Automotive Digital Marketing

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Managed Live Chat

This group was created to discuss the benefits of adding live chat to your dealership's website. 

Location: Las Vegas, Nevada, USA
Members: 51
Latest ADM Activity: Aug 7, 2015

Automotive Marketing Discussion Forum

Enhance your Business Prospects with Live Chat Software

Started by Jeniffer Maben Nov 29, 2012. 0 Replies

If you are interested in having the largest base of customers, then you must take use of Live Chat Software. Once you start using this…Continue

Questions about Managed Live Chat

Started by Ketty Colom Oct 9, 2012. 0 Replies

Feel free to ask any questions regarding managed live chat here! Continue Featured News Feed

Should I pay cash, lease or finance my new car?

So you’re ready to buy a new car. That’s great, but first you need to figure out how you should go about paying for that car. Traditionally, there are three ways to do so: cash, lease or financing. There are advantages and disadvantages to each, and the right choice will depend on several different factors.

Know What You Can Afford Before Buying a Car

When it comes time to look for a new car, there are a lot of thoughts that tend to enter the mind first: which car to get, what color, how much fun it would be to own. But the most important question really should be, “how much car can I afford?” A new vehicle is a large financial transaction that will have a long-term impact on your bank account, and without this information, it’s very easy to get yourself into financial trouble pretty quickly.

How does your credit score affect the car you buy?

There are a lot of factors that should be considered when buying a car, but one that is probably the least often thought about is the credit score.

Car Leasing vs. Car Buying

Car Leasing vs. Car Buying

How to Lease a Car

Leasing Tips - How to Lease a Car

Comment Wall


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Comment by Ketty Colom on October 9, 2012 at 1:40pm

Hi Anthony, we haven't really come across not achieving an 80% conversion rate on average so we haven't had any process in place. 

Comment by Anthony Monteiro on October 9, 2012 at 11:56am

"No, every ActivConcierge customer is guaranteed 80% on average"

If conversion of 80% is not achieved what is the guarantee? Credit, Free month?

Comment by Ketty Colom on October 9, 2012 at 9:49am

Great! Do you feel like you've got a good handle on it? Have your chatters expressed their love for chat on your website? 

When I chatted I had a couple of chatters tell me that adding chat to the dealership's website was a very cool thing to have, that it was nifty, and convenient...etc..etc flat out in the chat! 

Comment by Ashley Lopez on October 9, 2012 at 9:45am

We chat for our dealership, all of our salespeople and managers have a computer in their office with the chat software but 99.9% of the time it is our internet sales department that answers the chats.

Comment by Ketty Colom on October 9, 2012 at 9:41am


That's great that you kept pushing for chat and got it! Do you chat for your dealership or do you have managed service? 

Comment by Ashley Lopez on October 9, 2012 at 9:38am

Comment by Ashley Lopezjust nowDelete Comment

I agree Stephen---I use chat ALL the time, in fact I used it Sunday when our Time Warner digital cable was messing up in the middle of Sunday Night Football, about 90% of the time I find it quicker to chat with someone for assistance than to call in...the wait is definitely shorter...and no cheesy wait-time musik :)

Comment by Stephen Jackson on October 9, 2012 at 9:34am

Thanks for the share, Ashley. I've noticed that people prefer chat over phone for various reasons - maybe they're afraid that they'll be hustled with a sales pitch over the phone, or maybe they're afraid of direct confrontation, or maybe they just don't like the sound of their own voice. 

Either way, our industry isn't the only one that's discovering chat. I just chatted with my phone service provider about a problem I was having. And the legal, home realty, and insurance sectors are adopting quickly as well. Just something to think about!

Comment by Ashley Lopez on October 9, 2012 at 9:30am

As for Ketty...We were pushing chat for about a year at our dealership and we finally got an approval for it a few months ago...Our internet sales department loves does parts and service...customers appreciate the fact that they can be at work and chime in a chat with us with any questions they may have or find out the status of our their order/vehicle in service.  I believe every dealership should invest in chat...You would be surprised at how many shoppers are open to this form of communcation!

Comment by Ashley Lopez on October 9, 2012 at 9:27am

Too bad they didn't put that in their to-do CHECKLIST?

Comment by Keith Shetterly on October 9, 2012 at 9:24am

Maybe.  I looked for them today, but they were ... unlisted.


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