio, photo, articles and other links.”
The interesting fact is if someone is using structured data using micro data from schema.org,Google can identify that authorship from that as well.This author based content search would be great feature for online reader’s and it’s a growing demand for past couple of year’s.
Published By Anirban Das,Zebra Techies,Calcutta,SEO India…
website can be submitted, for a low cost, to hundreds or thousands of "quality" websites; run as fast as you can. DO NOT participate in these scams or you will pay a very expensive price.
Most of these “submissions” result in a barrage of emails that offer all sorts of SEO services, logo design services and related Internet marketing “crap”. These SEO submission websites are lead generators for unscrupulous SEO companies that put up web directories that have ZERO Google PageRank and little true visitor traffic. Many of these services place your dealership website on a LINK FARM, which Google has already banned.
For the first time in my career, I saw a high quality website get banned from Google and Yahoo because they participated in a “link building” service from an India based company. This New Jersey branding agency, which had a very good Google PageRank, is now out of the Google index. They thought a free offer to build links to their website was harmless. They are now working with us to fix this big problem that was created by spam link services.
When I looked into why this happened, I saw that HUNDREDS of links were created from link farm to their website. Some websites had dozens of links to my client’s website under different business sub-categories. Google is very keen on tagging this link building scams and if your website gets caught in the crosshairs, you could be de-listed. My word of advice is NOT to use an automated link building service.
There are about 20 “universal” directories that have value on the Internet. Many of these directories are free and you can easily add your business information. Some of these site include:
• Yahoo Local
• Google Maps
• Merchant Circle
• Insider Pages
• Dealer Rater
After the “base” list, each industry has another few dozen websites that are valuable for link building. It is well worth every car dealer’s time to make sure that they are in the “best of the best” and then work on building links through reputable sources.
Reputable sources for car dealer would include:
• Press Releases – Share Your Dealership News
• Ezine Articles - Expert Articles on a Topic You Know
• Blogging on industry websites
• Industry Forums
• Social Networking Websites
I can’t stress enough how short lived the success of link farms and automated links services can be. Your dealership website and brand must be protected at all costs. Participating in link building scams is a recipe for disaster.…
ing elements. I'm sure many would find it hard to believe that you can deliver consistent results without massive link building or some "trick" that votes their content up. The trick is in coming up with great content day in and day out and creating an affordable model that doesn't rely on outsourcing the work to india.
Really, that is what separates us from the majority of "SEO Companies."
We write great content. Every aspect of what we do is done by american employee's. We consistently deliver results. We don't use any tricks. No gaming. None.
Hard to believe, I'm sure.
It's funny, we got a call from several of our non-automotive clients who really pay very close attention to analytics right after Penguin 2.0 hit. They asked us what we did in the last week to send their website traffic through the roof.
They couldn't believe the answer was nothing. It was simply that everyone else got penalized and we were reaping the reward of their failure from trying to game the system.
An amazing thing happens when you stop worrying about shortcuts and just try to make the best product possible... it works.
Are there still tricks that work? Yup. Some really nasty ones too. Its just not how we choose to play the game. And once you realize how few people in our industry produce anything remotely close to quality, thats a magic moment. Because you can win every time playing it straight. You just have to unlearn bad habits--and shortcuts are bad habits.…
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