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Automotive Video Marketing Strategy and Tactics


Automotive Video Marketing Strategy and Tactics

This is a group for the exchange of strategies and tactics related to using online video in a variety of ways to help sell more cars and trucks at a dealership.

Location: Detroit, MI
Members: 276
Latest ADM Activity: Dec 17, 2013

Viral Video Marketing - Here's a Few Ideas and Practices I embedded into this HTML Text Box to Showcase some Viral Video Ideas and Concepts

View SlideShare presentation or Upload your own. (tags: feed company)

Automotive Marketing Discussion Forum

Facebook Becomes a Major Video Site

Started by Anirban Das Aug 19, 2010. 0 Replies

Why Viral Video Doesn't Work

Started by Ted Frazier. Last reply by Ted Frazier Feb 26, 2009. 19 Replies

Automotive News Video Feed

Honda Admits Airbag Reporting Failure (11/21/14)

Company says it didn't properly notify feds, faces fine; GM's new quality, purchasing chiefs; VW sits out Super Bowl; BMW i3 is all green.

Takata Grilled in Senate Hearing (11/20/14)

Lawmakers seek independent investigation of airbag crisis; ZF, TRW deal on track; Fiat 500X ready for snow; Chevy concept racer.

Arizona Sues GM for $3B (11/20/14)

State says automaker hid safety defects; Toyota minivan passes key crash test; a $250,000 Caddy?; slow sales for fast rides.

Automakers Tied to Takata (11/19/14)

Switching to a new supplier may be difficult, analyst says; Bentley's 'Grand' car; Maybach's lush interior; Leno gives an SRT.

Takata: Full Recall Could Risk Lives (11/19/14)

Airbag maker says nationwide effort would strain thin supplies; Audi's future styling; fresh Explorer, 300; Mazda's new baby.

Ewanick Bets Big on Hydrogen (11/18/14)

Former GM exec plans 19 filling stations in Calif.; dealers as tech teachers?; Tesla plant's X-Factor; Ford's ignition issue.

Gray Days Ahead at Chrysler Plant (11/18/14)

Paint shop upgrade temporarily limits color choices; Takata hearing list grows; Benz, BMW team in Mexico; Toyota Mirai pricing.

A Life as a Price-Fixer (11/17/14)

Jail time, and a special offer from bosses; NADA predicts 16.9 million U.S. sales; residual winners; 'Black Label' by Lincoln.

More Time to File GM Claims (11/17/14)

Deadline extended 'out of an abundance of caution'; Marchionne must testify; Toyota, Honda fuel cells; LA show preview.

Hyundai U.S. Marketing Boss Leaves (11/14/14)

Steve Shannon, formerly of GM, departs amid tepid sales; Honda sticks with hockey; Hellcats hit the road; Volvo's clever use of cardboard.

DeGiorgio: ‘I didn’t lie’ (11/14/14)

Fired GM engineer says he did the best he could; Delphi defendant deal; more Takata airbags; Honda to testify; Cadillac’s NYC home

Wins for Mercedes, Mini (11/13/14)

Brands top J.D. Power Sales Satisfaction Index; Mazda offers unlimited-mileage warranty in Canada; Civic driver's double life.

Airbag Crisis Escalates (11/13/14)

Honda reveals 5th death, Takata subpoenaed; Barra to skip awards amid protests; Subaru beating goal; Ghosn's monk-like focus.

Pumped Over Cheap Gasoline? (11/12/14)

Falling gas prices spark interest in trucks, SUVs; Takata modification; VW's new labor policy; AutoNation's digital storefront.

Scaling Back at Cadillac (11/12/14)

ATS, CTS plant going to single shift; GM discloses fatalities; predecessors chide Honda's Ito on quality; Mazda CEO's challenge.

Rolling Out Aluminum F-150 (11/11/14)

First production model; Ferrari IPO update; Maybach comeback; cuts at Chevy Sonic plant; crisis worse than Ford-Firestone?

Mercedes Renaming Lineup (11/11/14)

Changes include prefixes for crossovers, coupes, roadsters; F-150's big day; Hyundai stock buyback; 'stuff' not happening at GM.

Barra's Culture Crusade (11/10/14)

Leaders to hold each other accountable, GM CEO says; Mercedes training product 'concierges'; a breeze for Ford dealerships.

GM's 'Urgent' Switch Order (11/10/14)

Emails show request for 500,000 switches weeks before recall, WSJ says; Honda chief's heartache; promoting fun side of Camry.

AutoNation Chief Rips Handling of Recalls (11/7/14)

'It's a black eye,' says AutoNation's Jackson; Ford exec shift reunites Mazda duo; CPO appeal rising; BMW's bright idea.

Comment Wall


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Comment by Joe Schwartz on January 2, 2013 at 9:17pm

Dealer Music Video-Entertaining and informational.  Created and produced by - Automotive Video Marketing.

Comment by Ryan Gerardi on January 10, 2012 at 9:34pm

@Richard Winkler ..Nice looking car. Would love to see a version of this video that is shorter in length, 90 seconds to 120 maybe and with more action shots.

Comment by Richard Winkler on December 18, 2011 at 10:15am

This is a typical video that we make to go with the vehicle ad we produce on our website. Any constructive comments or suggestions would be appreciated.

Comment by Ralph Paglia on March 7, 2010 at 11:50pm
Have you ever thought about what it would be like if the car a customer selected when submitting a lead could talk to the customer?

Find more videos like this on Automotive Digital Marketing Professional Community (ADM)
Comment by Ralph Paglia on November 23, 2008 at 11:41am
Would you by a car from this guy?
Comment by Ralph Paglia on November 22, 2008 at 9:32pm
Comment by Ralph Paglia on November 22, 2008 at 9:25pm
Comment by Ralph Paglia on November 22, 2008 at 9:01pm
Here's a Universal City Nissan Video that shows Mike Sayre in action:
Comment by Ralph Paglia on November 22, 2008 at 9:00pm
Comment by Ralph Paglia on November 22, 2008 at 7:01am

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