Automotive Digital Marketing

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Search Engine Marketing (SEM)


Search Engine Marketing (SEM)

This group will create an open forum to discuss the latest and greatest in paid (PPC) search for Auto Dealers. The purpose is to educate and connect members of the group. SEO (organic) may be discussed as it relates to SEM.

Members: 15
Latest ADM Activity: Jan 21, 2014

Automotive Marketing Discussion Forum

Search Engine Marketing (SEM) vs. Search Engine Optimization (SEO) 101

Started by Michael Wise. Last reply by David Robertson Sep 23, 2011. 1 Reply

For many companies SEM is a new term and SEO is usually seen as any and all traffic and sales delivered through a search engine, like Google or Bing.    In fact, a large divide has grown between…Continue

Tags: Marketing, Dealers, Car, Google, SEO

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